解析成功ノウハウ９（２） 【medix】解析事例セミナー

CONFIDENTIALCopyright 2011 Medix.Inc .

MEDIX WEB ANALYSIS FORUM2011

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7 4 12TEL 03-5537-3155 http://www.medix-inc.co.jp・弊社よりご提出させて頂きます、ご提案書に関しましては、弊社へ許可無く、

他社への情報開示などお断りしております。・ご不明な点やご要望は、弊社担当までご連絡ください。

CONFIDENTIALCopyright 2011 Medix.Inc .

MEDIX WEB ANALYSIS FORUM2011

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.

.

.

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,

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, 2 ,

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CONFIDENTIALCopyright 2011 Medix.Inc .

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UP! UP! UP! UP!

SEO /

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ID

A/B└

└

Web

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.

.

.

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EC

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KPI

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28soh329@twitter /

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S

A

IS

CE

A

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MEDIX WEB ANALYSIS FORUM2011

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S

A

IS

CE

A

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MEDIX WEB ANALYSIS FORUM2011

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BtoB

IT

‐‐‐‐

BtoB

34

MEDIX WEB ANALYSIS FORUM2011

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Google yahoo

+

STEP1STEP2 STEP3 STEP4 STEP5

35

MEDIX WEB ANALYSIS FORUM2011

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オフラインデータの紐付により実現可能

ソフトウェアの場合、試用版ダウンロードなど

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.

.

.

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…

…

…

…

…

MEDIX WEB ANALYSIS FORUM2011

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→

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CONFIDENTIALCopyright 2011 Medix.Inc .

MEDIX WEB ANALYSIS FORUM2011

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600,000600,000600,000600,000

400,000400,000400,000400,000

2,000,0002,000,0002,000,0002,000,000

25,00025,00025,00025,000

3,5003,5003,5003,500

2,0002,0002,0002,000

10,00010,00010,00010,000

57%57%57%57%

70%70%70%70%

500%500%500%500%

1.2%1.2%1.2%1.2%

40%40%40%40%

35%35%35%35%

CONFIDENTIALCopyright 2011 Medix.Inc .

MEDIX WEB ANALYSIS FORUM2011

2.15 → 4.3

1st SALE

41

2×

÷

4th SALE

CONFIDENTIALCopyright 2011 Medix.Inc .

MEDIX WEB ANALYSIS FORUM2011

0.42 → 0.82

1st SALE

4th SALE

42

2×

CONFIDENTIALCopyright 2011 Medix.Inc .

MEDIX WEB ANALYSIS FORUM2011

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23

1st SALE 5

43

×

4th SALE

CONFIDENTIALCopyright 2011 Medix.Inc .

MEDIX WEB ANALYSIS FORUM2011

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MEDIX WEB ANALYSIS FORUM2011

soh329@twitter /

!

GoogleAdwords

Yahoo!

.

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.

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/

3

2

1

.

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.

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3

4

5

6

7

8

9

10

1

49

.

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KPI)

B