we are social's guide to social, digital and mobile in laos dec 2011
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This is the December 2011 edition of We Are Social Singapore’s guide to Social, Digital and Mobile in Laos. You can find more of these Asia reports at http://wearesocial.sgTRANSCRIPT
LAOS�SOCIAL, DIGITAL�AND MOBILE IN�
DECEMBER 2011 �we are social�
we are social�
we are social
FOR MORE INFO ON THIS REPORT, PLEASE �CONTACT SIMON KEMP AT WE ARE SOCIAL:�
@WEARESOCIALSG �
+65 9146 5356 �
DJESKI�
HTTP://WEARESOCIAL.SG �
we are social�
LAOS�
109,180 �
3,819,929 �MOBILE SUBSCRIBERS�
527,400 �INTERNET USERS�
6,348,800 �TOTAL POPULATION�
INTERNET PENETRATION�
MOBILE PENETRATION�
8 %�
2 %�
60%�
USERS ON TOP SOCIAL NETWORK� SOCIAL NETWORK PENETRATION�
8 %�
2 %�
URBAN�
27%� 73%�
RURAL �
SOURCES: UN DATA ACCESSED NOV 2011; INTERNET WORLD STATS ACCESSED NOV 2011; �LATEST SITE-REPORTED FIGURES AS AT NOV 2011; LAOS NATIONAL AUTHORITY OF POST AND TELECOMS, NOVEMBER 2010 �
we are social� SOURCE: FACEBOOK, AS CITED IN SOCIALBAKERS, NOVEMBER 2011 �
FACEBOOK DEMOGRAPHICS IN LAOS�
MALE:�57%�
FEMALE:�43%�
18-24:�45%�
13-17:�17%�
25-34:�27%�
35--44:�7%�
45-54:�3%�
55-64:�1%�
65+:�1%�
we are social�
5,400,000 �MOBILE SUBSCRIBERS BY THE END OF 2015 �
ANALYSTS PREDICT LAOS WILL HAVE �
SOURCE: MARKET REPORTS ONLINE �
we are social�
SHARE OF MOBILE HANDSET MARKET IN LAOS �
SOURCE: PENN OLSON�
NOKIA:�30%�
SAMSUNG:�24%�LG:�
12%�
OTHER:�28%�
SONY-ERICSSON�6%�
we are social�
MORE ASIAN SOCIAL, DIGITAL AND MOBILE STATS: HTTP://WEARESOCIAL.SG �
we are social�
SIMON KEMP �MANAGING DIRECTOR �
@ESKIMON�[email protected] �
HTTP://WEARESOCIAL.SG �
LAM CAI YU�ACCOUNT EXECUTIVE �@HICAIS�[email protected] �HTTP://WEARESOCIAL.SG �