wine2wine asia: 9/9 aftermath, is wine e-commerce the future of china market?-wajiu.com
TRANSCRIPT
优化产业链，重塑产业格局Optimize Industrial chain & reshape the business landscape
借助互联网构建行业B2B新生态Create new B2B ecosystem thanks to the Internet Development
挖酒网CEO 李猛Li Meng, CEO of Wajiu.com
Contents观点
新一轮增长的开始The start of a new round of growth
中国的巨量市场The massive market of China
借助互联网构建行业B2B新生态Building new B2B ecosystem thanks to Internet Development
未来的亚洲交易中心--中国China-the future trading center of Asia
挖酒网--构建全球电商平台Building global e-commerce platform - wajiu.com
进口量3.94亿升同比增长8.9%Import volume: 3.94 million hlYoy growth: 8.9%
1 新一轮增长的开始The start of a new round of growth
进口量3.77亿升同比增长-4.5%Import volume: 3.77 million hlYoy growth: -4.5%
进口量3.83亿升同比增长1.9%Import volume: 3.83 million hlYoy growth: 1.9%
进口量5.54亿升同比增长44.6%Import volume: 5.54 million hlYoy growth: 44.6%
2012
2013
2014
2015
2015年葡萄酒进口量增长由负转正，大幅增长44.6%，除了渠道进行回补，也是消费大众化带来的增量市场，是黎明前照耀过来的曙光；The growth rate of import wine turned from negative figure to positive figure in 2015, hitting a high growth rate of 44.6%, thanks to partly the re-import of various channels, this is also contributed by the increasing popular consumption market, it’s the light of dawn shedding in;
2-1 中国的巨量市场The massive market of China
• 世界平均水平的1/3
1/3 of world’s average
• 英国的1/16
1/16 of Great Britain
• 日本的½ ，少于20年前的日本
½ of Japan, even less than that of Japan
20 years ago
中国人均饮用量Wine consumption per capita of China
2-2 中国的巨量市场The massive market of China
中国人均饮酒量达到世界平均水平，将喝掉差不多一个欧洲的年产量；If Wine consumption of China per capita reaches the world’s average, wine consumption of China would equal to the annual wine production of European area;
中国人均饮酒量达到英国水平，将喝掉一个地球的年产量；If Wine consumption of China per capita reaches the level of the UK, wine consumption of China would equal to the annual wine production of the whole world;
3-1 行业的升级路径Ways to upgrade the wine industry
多层级Multi-layer
高成本High cost
不透明Non
transparent
低效Low efficiency
扁平Flattening
低成本Low cost
透明Transparent
高效High efficiency
互联网Internet
3-2 互联网的力量The power of Internet
酒庄Wineries
进口商Importer
一级分销商1st tier distributor
终端店Retailer
一杯星巴克ONE STARBUCKS
消费者Consumer
一杯星巴克One cup of Starbucks一瓶进口酒One bottle of imported wine会成为常态Will become a normalcy
级分销商Nth tier distributor
N
干净Clean
公平Fair
智能Intelligent
低成本Low cost
突破Break-through
消除信息不对称回归服务价值
Eliminate info asymmetry，back to service value
突破地域限制、业务范围限制Break through the
geographical and business domain constrains
在线交易大幅降低交易成本Online transaction
reduces cost relevant
净化行业，消除假货防伪溯源Purify the industry, eliminate counterfeit, improve traceability
智能供应链、智能仓储大数据、供应链金融征信全量消费数据分析Intelligent supply chain, intelligent warehouse, big data, supply chain financial credibility, consumption data analysis
扁平化的供应链快速的业务处理Flattening supply chain plus rapid business process
互联网+Internet +
高效High
efficiency
3-3 构建行业B2B新生态Building new B2B ecosystem
3-4 互联网公司在B2B新生态中的作用The roles of Internet company in the new ecosystem
推动行业净化Promote the purification of the industry
降低行业的融资成本Lower the investment raising cost
降低各环节服务成本Reduce service cost of every link
重塑行业信息流通路径Reshape industry info circulating path
推动行业利益的再分配Push the benefits re-distribution of the industry
提高行业智能化水平Improve the intelligent level of the industry
www
2015各国家GDP(美元)GDP 2015 of Asian countries
中国10.4万亿
China10.4 trillion
韩国1.4万亿Korea
日本4.1万亿Japan
越南1935亿Vietnam
新加坡2927亿
Singapore
老挝123亿Laos
缅甸648亿
Cambodia
菲律宾2919亿
Philippines
1.71.54
0.52 0.52
0
0.2
0.4
0.6
0.8
1
1.2
1.4
1.6
1.8
法国进口 智利进口
2015年中日从法智进口葡萄酒数量(亿升) 2015 import wine of China and Japan from France
and Chile (million hl)
中国 日本
4-1 未来的亚洲交易中心--中国China-the future trading center of Asia
• 欧洲、澳洲、香港等地多家分支机构
Various branches cover Europe, Australia, Hong Kong etc.
• 500+合作酒庄，覆盖欧洲、北美、南美、大洋洲等主产区
500+ partner wineries worldwide
• 自贸区、保税区仓储与贸易资源
Free Trade Zone, Tariff-free Zone warehouse and other trade resources
• 国际双向贸易业务试点
International two-way trading business pilot project
5 挖酒网--构建全球电商平台Building global e-commerce platform - wajiu.com
北京Pekin
挖酒网与意大利葡萄酒
• 意大利葡萄酒在中国占进口量的7%
• Italy accounts for 7% of China import wine
• 挖酒网交易额中意大利葡萄酒占
• Also, it takes up a major percentage of Wajiu.com
• 目前挖酒网已经与Satori, GIV, Cevico, Monde di Vino,
Botter,等建立合作
• Wajiu already works with GIV, Cevico, MDV, Botter
• 挖酒网看好意大利葡萄酒在中国与在挖酒网的未来
• Wajiu has strong faith of Italian wine in China
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