chapter 20 event protocol รศ. ดร. เสรี วงษ์มณฑา. event protocol...
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EVENT PROTOCOL
1. TITLES2. STYLES OF ADDRESS3. DRESS FOR FORMAL OCCASIONS4. PROTOCOL FOR SPEAKERS5. SEATING PLANS FOR FORMAL OCCASIONS6. DINNIG
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BUSINESS PROTOCOL• Arranging appointments• Organising translations• Understanding seniority• Using correct forms of address• Selecting topics of conversation• Gift giving• Negotiating and deal making
3/25
REGISTRATION SET UPTasks Notes
Develop registration system or select suitable registration software for data base
Enter data: Conference name, dates, location, tracks, social events, exhibitors, speakers
Enter registrants: name, company, address, telephone, fax email, fee payment method
Decide payment process for deposit, credit cards, checks, etc.
Forward confirmation, acknowledgements, and/or appropriate communications regarding receipt of registration
For those who owe money, prepare special correspondence on a regular basis until paid or in accordance with the stated agreement
For cancellations, refunds, and other customer services, retrieve records, enter requested charges, acknowledge, and process refund if required
Print badges
Prepare on-site registration lists
Prepare and/or include in on-site packages the certifications of attendance
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Tasks Notes
Prepare/train on-site registration staff, adhering to policies
Review on-site logistics, signage, and traffic flow
Prepare a help desk
Prepare supply of registrations forms for on-site registration for walk-ins
Process on-site registrations
Process all monies collected on-site
Check collections and do cleanup: letters to no-shows and to those who still owe money
Do the final accounting, reconciliation and reports
REGISTRATION SET UP
5/25
COMPLETE ROOM SET-UPThe following table can be used when all food and beverages, room setup and audio visual equipment requirements are known. This is a good reference table to use for you, your volunteers, the venue, and staff.
Room Name
Time Event Setup Audio/Visual Food and Beverage
Room ACheck room at10.30 am
11 am – 2 pm
Lunch – Keynote speakerMs. Morgan
Rounds for 10013 tables with linens8 chairs per table
2 lavaliere micsStagePodium2 rectangle tables with skirtInternet accessLCD ProjectorHandouts
Lunch for 100Chicken with veggiesIce Tea and Lemonade
Room B 8 am- 5.30 pm
MeetingMs. Saks
Theatre Style Internet accessLCD ProjectorPodiumEasel and Pad with markers
N/A
Foyer in front of Room B and Room C
8 am-11.30Break at10.30-11.00 am
Coffee break at 10.30
25 8’ rectangles with skirts
N/A 2 gallon coffee1 gal decaf1 gal hot water with tea bags5 dozen Danish
ThursdayJanuary 26, 2007
6/25
Room Name
Time Event Setup Audio/Visual Food and Beverage
Room C 8 am- 5.30 pm Meeting Ms. Currey Classroom Style Internet accessLCD ProjectorPodiumEasel and Pad with markersOverhead Projector
N/A
Room A 5 pm – 10 pm Dinner and panel Mr. GuyMs. AlexanderMr. McGreenMs. Kimball
Rounds13 tables with linens – blue napkins and flower bouquet8 chairs per table
2 lavaliere mics2 table top micsStagePodium25 rectangle tables with skirts
Dinner for 100Steak with asparagusIce Tea2 bottles red wine per table1 bottle white wine per tableOrange sherbet for dessert.
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Room Set up and Audio Visual NeedsCreate a checklist for each separate room where audio visual needs are required.
Tasks Notes: Talk with speakers/entertainers about their needs
Talk with and/or meet with audio/visual and Technical department
Received bids from outside vendors
Put costs in budget
Review and sign contract Decide what you need and how many.
Internet AccessLCD ProjectorSlide projectorOverhead projectsHow many microphonesPanel table neededStagingMovie ProjectorWide ScreensSpotlightsSpecial EffectsEasel Pad and markersAudio or video taped sessionsWebcasting or podcasting abilitySimulcasts needed for additional rooms
8/25
Tasks Notes:
What are your lighting needs?
Do you need walkie talkies?
Speak with the Banquet team for room setupRoundsTheatreClassroomU-shapedBanquetConferenceReceptionStaging
Room Set up and Audio Visual NeedsCreate a checklist for each separate room where audio visual needs are required.
9/25
Speakers ArrangementsOnce you have a verbal agreement with a faculty member or speaker or presenter a lot of paperwork needs to exchange hands. You could create a checklist for each individual to help maintain organization.
Tasks Notes Date
Write contract/agreement and deliver
Record with agreement/contract is signed and returned?
Get bio, testimonials, vita, etc
Is the payment agreement complete?
Are the audio visual requirements discussed and finalized?
Are the hotel accommodations complete?
Itinerary and agenda sent to speaker
Transportation and travel information sent
Copies of handouts received?
Discuss and negotiate selling products at the event
Have you sent the speaker packet?
Is the evaluation form complete?
10/25
Large Event TimelineCoordination of very large events will sometimes begin two to three years in advance especially when booking a venue and entertainment. Just change the dates accordingly and create a timeline that is unique to your event.
TIME FRAME TO DO LIST / TASKS DATE NOTES
1 years out(Put in your actual dates)
Hold committee/staff meeting, define goals and objectives, create roles and responsibilities
Choose Destination – City, State Define audience - participants Meet with Event Planner and others to review Roles and Responsibilities
Confirm Financial goals and objectives
Prepare budget Choose Location – venue Confirm dates and times
11/25
TIME FRAME TO DO LIST / TASKS DATE NOTES11 months Conduct site inspection 10 months Secure facility / sign contracts 9 months Begin researching for speakers
and entertainment
List subjects for agenda 8 months Draft topics and agenda 7 months Confirm
speakers/entertainment
6 months Begin Design of Promotional Material
Get quotes for printed material 5 months Develop guest list
Confirm hotel Edit materials Start f/b process
25 months Final Design to Printer Start preparing or finalize agenda
12/25
TIME FRAME TO DO LIST / TASKS DATE NOTES3 months Material to Mail House
Meeting with Meeting Planner and others to review roles and responsibilities
Review Budget Determine Meeting Format Complete contract agreements Develop promotional material Secure travel arrangements/information
Approve promotional material Hire photographer, other services and vendors
Five weeks Complete meeting materials Confirm volunteers and the responsibilities
Four weeks Order signage Make sure all contracts are signed
Print meeting materials Confirm travel arrangements for speakers/staff
13/25
TIME FRAME TO DO LIST / TASKS DATE NOTESThree weeks Complete any additional printed
material
Review everything Confirm number participants Finalize F/B menus Get a massage
Two weeks out Buy last office supplies for event Finalize everything Ship materials to site Send final numbers for participants/f/b, a/v
One week Prepare welcome letters, certificates
Print name badges Rehearse on-site personnel Review all confirmations Prepare Tool Kit
14/25
TIME FRAME TO DO LIST / TASKS DATE NOTESTwo weeks out Buy last office supplies for event
Finalize everything
Ship materials to site
Send final numbers for participants/f/b
One week Prepare welcome letters, certificates
Print name badges
Rehearse on-site personnel
Review all confirmations
Prepare Tool Kit
Night/Day before Arrive on-site Establish on-site presence
Hold pre-conference with faculty
Prepare volunteers – hold meeting
Set up registration area
Prepare Binder
Day of Event Have Tool Kit
Have Binder
Station Volunteers
Check all equipment and F/B lists
After Event Thank you notes – gifts – tips and gratuities
Create Final Report/Summary
Review and summarize evaluations
Review and finalize budget
Pay last of the bills due
15/25
Timeline for smaller eventsMake sure all the tasks connected with your type of event are included. Make it as comprehensive as possible.
TIME FRAME TO DO LIST / TASKS DONE NOTES3 months out(Put in actual dates)
Hold committee/staff meeting – define goals and objectives, financial goals – Defined vision
Review Roles and Responsibilities Create Budget, define audience
Ten weeks out Secure Site/facility, sign contracts Start promotional material
Nine weeks Secure Speaker or entertainment Eight weeks Start preparing menus
Design layout Seven weeks Determine Meeting Format
Complete contract agreements Edit promotional material
Six weeks Approve promotional material Secure travel arrangements/information
Order food and beverage and needs Five weeks Print material and send out/place
ad/put up flyers
Make travel arrangements for speakers/staff
Secure sleeping rooms
16/25
TIME FRAME TO DO LIST / TASKS DONE NOTES
Four weeks Buy name badges/gifts/memorabilia
Confirm # of participants to appropriate people
Order flower / decorations Three weeks Pay all deposits required Two weeks Confirm participants
Finalize order for F/B Finalize any travel arrangements Create name badges / lists and signage
One week out Ship materials to site Send final numbers of participants for /f/b
Rehearse on-site personnel Review all confirmations
Day before Review all events, do a run through
Establish on-site presence Hold pre-conference with faculty Check to see if all your materials have arrived
Set up Registration
17/25
Event Task Status ReportEVENT LOCATION: DATES OF EVENT:
TYPE OF EVENT COORDINATOR:
BEGINNING DATE OF REPORT: END DATE OF REPORT: Activity Start
DateComplete Date
Person Responsible
Notes Status
AgendaFaculty/Speaker/ Entertainment selectionDestination SelectionSite SelectionBudgetTravel/TransportationDesign and PrintingMarketingEnvironmental StandardsAudio VisualFood and BeverageRoom assignments and setup
18/25
EVENT LOCATION: DATES OF EVENT:
TYPE OF EVENT COORDINATOR:
BEGINNING DATE OF REPORT: END DATE OF REPORT: Activity Start
DateComplete Date
Person Responsible
Notes Status
Event MaterialsAdvertisingWeb DesignRegistration FormsTicket SalesPublicityContractsSecuritySleeping RoomsStaffingGiftsPhotographerRentalsSignageTechnology NeedsHiring Outside HelpDecorationsCommittees
19/25
Food and Beverage FunctionsCreate a checklist for each separate meal and beverage function even if it is a coffee break in the morning and one in the afternoon. Make two checklists because they will be different.
Tasks Notes:
Know what your participants wants and needs
Assignment of room
Look over menus and get bids
Establish your food and beverage budget
Will the price of the meal be included in the registration or separate charge?
Create timelines for menu planning
Meet with the chef and/or catering department
Provide catering dept with your agenda and timelines
Decide styles of serviceoBuffetoReceptionoSit-downoFormal/informaloFree/limited pour for receptions
For cocktail receptionoBuffet or servedoBar setup and how many bartenders?oCharge/not charge and how for liquor
20/25
Tasks Notes:
Determine theme/decorations
Other considerations for food functions:oKnow the liquor lawsoCheckroomsoMicrophones or audio visualsoStagingoTable carsoPrinted menusoGiftsoHead tableoReserved tables
Breaks needed for am and pm – How many
What to serve at breaks? Food and beverage?
Vendors needed?
How to ask guests what special dietary needs they may have?
What kind of seating arrangement?
Arrange with the food and beverage dept. a pre event meeting.
Decide number of staff or volunteers needed.
How much ice need if outside?
Take into consideration our environmental standards when choosing menu and drinks
What to do with leftover food?
Have we looked at cost cutting suggestions?
21/25
Fact Status Sheet Following the EventStatistics Notes
Name of Event:
Event Coordinator(s):
Defined Vision:
Goals and Objectives:
Dates:
Destination:
Venues:
Number of participants:
Sleeping rooms used:
Transportation used:
Theme:
Food and beverage used:
Marketing efforts:
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Statistics Notes
Fees for participants:
Budget:
Speakers:
Topics:
Agenda:
Meeting rooms:
Exhibits:
Special Events:
23/25
AFTER THE SHOW
• Pay The Bills• Debriefing Meeting• Thank You• Follow-Up Evaluations• Final Report
25/25