forget the bling

Post on 19-May-2015

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There’s more to social media than Facebook, Twitter, Posterous and Linkedin. While these sites are certainly “hot” today, don’t get distracted by the bling-bling of sites that you don’t own. Find out how to make your blog the engine of your social media program for an effective tried and true strategy that will take you from 0 to 60. Carol Flammer, author of Social Media for Home Builders: It’s Easier Than You Think shows you how your blog will power the social networks and make your entire program easier to manage and get results!

TRANSCRIPT

New Homes Camp

Sponsored by

New Homes Camp Agenda

9:30 – 9:50 – Carol Flammer

Forget the Bling: It’s Time to Blog

9:50 – 10:15 – Meredith Oliver

Selling to the Dot Com: Follow Up Until They Buy, Die or Get a Restraining Order

10:15 – 10:35 - Tice Burke

Beyond Listings: Interact with Consumers on Trulia

10:35 – 11 – Mitch Levinson

The Intersection of Social and Search

11 – 11:45 – Paul Chaney

The Digital Handshake: Proven Strategies to Grow Your Business

Forget the Bling:

It’s Time to Blog

Carol Flammer, MIRM, CAPS, CSP

@AtlantaPR @CarolFlammer

Your Self Hosted Blog

• You Own It

• Your URL

• Your SEO

• Connects Your Social Networking Sites

• Your Engine

• Searchable, Indexable, Sortable

• Reduces time spent working on social media

Your Social Media Engine

• Connects your Social Networking sites

• Email marketing

• Social sharing

• Contests attract visitors

• Custom landing pages

• Call to Action to sign up

The Blog Posts to Facebook

Link to blog

Post from blog

The Blog Posts to Twitter

The Web site links to Blog & Sites

The Blog Links Back Out

Don’t Forget:

eMail Marketing

Social Sharing

Contests Attract Visitors

Custom Landing Pages

Call to Action to Sign Up

• Ask within your blog post

• Pop-up “contest” sign ups

• Ask on social network posts

Expanded Keywords

Increased Referring Sites

SERP Results

Return on Investment

• Increased Web site Traffic (50 – 200%)

• Better SEO

– Increased Keywords (100s – 1000s)

– More Referring Sites

– Top 5 Referral Site to main Web site

• Better SERP Results

• Enhance Brand Awareness

• Increased Conversation

Why Blog• You Own It

• MORE Web traffic

• Link your sites together

• Reduce the time you spend in social media

Contact Information

Carol Flammer

Carol@mRELEVANCE.com

www.CarolFlammer.com or

www.mRELEVANCE.com

770-383-3360 x20

@AtlantaPR or @CarolFlammer

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