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2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June 15, 2010 WOHLFORD CONSULTING

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Page 1: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

2010 User Fee StudyRESULTS ORIENTATION

2010 User Fee StudyRESULTS ORIENTATION

Presentation to the Coronado City Council by:

Chad Wohlford, MPPA

June 15, 2010

WOHLFORD CONSULTING

Page 2: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 2

PRESENTATION GOALSPRESENTATION GOALS

Brief Project Orientation:• Brief Methodology Overview• Discuss Fee-Setting Issues• Introduce and Explain the

Final Study Results• Answer Questions

Page 3: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 3

PROJECTREMINDERS

PROJECTREMINDERS

Page 4: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 4

USER FEE STUDY Project ObjectivesUSER FEE STUDY

Project Objectives

Establish Objective and Transparent Fee Information

Understand the Full Cost of Services (Direct and Indirect)

Develop Insight and a Rational Basis for Setting Fees

Understand Subsidies and Revenue Impacts Understand User Fees Principles and

Context Enhance Fairness and Equity Ensure Compliance with State Law Simplify Fee Schedules

Page 5: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 5

Project Study AreasDetermine the Full Cost of Services

for:

Project Study AreasDetermine the Full Cost of Services

for:•Community Development:

• Building• Planning

•Engineering• Private Projects

•Public Services• Private Projects

• Police Services• Administrative Fees• Animal Control

• Fire Services• Inspections• Lifeguard Services• Ambulance / EMS

• Recreation Services• Activities & Programs

Page 6: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 6

Project Study ExclusionsNo Cost Analysis or Recommended

Fees for :

Project Study ExclusionsNo Cost Analysis or Recommended

Fees for :• City Clerk / Admin. Public Information Requests

• Market-based Services• Rentals• Parking Permits, Meters, Tickets

• Fines and Penalties• Impact Fees• Enterprise Funds

• Utilities• Golf

Why Excluded?

• Not cost-based services• Tax-based or revenue

goal-oriented• Market-based• State-limited or directed• Other recent studies• Not a user fee• Lack of consistent time,

staff, or cost data• Cost-effectiveness

Page 7: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 7

Project Focus

• A Study of the Cost of Services of User Fee Activities at Current or Expected Performance Levels

• Not a Management Analysis• Performance or Productivity• Efficiency or Effectiveness • Service Level or Quality • Staffing or Organizational Structure• Comparison of Operations or Services

Page 8: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 8

Cost-Based Methodology Overview

• Analysis was based upon the current City organization and business practices

• Not Based on “Tax” Concepts• Objective Unit Cost Analysis / Build-up• Not Goal-Oriented or Based on Revenue Needs

• Calculation Factors:• Staff Time to Complete Activities and Services• Cost Recovery Rates of Individual Staff Positions• Rational Distribution of Overhead and Support• “Full Cost” Includes Direct and Indirect (OH) Costs

• Full Cost = Potential Fee (starting point)

Page 9: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 9

Simplified Conceptual ApproachSimplified Conceptual Approach

Service ("Fee“) / Activity

Time to Complete 1 Activity (hours)

XProductive

Hourly Rate

=

Full Cost or

Potential Unit Fee

X

Annual Volume

of Activity

=

Annual Cost or

Potential Revenue

FEE #1:              10    

Intake 0.5   $ 50   $ 25   10   $ 250

Plan Check 1.5   $ 100   $ 150   10   $ 1,500

Inspection 2   $ 100   $ 200   10   $ 2,000

Filing 0.5   $ 50   $ 25   10   $ 250

S&B Total: 4.5 hrs.   $89 (avg.)   $ 400   10   $ 4,000

Other Cost $ 100   10   $ 1,000

TOTAL COST $ 500 10 $ 5,000

Current Fee $ 300 10 $ 3,000

SUBSIDY $200 10 $2,000

Page 10: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 10

FEE SETTINGCONCEPTS

FEE SETTINGCONCEPTS

Page 11: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 11

User Fee DefinitionUser Fee:

A fee or rate charged to an individual or group that receives a

private benefit from services provided by the City.

Not a Tax: • The service is usually a discretionary

activity requested by the fee payer. • If a User Fee does not cover the City’s

cost for the service, taxes (General Fund) pay for the remainder.

Page 12: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 12

Fee Setting (Pricing) Considerations

• Fairness and Equity• Consistency with City Public Policy

• Cost Recovery

• Subsidization

• Social Impacts / Affordability

• Revenue Impacts

• Activity Incentives / Disincentives

• Impact on Demand (elasticity)• Legal Compliance• Other Factors

• Comparable Fees

• Constituencies Affected

Page 13: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 13

Fees vs. TaxesFees vs. Taxes

Source of Service Funding

User Fees

User Fees

User Fees

Taxes (GF)

Taxes (GF)

Taxes (GF)

0%

100%

100%PrivateBenefit

(1)

SomePublicBenefit

(2)

SomePrivateBenefit

(3)

100%PublicBenefit

(4)

(1) Building Permits; Some Rec. Programs

(2) Youth Programs

(3) Historic Preservation

(4) Police Patrol

Examples:

Page 14: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 14

FINDINGSand

RESULTS

FINDINGSand

RESULTS

Page 15: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 15

The Meaning of “Results”

• Study “Results” will show the FULL COST of Services – Fee and Non-fee

• Results will not be the Fees: City Council will set the Fees

• “Recommended” fees will come later

• Some Fee recommendations will likely not be at 100% of Full Cost

• “Subsidy” is the gap between the Fee and the Full Cost

• Subsidies are normally covered by General Fund Revenues (i.e., taxes)

Page 16: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 16

$ Supervision and Support

$ Capital, Growth, & Other Costs

“Full Cost” Includes:

$ Direct Salaries & Benefits

$ Services and Supplies

$ Department Administration

$ Indirect Activities

$ Inter-Department Support

$ Citywide Administration (CAP)

Page 17: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 17

Sample UNIT COST Results – FIRE FEES(How to Read the Results Worksheets)

Sample UNIT COST Results – FIRE FEES(How to Read the Results Worksheets)

• Sample fees shown in order to demonstrate the results format for all fee areas (as will be included in the consultant’s report)

Fee Title

Current Fee /

DepositFull Cost per Unit

Surplus / (Subsidy) per Unit

Full Cost Recovery

Rate

Commercial Sprinkler Insp. $ 0 $ 572 ( $ 572 ) 0 %

Annual Multifamily (R-1) Occupancy Inspection $ 0 $ 1,210 ( $ 1,210 ) 0 %

Chemical Fire Extinguishing System Inspection $ 0 $ 652 ( $ 652 ) 0 %

Junior Lifeguard Program $ 400 $ 624 ( $ 224 ) 64 %

Surf Awareness Program $ 120 $ 462 ( $ 342 ) 26 %

Ambulance: ALS – Non-Res. $ 683 $ 931 ( $ 248 ) 73 %

Ambulance: BLS – Non-Res. $ 572 $ 829 ( $ 257 ) 69 %

Page 18: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 18

The Nature of Revenue Results• Revenue and Unit Fee Comparison:

• Current Fee vs. Full Cost• Former Structure (department fees) vs. New Structure (city fees)

• Revenue results provide a common basis for comparison, not budget numbers

• Based on consistent assumptions and/or projections of annual activity levels for each fee

• Revenue estimates in the study may not match budgeted or actual revenues collected

• Actual future revenue levels will change:• Fee-setting by the City Council• Activity levels (market conditions)• Change in the “mix” of services and fees• Timing of the implementation of the fees and revenue collection

Page 19: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 19

General Findings• All Departments have a significant overall current

fee subsidy

• Coronado currently does not charge some common fees collected by other cities, such as:

• Engineering Inspections

• Stormwater Plan Check and Inspections

• Fire Plan Check and Inspections

• Admin costs for contractor-provided services

• Billable hours (one measure of productivity) are consistent with other studies.

• Changes to the Building Fee approach (from valuation to cost-based) will better align fees with effort and protect against downturns.

Page 20: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 20

General Findings (continued)

• All Staff Hourly Rates are less than full cost – averaging under 50% cost-recovery.

• Most of the current hourly rates are significantly lower than those from other cities’ studies.

• Calculated hourly rates are within the reasonable range of other studies.

• Some (few) fees have a surplus, but greater numbers and volumes of subsidized fees result in overall subsidies.

• 87% of current fees are subsidized

Page 21: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 21

CDD Planning Full Cost ResultsCDD Planning Full Cost Results

• 100% of current fees under-recover full cost

• Staff rates are only 49% (avg.) of full cost• Affects deposit-based fees (CEQA, EIR, Re-zone)

• Deposit-based fee revenues = deposit• Cost of commonly free or subsidized services

included in results (Historic Preservation - $74K)

FULL COST:Annual Cost of

Fee-Related Services

CURRENT REVENUE:

Projected @ Annual

Current Fees

CURRENT SURPLUS / (SUBSIDY):

Annual Difference

COST RECOVERY

RATE: Current / Full

Cost

$ 425,000 $ 56,000 ($ 369,000) 13%

Page 22: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 22

CDD Building Full Cost ResultsCDD Building Full Cost Results

• Mix of current fees that over-recover (22%) and those that under-recover (78%) full cost

• Volumes primarily in subsidized fees, so overall impact is subsidy / potential revenue

• Staff rates are only 42% (avg.) of full cost

• Few Building fees are commonly subsidized

FULL COST:Annual Cost of

Fee-Related Services

CURRENT REVENUE:

Projected @ Annual

Current Fees

CURRENT SURPLUS / (SUBSIDY):

Annual Difference

COST RECOVERY

RATE: Current / Full

Cost

$ 828,000 $ 499,000 ($ 329,000) 60%

Page 23: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 23

Engineering Full Cost ResultsEngineering Full Cost Results

• 100% of current fees under-recover full cost

• Staff rates are only 49% (avg.) of full cost

• Standard fee for improvements is currently $46.50 for plan check and inspection

• New fees include Contract Administration on “pass-through” costs

FULL COST:Annual Cost of

Fee-Related Services

CURRENT REVENUE:

Projected @ Annual

Current Fees

CURRENT SURPLUS / (SUBSIDY):

Annual Difference

COST RECOVERY

RATE: Current / Full

Cost

$ 106,000 $ 17,000 ($ 89,000) 16%

Page 24: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 24

Public Services Full Cost ResultsPublic Services Full Cost Results

• No fees for any development-related or other services = 0% Cost Recovery

• 51% of cost is related to Stormwater plan check and inspection services

• Staff rates are only 49% (avg.) of full cost

FULL COST:Annual Cost of

Fee-Related Services

CURRENT REVENUE:

Projected @ Annual

Current Fees

CURRENT SURPLUS / (SUBSIDY):

Annual Difference

COST RECOVERY

RATE: Current / Full

Cost

$ 137,000 $ 0 ($ 137,000) 0%

Page 25: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 25

Police Full Cost ResultsPolice Full Cost Results

• 98% of Police fees under-recover full cost

• 78% of Animal Services fees under-recover full cost

• Staff rates are only 40% (avg.) of full cost

FULL COST:Annual Cost of

Fee-Related Services

CURRENT REVENUE:

Projected @ Annual

Current Fees

CURRENT SURPLUS / (SUBSIDY):

Annual Difference

COST RECOVERY

RATE: Current / Full

Cost

$ 477,000 $ 73,000 ($ 404,000) 15%

Page 26: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 26

Fire Full Cost ResultsFire Full Cost Results

• 100% of Fire, EMS, and Lifeguard current fees under-recover full cost

• No fees for Fire plan check and inspection = 0% cost recovery

• EMS costs are 38% of the total cost and 88% of current revenue

• Staff rates are only 44% (avg.) of full cost

FULL COST:Annual Cost of

Fee-Related Services

CURRENT REVENUE:

Projected @ Annual

Current Fees

CURRENT SURPLUS / (SUBSIDY):

Annual Difference

COST RECOVERY

RATE: Current / Full

Cost

$ 1,497,000 $ 636,000 ($ 861,000) 42%

Page 27: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 27

Recreation Full Cost ResultsRecreation Full Cost Results

• Cost-Recovery analysis at the program level

• Current fee levels under-recover full cost in all divisions and all except 2 program areas:

• Park and Beach Permits (119%)• Fitness Center (101%)

• Cost Recovery rates range from 0% to 119%

FULL COST:Annual Cost of

Fee-Related Services

CURRENT REVENUE:

Projected @ Annual

Current Fees

CURRENT SURPLUS / (SUBSIDY):

Annual Difference

COST RECOVERY

RATE: Current / Full

Cost

$ 4,368,000 $ 1,294,000 ($ 3,074,000) 30%

Page 28: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 28

Citywide Annual Full Cost ResultsCitywide Annual Full Cost Results

Department / Division

FULL COST:Annual Cost

of Fee-Related

Services

CURRENT REVENUE:Projected

(annual) @ Current Fees

SURPLUS / (SUBSIDY)

(Current Revenue – Full

Cost)

CURRENT COST

RECOVERY RATE

(Current / Full Cost)

CDD Building $ 828,000 $ 499,000 ($ 329,000) 60%

CDD Planning $ 425,000 $ 56,000 ($ 369,000) 13%

Engineering $ 106,000 $ 17,000 ($ 89,000) 16%

Public Serv. $ 137,000 $ 0 ($ 137,000) 0%

Police $ 477,000 $ 73,000 ($ 404,000) 15%

Fire $ 1,497,000 $ 636,000 ($ 861,000) 42%

Recreation $ 4,368,000 $ 1,294,000($

3,074,000) 30%

TOTALS: $ 7,838,000 $ 2,575,000($

5,263,000) 33%

Page 29: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 29

CITYWIDERESULTS SUMMARY

• Current overall annual subsidy of $5,263,000

• Overall Cost Recovery Rate for Fee Services Only is 33%

• 58% of the subsidy is in Recreation

• Development-related departments include $924,000 of the subsidy

• Excluding Recreation: Potential revenue increase (to Full Cost) of $2,189,000

• Without a fee increase or reductions in operating costs, common taxes (General Fund) or other funds will continue to provide subsidies to fee payers

Page 30: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 30

Next Steps• City Staff will recommend general fee-setting and cost

recovery goals and solicit direction from the Council.

• City Staff will provide a comparison of other cities’ fees.

• City Staff will distribute Consultant's final report and detailed lists of cost results and findings.

• City Staff will develop “Recommended” fees for the Council’s consideration (based on Council goals).

• City Council will set the final fee levels and establish the implementation date.

• Departments will update fee schedules and reprogram electronic permit systems.

• New fees will go into effect on the designated date.

• Council may set an overall cost-recovery policy to guide future staff action.

Page 31: 2010 User Fee Study RESULTS ORIENTATION 2010 User Fee Study RESULTS ORIENTATION Presentation to the Coronado City Council by: Chad Wohlford, MPPA June

© Wohlford Consulting - 2010 31

QUESTIONS?

Chad Wohlford, Project Manager

[email protected]

For further information, please contact: