5 reasons social marketing is critical to your business
DESCRIPTION
Short presentation I did for small business owners wanted to know more about content marketing and social media.TRANSCRIPT
5 Reasons Social Media Marketing is the most important issue
your business faces today
And, 4 things you can do about it.
Sample list of past clients
Definition:
What is Social Media?
Social media is online communication in which individuals shift fluidly and flexibly between the role of audience and author. To do this they use social software that supports production of content without the requirement to know how to code.
Leaving footprints
3 Things: ◦ Content◦ Conversation◦ Software
But, what’s really important about this, is that it’s all On-Line
What is Social Media?
The Paradigm Shift – Search Engine Marketing has changed the game
Why is on-line so important?
When was the last time you did this?
Why is on-line so important?
Or this?
Why is on-line so important?
This is how it’s done today.
Why is on-line so important?
The Google Effect – INBOUND MARKETING
The paradigm shift!
Social Media’s Role
Everyone!
The paradigm shift! Who is it affecting?
Source, Peter Steiner, The New Yorker
“On the internet, nobody knows you are a dog.”
Social Media is Extensive…
…But, so is the Opportunity.
Start a blog Create a Facebook page Open a Twitter account Link to at least 3 bookmarking sites
4 things I recommend you do to start getting social today
Start a blog… it’s the best way to start creating your company’s critical “content” and getting your message out.
#1 – Create great content
Create a Facebook page… it’s the most used social media platform today.
#2 – Create a fan following
Open a Twitter account… and you’ll soon understand how very powerful it can be.
#3 – Create some buzz
Link to a bookmarking site… like Delicious, Digg, or Netvibes to share and link
#4 – Create links and traffic
Strategize your marketing Take you business on-line Set up Social Media tools Creating good content Start quickly Save time and money
How a SM consultant can help you?
Available for more presentations Available for consultations This presentation is available Let me know your contact information
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