839# dw facebookemailbrochure
TRANSCRIPT
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8/2/2019 839# DW FacebookEmailBrochure
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sss
/DigitalWave
Sbssspd
wDW.C
cwc!
WhyyourBuSineSSneeDSaFaCeBoo
k
BuSineSSPageByDigit
alWave?
hoWCanWeDothiSF
oryou?
AFacebookbusinesspage
isotenmoreeectivetha
na
website
Itgivesyouadirectcon
nectionwithyourcustome
rs
Targetyouradvertising
toaspecifccustomerpro
fle
GooglelovesFacebook
AnnounceSpecialO
ersandpromotions
Buildyouremaillist
Useviralmarketingto
promoteyourbusiness
Surveyyourcustomerstocreate
moreloyalty
Promoteeventsandin
viteyourcustomers
UseFacebookCheck-
ins,eventsanddealsoryo
ur
establishment
Issuevouchersorcoup
onstopromotein-storetra
fc
Sellyourproductson-
linethroughFacebook
WeestablishaFacebookpresenceoryourb
usiness
Developaninteractive
BusinessFanPage
PromotetheBusiness
pagewithatargetedFaceb
ook
advertisingcampaignwith
multipleadverts
Controlthebudgeto
theadvertisingspend
Monitorandmanagea
llpoststoyourwall
UpdatetheBusinesspa
gewithlatestoers,produ
cts
andnews
Buildviralmarketingc
ampaignsaroundyourbus
iness
page
Facilitatetheissuinga
ndmanagementovouche
rs
andcoupons
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8/2/2019 839# DW FacebookEmailBrochure
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Most Facebook users use Facebook AT LEAST once per day. Thismeans that most o YOUR "ans" (customers) will be using Face-book at least once per day. And more than likely, your customersdon't visit your website daily.
When you have a working Facebook page or your business, yourcustomers will automatically see anything you post to your pageevery time they are on Facebook. New products, specials, newservices, new menu, new range, events, photos, new sta, newentertainment etc., anything that you want your customers toknow!
With a Facebook Page, you will maintain an interactive on-line presence and keep your business in the oreront o yourcustomers' minds.
I your customers love your brand/service/business/product, then they will want to be associated with youand they will want to tell the world.Not everyone is into wearing a t-shirt advertising theiravourite brand/service/product/business but mostpeople WILL Like your brand/product/service/busi-ness on Facebook.
A quick click o a Like button will get them connectedwith you on Facebook and soon you will be sharingeverything great about your business, and seeing allthe abulous eedback your customers have or you.
All announcements will be automaticallysent to all customers who have Likedyour page.
a FaCeBook Page Can Be More eFFeCtive
than a WeBSite.
ConneCt With your CuStoMerS
Our advert placement tools allow usto target customers with certain demo-graphics. You can or example address
your adverts to all emales who areengaged to be married and live in theFourways area.
target your Marketing
announCe SPeCial oFFerS anD
ProMotionS
Many businesses want their website to be on the rontpage o Google or particular keyword searches and con-sequently spend large amounts o money on targetedSearch Engine Optimisation (SEO) campaigns or AdWordsadvertising.
BUT, because a Facebook Page is a public page onFacebook (unlike a personal profle which is private),and pages are updated with resh, new content/posts(another winner in Googles eyes), Google will rankyour Facebook page very highly or ree! Facebookcan then drive serious trafc to your website/blog etc.
Its a win-win!
google loveS FaCeBook
By collection o customer and potential customer s inor-mation on your business page, by means o subscriptionsor registration or special oers, you can build a compre-hensive database or your mailing list.
BuilD your eMail liSt
/DigitalWave/Information
Your Business
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8/2/2019 839# DW FacebookEmailBrochure
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When you post interesting updatesnews, events, product updates, etc. on yourpage, it will show in your ans newseeds. Then your ans are allowed to likethe post, and when they do, that like will appear in their riends eeds andtheir riends will see the link. The more ans you have and the more riends yourans have, the more possible people are exposed to your brand. I you have100 ans, and they each have 100 acebook riends, this will mean that 10,000
people will potentially see the link to your post that your ans liked. 10,000opportunities or new customers/ans per post?
a FaCeBook Page = out-oF-the-Box viral Marketing PoSSiBilitieS.
Through a tool called Questions, you can ask your customers anything! Show your customers youvalue their opinion. They will love you or it.
Survey your CuStoMerS anD Create More loyalty
ProMote your eventS
anD invite your FanS
FaCeBook PlaCeS, CheCk-inS anD
DealS For your eStaBliShMent
Facebook has an amazing event invita-tion tool where you can create an eventor anything in your business. You createan event, invite your ans, and receiveRSVPs to gauge attendance numbers.
Once your event has been created, youwill be able to update and message yourans, post photos and videos on theevent wall, and respond to any postsyour ans write.
Events on Facebook are an extremelyeective way to let your customers knowabout and invite them to your events.
I you have a physical business (a busi-ness where your customers literallywalk through your doors) then Facebookallows your customers to Check-into your business on their mobile phonethrough Places. When they do, theiracebook riends will see that they havevisited your business in the newseed.
Again, this creates more ree viral mar-keting or you. More than likely, yourcustomers have already Checked-into your business on Facebook.
These are customers who want theirriends to know where they are. They want
to tell the world about how cool they arebecause they are at your establishment.Also coming soon are Deals.
What are your top 3 avourite dishes?... We are thinking o painting our eature wall. Green orBlue?... What do you think o our latest product?... Is Saturday or Sunday a better day or EventZYX?...What do you think o our new sta uniorms?
ContaCt us on:[email protected]
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8/2/2019 839# DW FacebookEmailBrochure
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