webinar: the ats alone is not enough

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The ATS Alone is Not Enough Webinar #ATSNotEnough

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Page 1: WEBINAR: The ATS Alone Is Not Enough

The ATS Alone is Not EnoughWebinar

#ATSNotEnough

Page 2: WEBINAR: The ATS Alone Is Not Enough

PresentersThe ATS Alone is Not Enough

© 2015 SmashFly Technologies, Inc.

@smashfly#ATSNotEnough

Chris BrablcDirector of

Product Marketing

@CBrablc

Rick RosarioSenior Talent Acquisition

Leader

@RickRosario

Our Speakers

Page 3: WEBINAR: The ATS Alone Is Not Enough

We live in a hyper-connected world

© 2015 SmashFly Technologies, Inc.

Page 4: WEBINAR: The ATS Alone Is Not Enough

Informed decision-making

© 2015 SmashFly Technologies, Inc.

The average consumer uses 12 sources of information to make

a purchase decision

Page 5: WEBINAR: The ATS Alone Is Not Enough

Perception is formed early

© 2015 SmashFly Technologies, Inc.

Awareness

Interest

Consideration

Selection

Finalist

Customer

60% of purchase decision happens before

a consumer talks to an organization

Page 6: WEBINAR: The ATS Alone Is Not Enough

Candidates are consumers

© 2015 SmashFly Technologies, Inc.

Awareness

Interest

Consideration

Applicant

Offer

Hire

Page 7: WEBINAR: The ATS Alone Is Not Enough

The new “Black Hole”

© 2015 SmashFly Technologies, Inc.

Awareness

Interest

Consideration

Applicant

Offer

Hire

Page 8: WEBINAR: The ATS Alone Is Not Enough

Talent acquisition technology stack

EmployeesHRIS

© 2015 SmashFly Technologies, Inc.

Page 9: WEBINAR: The ATS Alone Is Not Enough

EmployeesHRIS

ApplicantsATS

© 2015 SmashFly Technologies, Inc.

Talent acquisition technology stack

Page 10: WEBINAR: The ATS Alone Is Not Enough

EmployeesHRIS

ApplicantsATS

Leads

© 2015 SmashFly Technologies, Inc.

?

Talent Acquisition Technology Stack

Page 11: WEBINAR: The ATS Alone Is Not Enough

EmployeesPeoplesoft

ApplicantsTaleo

Leads

© 2015 SmashFly Technologies, Inc.

?

CDW Talent Acquisition technology stack

Page 12: WEBINAR: The ATS Alone Is Not Enough

EmployeesPeoplesoft

ApplicantsTaleo

Leads

© 2015 SmashFly Technologies, Inc.

CRM

CDW Talent Acquisition technology stack

Page 13: WEBINAR: The ATS Alone Is Not Enough

EmployeesPeoplesoft

ApplicantsTaleo

LeadsSocial Career

SiteEmployer

Brand

Referrals

MobileJob

Distribution

SEO

© 2015 SmashFly Technologies, Inc.

CRM

CDW Talent Acquisition technology stack

Page 14: WEBINAR: The ATS Alone Is Not Enough

Applicants

EmployeesPeoplesoft

Taleo

RECRUITMENTMARKETINGPLATFORM

Leads

© 2015 SmashFly Technologies, Inc.

CDW Talent Acquisition Technology Stack

Page 15: WEBINAR: The ATS Alone Is Not Enough

RMP and ATS serve specific purposesApplicant Tracking System

Taleo

APPLICANTS

Job Description

Referrals

Agency Portal

Application/

Compliance

Screening/ Assessments

Interview Management

Correspondence

Mgmt

Interview Feedback

Background Check

Offer Mgmt

Onboarding

LEADS

SEO/SEM

Job Marketing

CRM

EmailCampaigns

Social

Mobile

Career Sites

Referrals

Recruitment Marketing PlatformSmashFly

Page 16: WEBINAR: The ATS Alone Is Not Enough

5 Critical Integration Points with RMP & ATS

Candidate Experience

Talent Network

CommunicationStrategy

Source of Hire & Influence

PipelineTracking

Page 17: WEBINAR: The ATS Alone Is Not Enough

Seamless Candidate Experience

Employer Branding

Job Marketing

SourcingSocial

SEO & PPC

Events

Career SiteLanding Pages

Mobile

Referrals

Job Alerts

Email &SMS

Content

Resume Mining

ATTRACT

NURTURE

ENGAGE

FIND

CONVERT

SEO

HIRE

ApplicantsAPPLY

Source to HireEmployees

Page 18: WEBINAR: The ATS Alone Is Not Enough

5 Critical Integration Points with RMP & ATS

Candidate Experience

Talent Network

CommunicationStrategy

Source of Hire & Influence

PipelineTracking

Page 19: WEBINAR: The ATS Alone Is Not Enough

STEM Sales Hourly Military Diversity Campus

Targeted Talent Pipelines

TALEO

HIRE

Leads

ApplicantsAPPLY

Source to HireEmployees

Traditional Pipeline Building

Page 20: WEBINAR: The ATS Alone Is Not Enough

STEM Sales Hourly Military Diversity Campus

Targeted Talent Pipelines

TALEO

HIRE

Leads

ApplicantsAPPLY

Source to HireEmployees

Traditional Pipeline Building

OutboundSourcing

Page 21: WEBINAR: The ATS Alone Is Not Enough

STEM Sales Hourly Military Diversity Campus

Targeted Talent Pipelines

TALEO

HIRE

Leads

ApplicantsAPPLY

Source to HireEmployees

Pipeline Building with Brand

OutboundSourcing

InboundTalent Network

Page 22: WEBINAR: The ATS Alone Is Not Enough

5 Critical Integration Points with RMP & ATS

Candidate Experience

Talent Network Building

CommunicationStrategy

Source of Hire & Influence

PipelineTracking

Page 23: WEBINAR: The ATS Alone Is Not Enough

© 2015 SmashFly Technologies, Inc.

Clear candidate communication

LEAD APPLICANT HIRE

70 Customized Workflows

(Auto-Remind)

Employer Branding Content

RecruiterOutreach

TargetedJob Alerts

Recruiter Follow Up based on Applicant

Actions

Employer Branding Content

Offer & Acceptance

Re-engage Silver Medalists

Page 24: WEBINAR: The ATS Alone Is Not Enough

5 Critical Integration Points with RMP & ATS

Candidate Experience

Talent Network Building

CommunicationStrategy

Source of Hire & Influence

PipelineTracking

Page 25: WEBINAR: The ATS Alone Is Not Enough

© 2015 SmashFly Technologies, Inc.

Accurate Source of Hire

Awareness

Interest

Consideration

Applicant

Offer

SmashFly

Taleo

All Source Codes are automatically passed into ATS eliminating

candidate self-selection and ensuring data accuracy in ATS

Hire

Page 26: WEBINAR: The ATS Alone Is Not Enough

© 2015 SmashFly Technologies, Inc.

Measuring Source of Influence

Awareness

Interest

Consideration

Applicant

Offer

2 1

4 53

8 7 6

9Source of Hire

Becomes a Contact

Hire

Page 27: WEBINAR: The ATS Alone Is Not Enough

5 Critical Integration Points with RMP & ATS

Candidate Experience

Talent Network Building

CommunicationStrategy

Source of Hire & Influence

PipelineTracking

Page 28: WEBINAR: The ATS Alone Is Not Enough

© 2015 SmashFly Technologies, Inc.

Understanding supply and demand31,226

Prospects

8,744Applicants

5,866Passed Assessments

3,445Recruiter Interviews

915HM

Interviews

Expansion Markets

Predictive Analytics

531 Accepted Offers

Page 29: WEBINAR: The ATS Alone Is Not Enough

© 2015 SmashFly Technologies, Inc.

Better Talent Acquisition through integration

CONVERTFIND

ATTRACTENGAGE

LEADS

NURTURE

CONVERT

APPLICANTS

JOBS

ATS

PIPELINES

RMP

Page 30: WEBINAR: The ATS Alone Is Not Enough

© 2015 SmashFly Technologies, Inc.

Q&A

Chris BrablcDirector of

Product Marketing

@CBrablc

Rick RosarioSenior Talent Acquisition

Leader

@RickRosario