webinar learn how mortgage professionals are using social media v2

Post on 03-Dec-2014

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Real Estate

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This is the presentation I used for the Mortgage Coach webinar on Social Marketing for loan officers and Realtors

TRANSCRIPT

Learn how Mortgage Professionals are using Social Networking like Twitter, Facebook & Linkedin

To listen to the audio, join the conference call: 712-432-1001, access code 460056852#

go to www.mortgagecoach.com

MC Members ask questions in CHAT

Dave Savage

565 friends 541

connections

238follower

Mortgage Coach

405fans 35

members

Agenda

What is Social Media/Networking? Why should I care? How do I get started

Introducing Today’s Experts >>>

To listen to the audio, join the conference call: 712-432-1001, access code 460056852#

Ron Quintero

Tyler Osby

819friends 381

connections

1136follower

Dylan Kramer

375 friends 79

connections

50follower

WHAT is Social Media/Networking?

It’s a New World

Today’s Focus

Stats

What is Social Media/Networking?

• What’s Twitter?• What’s the difference between

Facebook,Linkedin & Twitter?

Social Networking in Plain English

www.commoncraft.com

Social Media in Plain English

www.commoncraft.com

WHY should I care?

Why should I care?

• What’s the opportunity for a mortgage professional & Realtor?

• What results can I expect? • What’s the risk of not doing anything?

HOW do I get started?

How do I get started?

• How much time should I spend?• What mistakes should I avoid?• What are some other tools and solutions

should I consider using?

Suggested reading

Mark your calendar for June 30th

Leverage yourself with Video

Michael Smalley video marketing results

Sent email to 1,500 people in database28 applications from new and repeat clients

13 emailing for more information 15 minutes of my time

Key Question: How are you currently leveraging yourself and communicating with your clients and referral partners?

CREATE a Video

Press to create a quick video

Press to upload after you are happy with your video

Use Zoom & Edit to make a great video that creates an Aha moment

Go to www.mortgagecoachvideo.com

It’s much easier than you think

And it’s much faster to do than you think

SHARE a video

1. Put a link in your message or post

2. Embed video in your blog or website

Search word = socialwebinar

Homework assignment

1. Read suggested reading 2. Write your positioning statement 3. Select a picture 4. Sign up for Twitter, Facebook & Linkedin5. Connect with Mortgage Coach 6. Connect with friends and leaders 7. Create GREAT content >> and then socialize it

Traits of the super successful

1. They earn trust quickly 2. The make complex ideas simple 3. They take action and own their results 4. They deliver tangible value 5. They leverage themselves – SOCIAL MEDIA & VIDEOS6. They work hard and smart

Mortgage Coach makes mortgage professionals the best in the business

You will always know what’s working best

Community Library

Always have access the best sales & marketing resources

Have actual systems, solutions & content to take action

Solutions/

Content

Have content and value special for every selling situation

Best Content to generate PURCHASE LEADS

Payment and Income with $14,000 seller buydown

$65 / $448 = 7

Great Content to generate referrals from REALTORS

The best content to generate referrals from past clients

Content that creates obvious tangible value

Content that every loan officer should be sending out

The industries best CONTENT to deliver the best service and create the most urgency to work with you

Buy Now Content

Creating urgency around buying now

We train you on the strategies that are working best today

Weekly Coaching

Calls

We help you take action every single week

Mortgage Coach helps you…

1. Earn trust quickly with Realtors and Buyer2. Make complex ideas simple 3. Deliver tangible value 4. Leverage yourself

Having Mortgage Coach is like having a full-time sales & marketing assistant

Bottom-line Mortgage Coach helps you generate more leads, win more loans and

make more profits

We guarantee results, if you don’t generate an extra 1-3 loans in your first 30 days we will

give you a full refund

You are going to pay for Mortgage Coach one way or another…

Mortgage Coach

Taking Action

• Join myself and the experts at next Tuesday’s Coaching Call at 9 am PST

• Join Jacob on Thursday at 9 am PST for hands-on training

• For the next 48 hours take advantage of a special $50 discount for all members and non-members who connect with us on Facebook and Twitter

Call 800-485-7251

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