cappp powerpoint
TRANSCRIPT
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Climate Change Science
IPCC Fourth Assessment Report: Climate Change 2007
There is high agreement and much evidence
thatglobal greenhouse gas emissions will continue to
grow over the next few decades. (3.1)
Anthropogenic warming could lead to some impacts
that are abrupt or irreversible, depending upon the
rate and magnitude of the climate change. (3.4)
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Building Al Gores New Igloo:
[Climate change is] the greatest hoax ever perpetrated
on the American people. Sen. Jim Inhofe
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A History of Policy Inaction
1997: Kyoto Protocol adopted. U.S. Senate unanimously
rejects ratification.
2003/5/7 McCain-Lieberman Climate Stewardship Act(s)
June 2009: Waxman-Markey bill passes house by 7 votes
July 2010: Waxman-Markey bill dies in the Senate
August 2010: Copenhagen Climate Conference nobinding emissions reduction targets
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Media Coverage of Climate Change
The mass mediain conjunction with political elites
has become an important source of information about
climate change for the American public. (Reynolds et al)
As a result, most Americans are at leastminimallyaware of climate change.
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Question of Interest
Coverage of climate change in the mass media is
scientifically accurate and informative for most
Americans. Yet policy policy continues to languish.
What features of mass media coverage of climatechange might explain this phenomenon?
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Hypothesis
Mass media outlets devote relatively little coverage to
localized climate change impacts.
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Theory Three Parts
1. Although most Americans believe climate change is real,
they do not prioritize it as a policy issue.
2. What explains this disconnect? Americans do not
prioritize climate policy because they do not understandhow climate change will affect them personally.
3. The public lacks this understanding because the news
sources they rely on for information, including print
media, rarely convey how climate change will impactlocalities.
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Theoretical Investigation
Examine data from public opinion surveys on climate
change.
Review the scholarly literature to explain the findings
and in particular for evidence that Americans do notpossess local understandings of climate change.
Conduct a content analysis of print news media articles
to determine how climate change impacts are
geographically represented.
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Part 1 Gauging Public Opinion
What do Americans think about climate change? My
methodology led me to compile surveys conducted from
2006-2011 by reputable organizations:
Brookings Institution Is climate change occurring?
Pew Research center Ranking public policy priorities
Gallup Ranking environmental problems
Gallup - Does global warming pose a threat to you?
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Is Climate Change Occurring?
Source: Brookings Institute
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Relative to
Other Issues:
Source: Pew Center
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Is the Environment a Concern?
Source: Gallup
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Part 2 Explaining the Disconnect
While a majority of Americans think climate change is
real, only a small minority believes that it is a
significant concern. Why is this?
To find the answer, I conducted a rigorous literaturereview of scholarly sources, focusing my search around
studies of climate change impacts, more targeted
survey-based studies, risk assessment, and so forth.
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Leiserowitz 2003
Conducted a national mail-based survey
Question: how do Americans identify climate change
impacts as a function of space and time?
Findings
Conclusion: Americans think global warming will affect
distant places in distant times.
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Scannell and Gifford 2011
Conducted a controlled study
Do people respond differently to climate change when
educated about local impacts?
Findings
Theory of place attachment
Distance skews risk assessments.
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Tying Parts 1 & 2 together:
If the American public was informed about the localized
effects of climate change, they would be much more
inclined to support and prioritize efforts to combat it.
The fact that such prioritization is nonexistent suggeststhat the American public isnt properly informed.
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Part 3 Content Analysis
Content analysis: a comparative assessment of how
climate change impacts are represented in the American
print news media.
Unit of analysis: 144 articles from the New York Times,the Washington Post, and the Houston Chronicle. (Lexis)
Date range: June 2006-May 2010. (48 articles per
paper).
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Content Analysis Unit Selection
Lexis: Boolean search
Sampling method
Criteria for sampling eligibility: section, length,minimum keyword hits
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Content Analysis Unit Coding
I assigned each article a Type Rating based on their
substantive content.
Type 1: Pure science/social science focused discussion
Type 2: Politically-focused discussion
Type 3: Miscellanea (such as features)
Some articles combined elements of both Types 1 and 2
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Content Analysis - Impact Coding
Determining Local versus non-local what makes
the cut?
What doesnt count as an impact?
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Findings: Quantity of Impacts
In the entire sample, 70 local impacts were mentioned,
and 377 non-local impacts were mentioned. This means
that of all impacts in the sample, 15.5% were local.
Is this a good methodology? It gives us a general picture,but it is highly imprecise.
Stronger methodology: count articles, not impacts.
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Findings: Articles Sorted by Paper
New York Times 12/48 articles (25%) discussed at least
one local impact of climate change
Washington Post 8/48 articles (16.5%)
Houston Chronicle 13/48 articles (27%)
Across the entire sample, 33/144 articles (23%)
discussed at least one local impact.
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Findings: Sorted by Type
Type 1 (science): 15/59 articles (25.5%) discussed at
least one local impact
Type 2 (politics): 10/64 articles (15.5%)
Types 1 & 2 (both): 4/12 articles (33%)
Type 3 (misc.): 4/9 articles (44.5%)
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Findings: Sorted by Geography
New York Times: 7/48 articles (14.5%) mentioned at
least one impact in the Northeast United States
Washington Post: 3/48 articles (6%) mentioned at least
one impact in the Mid-Atlantic United States
Houston Chronicle: 8/48 articles (16.5%) mentioned at
least one impact in Texas or along the Gulf Coast
Total: 18/144 articles (12.5%) in the sample
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Findings: Sorted by Severity
New York Times 7/48 articles (14.5%) mentioned at
least one severe local impact
Washington Post 7/48 articles (14.5%)
Houston Chronicle 10/48 articles (21%)
Total: 24/144 articles (16.5%) in the sample
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Findings: Polar Bears
20/144 articles
(14%) mentioned
severe ecological
stresses on polar
bears as a result of
climate change.
Compare to local
geography/severity.
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Do Findings Support the Theory?
Given the data that Ive collected, it appears likelythat
the print mass media tend to under-cover local impacts.
This provides evidence to support the hypothesis.
As for the broader research question, the findingssupport the notion that the mass media has not
adequately informed Americans about local impacts.
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Caveats
Caveat 1: no basis for a brightline between sufficient
local coverage and insufficient coverage
Caveat 2: local newspapers may do a better job than
national prestige papers.
Caveat 3: other types of media, particularly television
news media, may have completely different
representations of impacts.
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Why Are Local Impacts Ignored?
Articles that discuss national and international politics
and policymaking may not be appropriate venues to
insert local impacts.
The scientific literature on local impacts is tiny incomparison to the literature on broader impacts.
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Questions?