stakeholder mapping

The Impact Initiative

Stakeholder MappingHannah Corbett,Institute of Development Studies

Nidhi Singal,University of Cambridge, Faculty of Education

January 2017

The Impact Initiative

The Impact Initiative

The Impact Initiative

Define objective – define your policy/communications objective. This can be expressed as an issue, goal, outcome, vision statement or

key question.

Identify – brainstorm and list stakeholders (individuals, types of

people, departments, teams, organisations, groups and

networks) related to your objective.

Categorise - group stakeholders by type (e.g.

government, media, donors)

Map – visualise relationships and links between stakeholders

The Impact Initiative

Stakeholder Mapping Processes

The Impact Initiative

The Impact Initiative

Participatory Impact Pathways Analysis (PIPA)

Helps to clarify your 'impact pathways‘ and make explicit your theory of change.

Two maps are constructed: a ‘now’ network map, showing current key relationships between stakeholders and a ‘future’ network map showing how stakeholders should link together to achieve your vision.

Strategies are derived from the differences between the now map and the future map.

The Impact Initiative

Alignment, Interest & Influence Matrix (AIIM)

Credit: ODI RAPID

Learn in partnership

Challenge existing beliefs

Develop enthusiasm to address topic

Develop awareness and enthusiasm

The Impact Initiative

Network Mapping (Net-map)

The Impact Initiative

Introduction to Stakeholder Engagement

Power/interest matrix

Alignment, Interest and Influence Matrix (AIIM)

Participatory Impact Pathways Analysis (PIPA)

Network Mapping (Net-Map)

Resources – further reading