Хосе Рамон Феррер "smart city vision в 10 идеях"

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SMART CITY VISION in 10 ideas BARCELONA MODEL, a successful case Josep-Ramon Ferrer Senior Advisor & Former Barcelona Smart City director Moscow, October 2015 Smart City Vision в 10 идеях BARCELONA MODEL, успешный пример Хосе Рамон Феррер Старший советник и директор Barcelona Smart City Москва, октябрь 2015 года

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SMART CITY VISION in 10 ideas BARCELONA MODEL, a successful case

Josep-Ramon Ferrer

Senior Advisor & Former Barcelona Smart City director

Moscow, October 2015

Smart City Vision в 10 идеях BARCELONA MODEL, успешный пример

Хосе Рамон Феррер

Старший советник и директор Barcelona Smart City

Москва, октябрь 2015 года

2

1. Global challenge: urbanization - 21st Century: Century of cities

2. Technology as an enabler, not goal itself

3. Local challenge: few clear ambitious goals

4. Transformational city project

5. Long term vision

6. Strategic alignment with frameworks and layers

7. Focus is on Citizens

8. Strategic Plan

9. Governance model

10. Alliances: cities in competition but need to collaborate, industry

partnerships

Barcelona success model

SMART CITY VISION IN 10 IDEAS

3

Smart city management means ensuring citizen quality of life, who will have

further and more complex needs, and to efficiently allocate resources.

Technology plays a key role.

1. THE 21st CENTURY: CENTURY OF CITIES

TECHNOLOGY: bigdata, mobile technology, applications and cloud

services, sensorization, hyperconnectivity, 3D printing, digital

fabrication…

Better decisions and policy-making

More efficient resource allocation

Citizen/ stakeholder empowerment

More open, transparent and participatory

Opportunity to do things differently. In a smarter way

In fact, technology is core in the current (r)evolution: digital cities

2. TECHNOLOGY IS AN ENABLER, NOT THE GOAL

3. LOCAL CHALLENGE: FEW, CLEAR OBJECTIVES

1. Citizen welfare

2. Foster economic growth

3. Sustainability

Sustainability, scarce resources

Environment, energy efficiency

Attract activity, more jobs

Quality of life

Pressure on resources, welfare distribution,

urban planning and environment.

How will cities guarantee a balance

between growth and sustainability in the

long run?

4. TRANSFORMATIONAL CITY PROJECT

4. TRANSFORMATIONAL CITY PROJECT

5. LONG TERM VISION

“To become a self-sufficient city of

productive neighborhoods at human

speed, inside a hyper-connected zero

emissions Metropolitan Area”

6. STRATEGIC ALIGNMENT WITH FRAMEWORKS

INSTITUTIONAL, POLITICAL, GEOGRAPHIC, REGULATORY, ETC.

Digital Agenda for Europe

Europe 2020

Horizon 2020

EIP Smart Cities and Communities

City Strategic Action Plan (PAM)

Research & Innovation Smart

Strategy of Barcelona (RIS3BCN)

Digital Agenda for Catalunya 2020

Research & Innovation Smart

Strategy of Catalunya (RIS3CAT)

Industrial Strategy of Catalunya

Do it in an OPEN, INCLUSIVE and PARTICIPATORY way

Generate and develop projects TO and WITH the CITIZENSHIP

Engage citizens in the DEFINITION

of the city we want for the future (Smart Social Innovation)

and

In the STRATEGY and MANAGEMENT of the city (Smart Government)

BARCELONA is European

Capital of Innovation

iCapital

2014-2016

7. CITIZEN ENGAGEMENT

CITY ANATOMY

22 SMART CITY PROGRAMS

22 programs

200 projects

BREAK SILOS

High complexity

There’s a need for a Governance Model

8. STRATEGIC TRANSFORMATIONAL PLAN:

HOLISTIC MODEL

8. STRATEGIC TRANSFORMATIONAL PLAN:

ORGANIZATION

Corporate

departmens

Mayor

Service

Departments

URBAN HABITAT Prevention, Security

and Mobility

Economy, Business

and Employment

Quality of Life,

Equality and Sport

Culture, Knowledge,

Creativity and

Innovation

Resources

Infrastructure and

Public Space Housing City Planning

Environment and

Urban Services

Municipal Institute of

Information

Technology

Smart City Management

The Smart City management and strategy is led by one institution, but it has a city

wide impact and requires a transversal vision of all urban services

9. GOVERNANCE MODEL:

RELATIONSHIP & STAKEHOLDER MAPS

Entrepreneurs

Other públic sector

organizations/agencies

Investigation centers

Universities

Businesses

International

position

Citizens

Govt External

Smart City Director

EXECUTION STRATEGY

Communication

Smart PMO International PMO Smart Governance Team

Program n

Head of program

Programs

Corporate

departmens

Mayor/Presid

ent

Service

Departments

Str

ate

gic

Tact

ic

Smart City Stakeholder Map

Program n

Head of program

Responsible for monitoring

Technical leader

Project leader

Tech. Partner

Business leader

Project leader

Tech. Partner

Project leader

Tech. Partner

Method

MEASURING IMPACT:

Outcome Based City Transformation project

Model calibration and impact calculation

16

► Build input/output model adapted to Barcelona for GDP and employment results

► Calculate social impact

16

Economic growth and social capital

IMP

AC

T M

OD

EL

Input/Output tables

GDP Creation

Job maintenance

Multiplier effect Economic

impact Investment in smart city projects

Agents Economic sector

Partners

ICT

Real state

Coding activities

Retail

Input Output methodology

BARCELONA SUCCESS MODEL

Implementation

of a WiFi City

Network

Saving 13,5M€

GDP 1,4M€

Smart Lighting

Saving 0,9M€

GDP 6,7M€

Energy

Efficiency

Saving 9,5M€

GDP 57,2M€

Smart Water

Saving 0,3M€

GDP 0,5M€

Smart Mobility

Saving 0,15M€

GDP 4,7M€

Smart Urban

Furniture

Saving 1,5M€

GDP 1,7M€

Open Data

Saving 8,7M€

GDP 0,2M€

Smart

Innovation

Saving –

GDP 0,9M€

BCN in your

pocket

Saving 2,9M€

GDP 0,7M€

Social Services

Saving 0,14M€

GDP 10,9M€

Smart

Education

Saving 3,9M€

GDP 0,3M€

Difficulty to measure smart city economic impacts.

Barcelona assessed smart transformation in terms

of economic impact, analyzing savings, generated

activity and benefits. 11 use cases analyzed:

85M€ impact in city GDP (2014)

43M€ cummulative benefits between 2011-2014; until

2025 est benefits to raise to 832M€

For each municipal euro invested in smart city initiatives, an

extra 0.53€ of private investment has been made

1,870 new jobs created

Est savings of 9,700 Tn CO2 and 600,000 liters of

water in the long run

bitbarcelonamodel.com

DIFFERENT CITIES/REGIONS AND COUNTRIES NEED DIFFERENT APPROACHES

BUT THEY ALL SHARE SIMILAR PROBLEMS AND CHALLENGES

10. ALLIANCES: COMPETITION & COLLABORATION

INDUSTRY PARTNERSHIPS & ECOSYSTEM

Developing standards

Scaling solutions

Gaining critical mass: one solution, specific tuning

Generating new markets: industry opportunities

worldwide

Creating ecosystems

Developing economic tissue and growth:

economy and competitiveness

Opportunities: jobs, talent, FDI, new

companies, start-ups

BARCELONA SUCCESS MODEL

© City Protocol Society

CITIES Amsterdam, Barcelona, Béziers, Charlotte, Dubai, Dublin, Gaziantep, Genova, Moscow, Quito, Sant Feliu de Llobregat,

Vilanova i la Geltrú

INDUSTRY LEADERS Abertis Telecom Terrestre, Aigues de Barcelona, Bismart, Cast-info, CISCO, CityZenith, GDF Suez,

Microsoft, OptiCits Ingeniería Urbana, Schneider Electric, Turkcell, Yachay EP

ACADEMIA Cardus, Computation Institute - University of Chicago, FUNITEC La Salle, Global Cities Institute - University of

Toronto, IESE Business School, Institute for Advanced Architecture of Catalonia (IAAC), IUT Béziers, Universitat Autonoma de

Barcelona (UAB), Universitat Rovira i Virgili (URV)

NONPROFITS Consensus Institute Inc., EcoCity Builders, New York Academy of Sciences, Turkiye Bilisim Vakfi

1. Long term, holistic project (breaking silos)

2. Few clear goals: Social project - city of people; Business project –

economical growth

3. Technology as an enabler; necessary

4. Stakeholder’s engagement

5. Citizens active participation

6. City alliances and competition/ collaboration

7. Industry alliances: PPPs, standards, new business models

8. Strategic plan: governance methodology, impact evaluation, metrics,

social ROI

CONCLUSIONS TO DEVELOP A SMARTCITY: BUILT THE FUTURE

CITY

FROM OUR EXPIRIENCE: BARCELONA SUCCESS MODEL

GENERATING HOPE,

PRODUCING DELIVERY

WE WAIT YOU IN BARCELONA!

+10.800 Visitors & +3.600 Delegates

440 cities & 92 countries

13 GLOBAL PARTNERS 17 EVENT PARTNERS

9 SUPPORTING INSTITUTIONS

Moltes gràcies! Thank you!

Спасибо за внимание!

[email protected] [email protected]