tesco ecommerce

Post on 12-Apr-2017

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QUESTION 1TESCO DRIVERS OF E-COMMERCE

PRESSURE FACES BY E-COMMERCE

DRIVERS OF E-COMMERCE: TESCO

Digital Convergence Ubiquity Social

Technology

Cost/efficiency

driversMarket

Pressure

PRESSURES FACED E-COMMERCE

Competing in Price and Shipping

Competing against

manufacturersCustomer

loyalty

Information security

Website maintenance

QUESTION 2E-COMMERCE BUSINESS MODELS

“B2B” OR “B2C”WHERE DOES

TESCO STAND?

QUESTION 3TYPES OF E-COMMERCE TRANSACTIONS

ONLINE TRANSACTION•A password protected method that will authorized a

transfer fun over electronic fund transfer • Tesco offer debit transaction and signature debit

transaction ( credit card; MasterCard or Visa)

PAYMENT TYPE•Pay online•Credit card number, name on the card, the expiry

date and also security code.•Payment will only be taken after Tesco have

delivered their customer order.

•Plug and Pay•Collaboration with CIMB Bank•Collect the payment during the delivery at the customer doorsteps

QUESTION 4WHAT IS SOCIAL NETWORKING?

WHAT?

WHY?GROUPING OF INDIVIDUALS INTO SPECIFIC GROUPS/INTEREST

MARKETING AND ADVERTISING

PROSSpread

information faster

Help employers find employees

TESCO use social media to

benefit themselves and

consumers

CONSSpread of false

information.

Less time interacting

face-to-face

Lacks privacy

QUESTION 5BENEFITS OF E-COMMERCE TOWARDS CONSUMER

BENEFITS OF E-COMMERCE TO EMPLOYEES

BENEFITS OF E-COMMERCE TOWARDS CONSUMER

WIDER RANGE OF CHOICESPRODUCTS OR SERVICES CAN BE PURCHASED FROM ANYWHERE.PROVIDE CONVENIENCE TO CONSUMERSAVE TIME ALLOW INTERACTION WITH OTHER CONSUMER AND SUPPLIER

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BENEFITS OF E-COMMERCE TOWARDS EMPLOYEES

INCREASE THE EFFICIENCY AND EFFECTIVENESSEMPLOYEES CAN FOCUS MORE ON CUSTOMER SERVICE

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