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    RECRUITMENT & SELECTION FOR A MEDIA COMPANY

    Acelerar helps a Media Organization to simplify its

    Recruitment Processandmeetthedesiredgoals

    From 2012 to 2013 A media organization had been reviewing and refining its

    Strategies for improving its client activity and to increase its ROI through Humane

    containment, supervision and targeted intervention. During this period it was noticed

    that it wasbecoming more difficult to attract sufficient numbers andquality of suitable

    applicants for vacant positions. The Company was experiencing problems attracting

    applicants for entry level and for professional positions; the company also expanded

    itssearch to attract theright quality andquantity of applicants to deliver its services to

    theirkey clients.

    TheChallenge

    BusinessNeed:

    Acelerar

    Technologies

    Cost-per-

    hire

    SecondChallenge-PoorHiringmadeAdverseFinancialImpact

    The Company faced problem, in employing the right skills,

    knowledge and attitude individual who can help the organization to

    achieve its objectives. The Company received lot of applications for

    their required positions but due to large number of applications they

    ended up hiring individuals which didnotconsist of required talent. It

    was a lengthy process for them due to which candidates may begin

    looking elsewhere and with further searching done by

    it was also found that it was an inaccurate job

    description.

    This Media Organizationalso facedproblems in termsof

    which also resulted in more attrition level and thus the

    company faced problem in meeting their objective and to mark their

    presence in themarket.

    Hiring a wrong person for the job proved to be a costly affair for the

    management, sincea lotof time andmanagers/staffeffort wasspent

    in the whole selection process. There were enormous costs which

    were associated which were interviewing candidates ,training new

    hires,advertising andotherrelated administrativeactivities. Thereisalways a substantial financial impact of poor hiring decisions on the

    organization affectingits recruitment budget adversely

    The Client

    A media company with itsroot inUS with clients baseacross theglobe.

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    RECRUITMENT & SELECTION CASE STUDY

    TheSolution

    Acelerar Technologies helped the Company to look at several strategies to improve attraction and

    retentionacross all role types. We recognized theneed to address their image as an organization

    toattract thedifferent typesofapplicants thecompanywas looking for.

    Improve recruitmentandselectionpractices andthe wayjobs were described

    Attract more of the right people to the agency

    Improvepublicawareness of thejob diversity in theagency, and

    Changetheirimageand alterperceptionsof theinternaland external labourmarket

    Acelerar containsa talentedrecruitment teamwhich is not only fast-pacedbut also come up withinnovativethoughts.Acelerar changed theway their industryperceived to be.To kick-start

    The initiative, Acelerar prepared a creative campaign. It added to the job description with the

    headline which said PUTYOUR SKILLS TOBETTER USE positioned at a Media Company as

    a place where people could be creative and make a statement.The message reminded people of

    an innovative and irreverent culture that the company has for their employees. The team of

    Acelerar gave all possible information about the job, and ensured that the candidate had

    understood the whole perspective, because any missing link shall later on result into employee

    frustration.A detaileddescriptionabout theJobrequirementwas prepared in theJobDescription.

    In order to increase efficiency in hiringandretentionand to ensureconsistency andcompliance in

    therecruitmentand selectionprocess, it wasrecommendedandthe followingstepswere followed

    by theAcelerar Recruitment team. Details for each step include theminimum recommended best

    practice toattract a talentedand diverse applicantpool:

    Withthisin mind, wesetout to:

    Step1: IdentifiedVacancy andEvaluatedthe Need

    Step2: DevelopedthePositionDescription

    Step3: DevelopedRecruitment Plan

    Step4: Selectedthe Search Committee

    Step5: PostPositionandImplement Recruitment Plan

    Step6: ReviewedApplicantsandDevelopShort List

    Step7:Scheduledwiththe clientto theConduct Interviews

    Step8:SelectHire

    Step9: FinalizeRecruitment

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    HEADQUARTERS REGIONAL OFFICE UNITED STATES

    Contact: [email protected]

    1st Floor, STP-Complex, H-146/147, Third Floor Pruneyard Center Gomti Nagar, Sector 63, 1999 South Bascom AveLucknow-226010 (UP) Noida - 201301 Campbell, CA 95008India India USATel: +91.923.544.3893 Tel: +91.114.657.2182 Tel: +1.917.338.6764

    2010 Acelerar. All rights reserved. All brand names and trademarks belong to their respective owners.

    Allocating appropriate time and resources to select the right person for therole is likely to have many positive effects: and this resulted in

    Good employees resulted in higher retention rate.

    High performing employees provided the key clients service generatinghigher client satisfaction.

    More capable employees who were confident were able to cope with multiple tasks and adapt morequickly to new roles.

    Capable employees worked well in a team and needed less attention from management. Once theycommence work they will require fewer hours of hands-on supervision.

    High performing employees got interested in ongoing learning and self development.

    Good employees will most likely had more and better ideas that improved productivity and work practices.

    Good employees, thus inspired and helped in development of other staff members also.

    TheBenefits