3大核心论坛 2016 年 12 月 6-8 日 - nab show shanghai · 路易斯·米格尔·桑帕约 ......

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2016 NAB Show Shanghai 全球电视媒体创新峰会 ( 浦东大宴会厅 -1 号厅 ) 3 大核心论坛 2016 年 12 月 6-8 日 克里斯·欧纳拉斯 美国国家广播电视业协会 首席运营官 丁文华 中国工程院院士 史蒂文·布松 ABC 电视台 高级副总裁 马克·罗德斯 CNN 数字平台 亚洲区董事 李泽强 上海广播电视台、上海文化广 播影视集团有限公司 技术运营 中心 副总工程师 袁克东 浙江广播电视集团科技 管理部副主任 杨盛昱 TVBS 执行副总裁 凯蒂·坦普尔曼 - 福尔摩斯 哈曼广电解决方案总监 乔纳森·莫提米尔 SimplyLive 副总裁 鲍勃 · 夏普 哈曼 全球销售总监 Global Broadcasting Executive Conference - Pudong Ball Room, Room 1 3 Core Conferences Dec 6-8, 2016 Chris Ornelas Chief Operating Officer, NAB Wenhua, Ding Member of Chinese Academy of Engineering Steven Bushong SVP, ABC/Disney Marc Lourdes Director of CNN Asia Digital Zeqiang Li Deputy Chief Engineer of Shanghai Media Group Kedong Yuan Deputy Director of Technical Department, Zhejiang Broadcasting Group Sammy Yang EVP, TVBS Katy Templeman-Holmes Director, Solution&Marketing, Hospitality & Broadcast, HARMAN Bob Sharper Global Sales Director, HARMAN Jonathan Mortimer VP of SimplyLive 峰会发言人

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Page 1: 3大核心论坛 2016 年 12 月 6-8 日 - NAB Show Shanghai · 路易斯·米格尔·桑帕约 ... Luis Miguel Sampiao Co-founder, President and CEO at MOG Technologies Robert Endo

2016 NAB Show Shanghai

全球电视媒体创新峰会 ( 浦东大宴会厅 -1 号厅 )

3 大核心论坛 2016 年 12 月 6-8 日

克里斯·欧纳拉斯美国国家广播电视业协会

首席运营官

丁文华中国工程院院士

史蒂文·布松ABC 电视台 高级副总裁

马克·罗德斯CNN 数字平台 亚洲区董事

李泽强上海广播电视台、上海文化广播影视集团有限公司 技术运营

中心 副总工程师

袁克东浙江广播电视集团科技

管理部副主任

杨盛昱TVBS 执行副总裁

凯蒂·坦普尔曼 - 福尔摩斯哈曼广电解决方案总监

乔纳森·莫提米尔 SimplyLive 副总裁

鲍勃 · 夏普哈曼 全球销售总监

Global Broadcasting Executive Conference - Pudong Ball Room, Room 1

3 Core Conferences Dec 6-8, 2016

Chris OrnelasChief Operating

Officer, NAB

Wenhua, DingMember of Chinese

Academy of Engineering

Steven BushongSVP, ABC/Disney

Marc LourdesDirector of CNN

Asia Digital

Zeqiang LiDeputy Chief Engineer of Shanghai Media Group

Kedong YuanDeputy Director of Technical

Department, Zhejiang Broadcasting Group

Sammy YangEVP, TVBS

Katy Templeman-HolmesDirector, Solution&Marketing,

Hospitality & Broadcast,HARMAN

Bob SharperGlobal Sales Director,

HARMAN

Jonathan Mortimer VP of SimplyLive

峰会发言人

Page 2: 3大核心论坛 2016 年 12 月 6-8 日 - NAB Show Shanghai · 路易斯·米格尔·桑帕约 ... Luis Miguel Sampiao Co-founder, President and CEO at MOG Technologies Robert Endo

2016 NAB Show Shanghai

王小军上海电影(集团)有限

公司 副总裁

迈克尔 · 奥斯兰《蝙蝠侠:侠影之谜》、

《黑暗骑士》制片人

加布里埃尔 · 凯莉南加州大学 副教授

徐克上海河马动画设计股份

有限公司 董事长

马杰DECENT Foundation 创始人及首席执行官

梅丽莎 · 科布东方梦工厂首席创意总监、电影工作室负责人

全球影视制作人峰会 ( 浦东大宴会厅 -1 号厅 )

上午场:全球影视产业的制片趋势

下午场:科技变革与全球电影生态系统的创新发展

殷伟民上海国际高科技文化装

备产业基地 董事长

胡雪桦上海戏剧学院影视学院

院长

黄昌勇上海戏剧学院院长

何小青上海大学上海电影学院

院长

刘志新上海戏剧学院创意学院

副院长

山姆 · 马沙尼美国国家广播电视业协会 首席技术总监

Morning Session: Global Filmmaking and Production Trend

Xiaojun WangVice President of

Shanghai Film Group

Michael UslanProducer, Batman Begins,

The Dark Knights, The Lego Movies, and many more

Melissa CobbHead of Studio and

Chief Creative Officer, Oriental Dreamworks

Gabrielle KellyGlobal Media Expert, Fulbright Scholar in

Media

Ke XuPresident, Shanghai

Hippo Animation Design Inc. Ltd.

Matej MichalkoFounder and CEO,

DECENT

Afternoon Session: Technology Revolution Drives the Innovative Development of the Global Film Industry

Changyong Huang

President of Shanghai Theatre Academy

Weimin YinChairman of International High Tech Cultural Device

Cluster (TCDIC)

Sam Matheny Chief Technology

Officer, NAB

Xuehua HuDirector of Film

College at Shanghai Theatre Academy

Zhixin LiuDeputy Director of Creative

College at Shanghai Theatre Academy

Xiaoqing,HePresident of Shanghai

Film College of Shanghai University

Global Filmmaker and Producer Conference - Pudong Ball Room, Room 1

SPEAKERS

(* 以上排名不分先后顺序 The names below are arranged randomly)

Page 3: 3大核心论坛 2016 年 12 月 6-8 日 - NAB Show Shanghai · 路易斯·米格尔·桑帕约 ... Luis Miguel Sampiao Co-founder, President and CEO at MOG Technologies Robert Endo

2016 NAB Show Shanghai

康清虎ARRI 中国区销售总监

大卫 · 奥斯兰《乐高大电影》 制片人

德米 · 波特利《比利 • 林恩漫长的中场休息》立体摄影师

陆益科视数字系统(上海)有限

公司 中国区市场经理

玛丽安 · 布兰登奥斯卡提名最佳剪辑师、导演、制片人

迈克尔 · 奥斯兰《蝙蝠侠:侠影之谜》、

《黑暗骑士》制片人

广电智能终端产业联盟 2016 年会暨有线运营商国际研讨会 ( 浦东大宴会厅 -1 号厅 )

刘九评东方有线网络有限公司

总经理

龚鸣区块链铅笔创始人

克里斯 · 拉默斯美国有线技术实验室 首

席运营总监

张思路重庆家乐淘科技有限公

司 CEO

泰德 · 肯尼福克斯网络公司运动频

道,VR 部门总监

曾庆军中国广播电视网络有限公司

副总经理

Michael UslanProducer, Batman Begins,

The Dark Knights, The Lego Movies, and many more

Demetri Portelli3D Stereographer, Billy Lynn’s Long

Halftime Walk

Yi LuChina Marketing

Manager, Christie Digital

David UslanPublisher/Producer,Uslan Entertainment

Qinghu KangSales Director, ARRI Group

Maryann BrandonOscar Nominated Editor, Producer

Broadcasting Smart Terminal Industry Alliance Annual Conference 2016 & Global Cable Operators Conference - Pudong Ball Room, Room 1

Jiuping LiuGeneral Manager of

Oriental Cable Networks

Chris LammersChief Operating Officer,

CableLabs

Qingjun ZengDeputy Manager of China

Radio and Television Networks Co. Ltd.

Ted KenneyHead, VR Sports of Fox

Networks

Silu ZhangCEO of Chongqiong

TGO

Ming GongConsultant of

Blockchain Lab

峰会发言人

Page 4: 3大核心论坛 2016 年 12 月 6-8 日 - NAB Show Shanghai · 路易斯·米格尔·桑帕约 ... Luis Miguel Sampiao Co-founder, President and CEO at MOG Technologies Robert Endo

2016 NAB Show Shanghai

4 大特色论坛 2016 年 12 月 7-8 日

全球 VR/AR 技术应用趋势论坛 ( 浦东大宴会厅 -2 号厅 )

罗伯特 · 恩多Intrepid Data 创始人

约恩 · 吉斯Freedom 360 CEO

尼尔 · 大卫 · 哈特曼欧洲核子研究实验室全球电影协会 主席

路易斯 · 米格尔 · 桑帕约MOG 科技首席执行官

斯图亚特 · 海瑟林顿 Holovis 首席执行官

麦克·麦基 Frameston 创意工作

室首席创意总监

宋海涛 IDEALENS 创始人

李欣 HTC VR

业务拓展部总监

肯 · 惠特利科视 亚太地区市场开发总监

赵学庆上海联彤网络通讯技术

有限公司 技术总监

4 Featured Conference Tracks Dec 7-8, 2016

Future Application of Virtual Reality Technology - Pudong Ball Room, Room 2

Neal David Hartman, Director and President, the

CineGlobe Film Festival at CERN

Ken WheatlyDirector, Asia Business

Development, Christie Digital

Joergen GeerdsFreedom 360 CEO

Luis Miguel SampiaoCo-founder, President and CEO at MOG Technologies

Robert Endo Founder, Intrepid Data

Sam Li Head of Business

Development, HTC Vive

Mike McGee Co-founder and Chief

Creative Officer of creative studio Framestore

Stuart Hetherington CEO, Holovis

Xueqing ZhaoTechnical Director of

Liantong Technology Inc.

Dr. SONG Haitaofounder of Idealens Technology Co., Ltd.

(* 以上排名不分先后顺序 The names below are arranged randomly)

SPEAKERS

Page 5: 3大核心论坛 2016 年 12 月 6-8 日 - NAB Show Shanghai · 路易斯·米格尔·桑帕约 ... Luis Miguel Sampiao Co-founder, President and CEO at MOG Technologies Robert Endo

2016 NAB Show Shanghai

4K 及超高清发展论坛 ( 浦东大宴会厅 -2 号厅 )

王尧全球未来广播电视合作研究计划

技术委员会主席

宋慧桐Atomos 亚太地区

销售与运营部副总裁

杜百川国家新闻出版广电总局

科技委员会副主任

山姆 · 马沙尼美国国家广播电视业协会 首席技术总监

周惠杜比实验室消费类娱乐事业部

多屏服务视频业务商业策略总监

查尔斯 · 林 IMAX 全球副总

顾春林上海港聚信息科技有限公

司 首席执行官

鲍勃 · 夏普哈曼 全球销售总监

杨继伦TVB 制作部高级经理

王瑾京东方科技集团 首席营销市场官组织 运营企划总监

The Exploration of the Future 4K and UHD - Pudong Ball Room, Room 2

Baichuan DuDeputy Director of Technology

Committee, State Administration of Press, Publication, Radio, Film and

Television(SARFT)

Sam Matheny Chief Technology

Officer, NAB

Yao WangChair, Technical Committee,

Future of Broadcast Television Initiative

Johnny YeungSenior Manager of

Production Facilities Division, TVB

Charles Lim Vice President of Strategy and Business Development,

lMAX Corporation

Bob SharperGlobal Sales Director,

Harman

Robert SongVice President,

APAC Sales & Operations,Atomos

Gordon GuCEO, Adinno Inc.

David Zhou Business Strategy

Director, Dolby Laboratories

Jin WangOperation Planning Director,

CSMO, BOE Technology Group

峰会发言人

Page 6: 3大核心论坛 2016 年 12 月 6-8 日 - NAB Show Shanghai · 路易斯·米格尔·桑帕约 ... Luis Miguel Sampiao Co-founder, President and CEO at MOG Technologies Robert Endo

2016 NAB Show Shanghai

娱乐 + 生态圈系统构建 ( 浦东大宴会厅 -2 号厅 )

黄思均 亦非云科技有限公司

总裁

詹妮弗 · 舍温Tadaa! Media Beijing的高级总监 / 创始人

理查德 · 惠廷顿 SAP 媒体和娱乐部门

高级副总裁

吕绪康 北京云风速科技有限公司 创

始人 &CEO

安迪 · 瑟沃尔

《雅虎金融》总编辑王斌

咪咕视讯科技有限公司 CEO

周力冲 Level 3 Communications

亚太地区副总裁

李昇 Akamai 亚太及日本区域

的技术服务总监

夏苇北京红云融通技术有限公司

总裁

凯蒂·坦普尔曼 - 福尔摩斯哈曼广电解决方案总监

Bin Wang General Manager of Migu Video Technology Co., Ltd

Andy Serwer Editor-in-Chief, Yahoo! Finance

Andy Huang President, OTV

CLOUD

Jenn SchwerinFounder, TaDaa Media in Beijing

Katy Templeman-HolmesDirector, Solution&Marketing,

Hospitality & Broadcast,HARMAN

Ricky Chau Vice President, Asia

Pacific Region, Level 3 Communications

Richard Whittington SVP, Media & Entertainment

Division, SAP (USA)

Xukang Lv CEO and Founder of Beijing

Cloud Technoloy. Co. Ltd.

Sean Li Director,Technical Solution Group for Media BU, APJ at

Akamai Technologies

Wei XiaCEO, Brutel Inc.

The Future Development of Social Media and OTT - Pudong Ball Room, Room 2

(* 以上排名不分先后顺序 The names below are arranged randomly)

SPEAKERS

Page 7: 3大核心论坛 2016 年 12 月 6-8 日 - NAB Show Shanghai · 路易斯·米格尔·桑帕约 ... Luis Miguel Sampiao Co-founder, President and CEO at MOG Technologies Robert Endo

2016 NAB Show Shanghai

国际 VR 内容创作者峰会 ( 浦东大宴会厅 -1 号厅 )

吉姆 · 查斌 国际高端影像学会

主席

杨震华 上海市广播影视制作

业行业协会 会长

戴夫 · 布莱克混合沉浸式工作室 创始人与商务总监

查克 · 佩尔 好莱坞资深 VR 电影人

马克 · 古德柴尔德Gingersnap 工作室 创始人

尤金 · 陈 Penrose 工作室创始

人与首席执行官方淦

Jaunt China CEO

莎拉 · 埃利斯 皇家莎士比亚公司 数字科技部总监

萨拉 · 沙纳 瑞士虚拟现实联合会

创始人

艾米丽 · 史密斯 亚特兰大虚拟现实制作工作室及

AlchemyVR 市场部总监

文衡 北京七维视觉科技有限公司常务

副总 项目视效总负责

强尼 · 莫里斯 Factory42 商务顾问

安瑞克 · 伯格曼 Unit 9 董事

Global VR/AR Content Creator's Conference - Pudong Ball Room, Room 1

Zhenhua YangPresident, Shanghai

Broadcasting Producing Association

Jim Chabin President, Advanced

Imaging Society

Chuck Peil Founder, ReelFX

Salar Shahna Co-Founder and

Creative Director, World VR Forum

James Fong

Jaunt China CEO

Eugene Chung Founder and CEO of

Penrose Studios

Heng WenDeputy Chief, Beijing

Seven-Dimension Vision Tech Company

John Morris Commercial Advisor,

Factory 42

Emily Smith Director of Marketing and

Business Development, Atlantic Productions and Alchemy VR

Sarah EllisHead of Digital

Development, Royal Shakespeare Company

Anrick Bregman Director, Unit 9

Dave BlackCo-Founder and Commercial

Director, Mixed Immersion

Marc Goodchild Chief Creative Officer,

CPO, Gingersnap Studios

峰会发言人

第三天:2016.12.08(星期四)

特色论坛—国际 VR 内容创作者峰会主持人:国际高端影像学会主席 - 吉姆 • 查斌 (美)

论坛描述:来自好莱坞、瑞士以及中国的优秀 VR 内容制作者将汇聚一堂,共同探讨 VR 内容制作的成果以及未来发展趋势。

13:00-13:05开场致辞

发言人:上海市广播影视制作业行业协会 会长 杨震华(中)

13:05-13:30主题:VR 在全球电影领域的应用及发展

发言人:国际高端影像学会 主席 吉姆 • 查斌(美)

13:30-14:00主题:虚拟现实的 IP 发展及好莱坞应用

发言人 : 好莱坞资深 VR 电影人 查克 • 佩尔(美)

14:00-14:25主题:虚拟现实中的世界的状态发言人:瑞士虚拟现实联合会创始人 萨拉 • 沙纳(瑞士)

14:25-14:50主题:中国虚拟现实行业的发展趋势

发言人:JAUNT China CEO 方淦(中)

14:50-15:15主题:塑造虚拟现实叙事的语言

发言人:Penrose 工作室创始人与首席执行官 尤金 • 陈(美)

15:15-15:40主题:广电传媒生态的 VR 进阶

发言人:北京七维视觉科技有限公司常务副总 项目视效总负责 文衡(中)

15:40-16:05主题:英国皇家芭蕾舞剧团的 VR 实践

发言人:Factory42 商务顾问 强尼 • 莫里斯(美)

16:05-16:35

主题:创造世界级的虚拟现实内容 - 英国经典案例分析

发言人:亚特兰大虚拟现实制作工作室及 AlchemyVR 市场部总监 艾米丽 • 史密斯(英)

发言人:皇家莎士比亚公司 数字科技部总监 莎拉 • 埃利斯(英)

16:35-17:20

主题:虚拟现实的创新: 不断超越极限发言人:Unit 9 董事 安瑞克 • 伯格曼(英)发言人:混合沉浸式工作室 创始人与商务总监 戴夫 • 布莱克(英)发言人:Gingersnap 工作室 创始人马克 • 古德柴尔德(英)

17:20-17:30 炫魔方国际虚拟现实影像季颁奖仪式

Page 8: 3大核心论坛 2016 年 12 月 6-8 日 - NAB Show Shanghai · 路易斯·米格尔·桑帕约 ... Luis Miguel Sampiao Co-founder, President and CEO at MOG Technologies Robert Endo

2016 NAB Show Shanghai Conference Agenda

Day1: 2016.12.06 (Tuesday)

Global Broadcasting Executive Conference Theme:Technology Revolution and Intelligence Development of Broadcasting Industry

Moderator: Chris Ornelas , Chief Operating Officer of National Association of Broadcasters

Description: Technology is constantly impacting the business model and work flow process of the global broadcasting industry. We invite broadcast executives from Europe, United States, East Asia, and China to address common global issues and challenges brought on by innovative technology; such as, robotic technology, OTT, social media, big data, cloud computing and more. Senior executives will share actual case studies and discuss how they embrace new technologies to create new value and revenue for the broadcasters; such as, innovating business models, streamlining operation processes and much more. The audience for this conference will be about 600 professionals from various TV stations in China and APAC Markets.

11:30-13:30 Conference Registration

Opening Speech

13:35-14:05Topic: Review of 2016 and forecast of 2017 of Global Broadcasting and Trans-Media IndustrySpeaker: Chris Ornelas, Chief Operating Officer, National Association of Broadcasters (USA)

14:05-14:30 Topic: HDR, 3D Audio Technical Standard Applied in 4K/UHD IndustrySpeaker: Wenhua, Ding, Member of Chinese Academy of Engineering(China)

Global Broadcasting Executive Conference

14:30-14:55Topic: Content Creation for Television MarketingSpeaker: Steven Bushong, SVP, ABC/Disney (USA)

14:55-15:20Topic: CNN’s Digital TransformationSpeaker: Marc Lourdes, Director of CNN Asia Digital (USA)

15:20-15:45Topic: The Practice of SMG’s Convergence Media Technology Speaker: Zeqiang Li, Deputy Chief Engineer of Shanghai Media Group

15:45-16:10Topic: Technology Applied within Convergence Media EnvironmentSpeaker: Kedong Yuan, Deputy Director of Technical Department, Zhejiang Broadcasting Group

16:10-16:35Topic: Fusion and Fission- The Digital Revolution of TVBSSpeaker: Sammy Yang, EVP, TVBS (Taiwan)

16:35-16:55Topic: New Generation Broadcasting SolutionSpeakers: Katy Templeman-Holmes, Director, Solution & Broadcast, HarmanBob Sharper, Global Sales Director, Harman,

16:55-17:20Topic: The Impact of Enhancing the Operation Mode of the Small Scale Live Production of Premium Content on the Future of the Broadcasting IndustrySpeaker: Jonathan Mortimer, VP, SimplyLive (USA)

Shanghai Global Innovation Exchange Conference*The following schedule is subject to change

Page 9: 3大核心论坛 2016 年 12 月 6-8 日 - NAB Show Shanghai · 路易斯·米格尔·桑帕约 ... Luis Miguel Sampiao Co-founder, President and CEO at MOG Technologies Robert Endo

2016 NAB Show Shanghai

Day 2: 2016.12.07 (Wednesday)

2016 NAB Show Shanghai Opening Ceremony

09:00-09:15 Opening Ceremony of 2016 NAB Show Shanghai

Global Filmmaker and Producers Conference

Description: Discussing the Impact the Technology Revolution has had on the Ecosystem of the Film Industry. Filmmakers, producers, writers, cinema owners will openly discuss their current challenges but also successes from embracing innovative technologies to create and distribute content to multiple platforms. The target anticipated audience will be approximately 300 content creators, filmmakers, producers, directors and cinema operators.

Morning SessionTheme: Global Filmmaking and Production Trend

Co-Organizer: Shanghai Film GroupModerator: Chuanrong Jiang,

Vice President of Shanghai Broadcasting Producing Association

09:30-09:35Opening RemarksSpeaker: Mr. Xiaojun Wang, Vice President of Shanghai Film Group

09:35-10:15Topic: The Future of Story, Gaming, VR, Movies and TransmediaSpeaker: Michael Uslan, Producer, Batman Begins, The Dark Knights, The Lego Movies, and many more (USA)

10:15-10:45Topic: The Power of Collaboration and Co-Production in the Global MarketSpeakers: Melissa Cobb, Head of Studio and Chief Creative Officer, Oriental Dreamworks

10:45-11:10Topic: Preparing for Global Distribution: Filmmaking Trends Across MediaSpeaker: Gabrielle Kelly, Global Media Expert, Fulbright Scholar in Media (Asia), Professor USC School Cinematic Arts in Sreenwriting (USA)

11:10-11:35Topic: The Technological Revolution in TV and Film ProductionSpeaker: Xu Ke, Presiddent of Shanghai Hippo Animation Design Co & Ltd

11:35-12:00Topic: Blockchain: Future of Content Distribution and Authors’ Rights Protection Speaker: Matej Michalko, Founder and CEO, DECENT (Switzerland)

Conference Agenda

Page 10: 3大核心论坛 2016 年 12 月 6-8 日 - NAB Show Shanghai · 路易斯·米格尔·桑帕约 ... Luis Miguel Sampiao Co-founder, President and CEO at MOG Technologies Robert Endo

2016 NAB Show Shanghai

Day 2: 2016.12.07 (Wednesday)

Afternoon SessionTheme: Technology Revolution Drives the Innovative Development of the Global Film Industry

Co-Organizer: Shanghai Theatre AcademyThe Centre of Innovation and Collaboration of World Cultural City

Moderator: Sam Matheny, Chief Technology Officer of National Association of Broadcasters

13:00-13:10

Opening Remarks:Changyong Huang, President of Shanghai Theatre AcademyWeimin Yin, Chairman of International High Tech Cultural Device Cluster (TCDIC)Sam Matheny, Chief Technology Officer of National Association of Broadcasters

13:10-13:15Signing Ceremony Shanghai Theatre Academy, International High Tech Cultural Device Cluster (TCDIC), National Association of Broadcasters

13:15-14:00

Panel Discussion: Topic: How Technology Drives the Innovative Development of the Global Film IndustryModerator: Sam Matheny, Chief Technology Officer of National Association of BroadcastersSpeaker: Alibaba Group, Fosun Group, Xuehua Hu,Director of Film College at Shanghai Theatre Academy, Zhixin Liu, Deputy Director of Creative College at Shanghai Theatre Academy, Xiaoqing,He President of Shanghai Film College of Shanghai University, Ms.Xiaohui Ren, General Manager of TCDIC ,Demetri Portelli-3D Stereographer, Billy Lynn’s Long Halftime Walk, Michael Uslan, Producer, Batman Begins, The Dark Knights

14:00-14:30Topic: A Journey to Futuristic Movie Experience with 28fL, 120fps and 4KSpeaker: Yi Lu, China Marketing Manager, Christie Digital (China)

14:30-15:00Topic: Technological and Artistic Motivations for Creating the World’s First Film to be Shot and Projected at 120FPS/4K3DSpeaker: Demetri Portelli, 3D Stereographer, Billy Lynn’s Long Halftime Walk (Canada)

15:00-15:30Topic: Best Practices for Global Story telling: Content, Distribution & Performance that Engages Audiences Across Multiple CulturesSpeaker: David Uslan, Producer (USA)

15:30-16:00Topic: High Dynamic Range (HDR) Technology Implementation and Its Improvement on the Overall Image QualitySpeakers: Tiger Kang, Sales Director, ARRI Group(China)

16:00-16:30Topic: Storytelling for an International Audiences through FilmSpeaker: Maryann Brandon , Oscar Nominated Editor, Producer (USA),

Conference Agenda

Page 11: 3大核心论坛 2016 年 12 月 6-8 日 - NAB Show Shanghai · 路易斯·米格尔·桑帕约 ... Luis Miguel Sampiao Co-founder, President and CEO at MOG Technologies Robert Endo

2016 NAB Show Shanghai

Day2: 2016.12.07 (Wednesday)

The Exploration and Trends of 4K and UHDTheme: Global UHD Industry Development and Trend of Future Application

Co-Organizer: NERCDTV Supporting Partner: Adinno Inc.

Moderator: Yao Wang, President of Technical Committee (China)

Description: Suppliers, industry standards developers and users will be gathering together to reveal their best practices and understanding of the 4K and UHD trends.

09:30-09:50

Topic: 4K and UHD Trend

Speaker: Baichuan Du, Deputy Director of Technology Committee, State Administration of Press,

Publication, Radio, Film and Television(SARFT)

09:50--10:10Topic: The Current State and Future Trends of Global HD Technology

Speaker: Sam Matheny, Chief Technology Officer, NAB (USA)

10:10-10:25Topic: The Future Cooperation Trends of Global TV TechnologySpeaker: Yao Wang, President of Technical Committee (China)

10:25-10:40 Topic: 4K Signal Transition & Streaming Solution with AMX & SVSI Speaker: Bob Sharper, Global Sales Director, Harman (USA)

10:40-10:55Topic: Ecosystems Evolution of Traditional MediaSpeaker: Johnny Yeung, Senior Manager of Production Facilities Division, TVB(China-Hong Kong)

10:55-11:15Topic: Ignite Your Creativity with Atomos HDR TechnologySpeaker: Robert Song, Vice President,APAC Sales & Operations (China)

11:15-11:30Topic: 4K/UHD Trends in Home TheatreSpeaker: Charles Lim, Vice President of Strategy and Business Development, lMAX Corporation (Canada)

11:30-11:45Topic: Customized 4k IP Cloud Development & Application Prospect on Live TV/Film/Internet VideoSpeaker: Gordon Gu, CEO, Adinno Inc.(China)

11:45-12:00Topic: New Generation Home Entertainment ExperienceSpeaker: David Zhou, Business Strategy Director, Dolby Laboratories (China)

12:00-12:15Topic: Open Innovation, Leading Visual WorldSpeaker: Jin Wang, Operation Planning Director, CSMO, BOE Technology Group(China)

Conference Agenda

Page 12: 3大核心论坛 2016 年 12 月 6-8 日 - NAB Show Shanghai · 路易斯·米格尔·桑帕约 ... Luis Miguel Sampiao Co-founder, President and CEO at MOG Technologies Robert Endo

2016 NAB Show Shanghai

Day2: 2016.12.07 (Wednesday)

Global VR/AR Industry Conference-Technology ApplicationModerator: Neal David Hartman

Director and President, the CineGlobe Film Festival at CERN the European Particle Physics

Description: Industry experts passionate about the newly launched VR Technology and its applications, will be focus of this discussion

13:00-13:30

Topic: The Future of Media, When Media meets TechnologySpeaker: Neal David Hartman, Director and President, the CineGlobe Film Festival at CERN the European Particle Physics (Switzerland)

13:30-13:55Topic: Bringing Stories to Life: Immersive Visual Media in Public EnvironmentsSpeaker: Ken Wheatly, Director, Asia Business Development, Christine Digital (USA)

13:55-14:20Topic: Challenges in VR FilmmakingSpeaker: Joergen Geeds, CEO, Freedom 360 (USA)

14:20-14:45 Topic: Application of VR in TV & Radio IndustrySpeaker: Luis Miguel Sampiao (Portugal) Robert Endo(USA)

14:45-15:10Topic: Revolution VR Brings to Media Speaker: Sam Li, Head of Business Development, HTC Vive (China)

15:10-15:35Topic: What Three Years of VR Has Taught UsSpeaker: Mike McGee, Co-founder and Chief Creative Officer of creative studio Framestore (UK)

015:35-16:00Topic: Bridging the Gap between Entertainment and EngineeringSpeaker: Stuart Hetherington, CEO, Holovis (UK)

16:00-16:25Topic: VR Application in Cable IndustrySpeaker: Xueqing Zhao, Technical Director of Liantong Technology Inc.(China)

16:25-17:00Topic: Meeting the Near FutureSpeaker: Dr. Haitao Song, Founder of Idealens Technology Co. Ltd. (China)

17:00-17:30

Panel Discussion: Moderator: Neal David Hartman, Director and President, the CineGlobe Film Festival at CERN the European Particle Physics (Switzerland) Speaker: Ken Wheatly, Director, Asia Business Development, Christine Digital (USA)Speaker: Joergen Geeds, CEO, Freedom 360 (USA)Speaker: Luis Miguel Sampiao (Portugal) Robert Endo(USA)Speaker: Sam Li, Head of Business Development, HTC Vive (China)Speaker: Stuart Hetherington, CEO, Holovis (UK)Speaker: Xueqing Zhao, Technical Director of Liantong Technology Inc.(China)Speaker: Mike McGee, Co-founder and Chief Creative Officer of creative studio Framestone (UK)Speaker: Dr. Haitao Song, Founder of Idealens Technology Co. Ltd.(China)

Conference Agenda

Page 13: 3大核心论坛 2016 年 12 月 6-8 日 - NAB Show Shanghai · 路易斯·米格尔·桑帕约 ... Luis Miguel Sampiao Co-founder, President and CEO at MOG Technologies Robert Endo

2016 NAB Show Shanghai

2016.12.08 (Thursday)

Global Cable Operators ConferenceCo-Organizer: ARITI

Moderator: Mr. Jiuping Liu, General Manager of Oriental Cable Networks

Description: Co-produced with the Broadcasting Intelligence Terminal Industry Alliance, this conference will attract its members representing every segment of the cable industry, including cable operators, technology providers an content providers. Senior Cable industry executives from various continents will address the common concerns of maintaining and increasing subscribership in the internet age. Topics below may be addressed-such as: how to adopt new business strategy and implement new technology to keep and even increase the market share; can VR be an opportunity for cable operator to keep and expand its subscribers, how shall VR create impact on the entire ecosystem; Blockchain and cable industry; OTT and cable operator.

09:00-09:05

Topic: Opening RemarksSpeaker: Mr. Xiaojie Wang, Director General, Technology Department, State Administration of Press, Publication, Radio, Film and Television(SARFT)

09:05-09:35Topic: How Innovative Technology Help Cable Industry Keep Market ShareSpeaker: Mr. Chris Lammers, Chief Operating Officer, CableLabs (USA)

09:35-10:05Topic: Re-discover the value of Wired NetworkSpeaker: Qingjun Zeng, Deputy Manager of China Radio and Television Networks Co. Ltd.(China(

10:05-10:35 Topic: Virtual Reality and Live Sports Broadcasting (TBC)Speaker: Ted Kennedy, Director, VR Sports of Fox Networks (USA)

10:35-11:05Topic: Stabilizing the recognition and Practice of Cable TV CustomerSpeaker: Oriental Cable Networks (China)

11:05-11:30Topic: Smart Ecosystem Inspires Big Screen Speaker: Silu Zhang, CEO of Chongqiong TGO (China)

11:30-11:55Topic: Intellectual Property Protection and Blockchain TechnologiesSpeaker: Ming Gong, Consultant of Blockchain Lab (China)

Conference Agenda

Page 14: 3大核心论坛 2016 年 12 月 6-8 日 - NAB Show Shanghai · 路易斯·米格尔·桑帕约 ... Luis Miguel Sampiao Co-founder, President and CEO at MOG Technologies Robert Endo

2016 NAB Show Shanghai

2016.12.08 (Thursday)

Entertainment+ EcosystemModerator: Amy Delouise, Future Media Concepts Inc.

Description: OTT players, online media and advertisers will disclose the future trends and developments of media innovation.

09:00-09:20

Topic: TBDSpeaker: Bin Wang, General Manager of Migu Video Technology Co., Ltd./President of Shanghai Network Audio-Visual Association

09:20-09:40

Topic: The Business of Content, and the Content of Business: Investment Trends and its Impact on News and Media CompaniesSpeaker: Andy Serwer, Editor-in-Chief, Yahoo! Finance (USA)

09:40-10:00Topic: 60scastSpeaker: Andy Huang, President, OTVCLOUD (China)

10:00-10:20Topic: How Global Big Brands Tell Their Story in China and Beyond:Customer Engagement and Cross-Platform Strategy Speaker: Jennifer Shwerin, Senior Director/Founder, Tadaa! Media Beijing (USA)

10:20-10:40Topic: Changing Broadcast Workflows with a Heterogeneous network. Can you bring together baseband and IPSpeakers: Katy Templeman-Holmes, Director, Solution & Broadcast, Harman (USA)

10:40-11:00Topic: Over Delivering on Over the TopSpeaker: Ricky Chau, Vice President, Asia Pacific Region, Level 3 Communications (China-Hong Kong)

11:00-11:20

Topic: Keep Your Audience Engaged, Motivated and Captivated: ‘Attention’ is the New Metric for Digital MediaSpeaker: Richard Whittington, SVP, Media & Entertainment Division, SAP (USA)

11:20-11:40Topic: Next Generation High Speed File Transfer Solution for Big Data in M&ESpeaker: Xukang Lv, CEO and Founder of Beijing Cloud Technoloy. Co. Ltd. (China)

11:40-12:00Topic: How can Monitoring and Optimization of Key Performance Parameter help to Support OTT Business Growing ExplosivelySpeaker: Sean Li, Director, Technical Solution Group for Media BU, APJ at Akamai Technologies (China)

12:00-12:20Topic: Producing and Broadcasting Integration of Network Broadcasting CloudSpeaker: Wei Xia, CEO, Brutel Inc.(China)

Conference Agenda

Page 15: 3大核心论坛 2016 年 12 月 6-8 日 - NAB Show Shanghai · 路易斯·米格尔·桑帕约 ... Luis Miguel Sampiao Co-founder, President and CEO at MOG Technologies Robert Endo

2016 NAB Show Shanghai

2016.12.08 (Thursday)

Global VR/AR Industry Conference-Content Creation and Development

Description: Content creators and filmmakers from many parts of the world will be examining the futuristic trends for VR content and its application

13:00-13:05Topic: Opening RemarksSpeaker: Zhenhua Yang, President, Shanghai Broadcasting Producing Association (China)

13:05-13:30Topic: 3D, HDR, HFR, and VR 2017: Seeing is BelievingSpeaker: Jim Chabin, President, Advanced Imaging Society (USA)

13:30-14:00Topic: Intellectual Property in VRSpeaker: Chuck Peil, Founder, ReelFX (USA)

14:00-14:25 Topic: The State of the World in VRSpeaker: Salar Shana, Co-Founder and Creative Director, World VR Forum (Switzerland)

14:25-14:50Topic: China Virtual Reality Market TrendsSpeaker: James Fong, CEO of Jaunt China (China)

14:50-15:15Topic: Crafting language of VR storytellingSpeaker: Eugene Chung, Founder and CEO of Penrose Studios(USA)

15:15-15:40Topic: VR in Broadcasting MediaSpeaker: Heng Wen, Deputy Chief, Beijing Seven-Dimension Vision Tech Company (China)

15:40-16:05Topic: GISELLE VR for the English National Ballet and SkySpeaker: John Morris, Commercial Advisor, Factory 42

16:05-16:35

Topic: Virtual Reality: World Class Content CreationCase Study of David Attenborough’s First Life VR launched at London’s Natural History Museum , in the first ever use of VR in Museums as a mass experience.Speaker: Emily Smith, Director of Marketing and Business Development, Atlantic Productions and Alchemy VR (UK)Case study of Immersive Experiences,Speaker: Sarah Ellis, Head of Digital Development, Royal Shakespeare Company (UK)

16:35-17:20

Topic: Innovations in Virtual Reality: Pushing Boundaries Speaker: Anrick Bregman, Director, Unit 9 (UK)Dave Black, Co-Founder and Commercial Director, Mixed Immersion(UK)Marc Goodchild, Co- founder and Chief Creative Officer, Gingersnap Studios(UK)

17:20-17:30 Dynamic Cube Virtual Reality Film Award Ceremony

Conference Agenda