demand estimation

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Demand Estimation Specifying a Demand Equation General Form: Q = F(P, M, P R ,T, P e , N) Empirical (Regression) Form: Q = a + bP + cM + dP R + eN You estimated a demand equation like this in the demand project

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Demand Estimation. Specifying a Demand Equation General Form: Q = F(P, M, P R ,T, P e , N) Empirical (Regression) Form: Q = a + bP + cM + dP R + eN You estimated a demand equation like this in the demand project. The Identification Problem. Estimate Q = a + bP + cM + dP R + eN - PowerPoint PPT Presentation

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Page 1: Demand Estimation

Demand Estimation Specifying a Demand Equation General Form: Q = F(P, M, PR,T, Pe, N) Empirical (Regression) Form:

Q = a + bP + cM + dPR + eN You estimated a demand equation

like this in the demand project

Page 2: Demand Estimation

The Identification Problem Estimate Q = a + bP + cM + dPR + eN

If P and Q are determined by supply and demand, how do you know that you are estimating a demand relationship?

Answer: You don’t! If you have not estimated a demand

relationship, you have an identification problem. Warning signs:

Coefficient on price (b) is positive Coefficient on price (b) is not statistically significant

Page 3: Demand Estimation

Solution to Identification Problem Use a technique called 2-stage Least Squares

Specify Demand and Supply Equations Qd = a + bP + cM + dPR + eN Qs = f + gP +hPI

Run a 2-stage least squares program When is Identification not a problem?

Data are for a single firm setting it’s own price Price not set by market (regulated prices)

Electricity prices are regulated by the states Identification not a problem for demand project

Page 4: Demand Estimation

Calculating Elasticities for estimated demand equations Linear equation – demand project

Q = a + bP + cM + dPR + eN E = b(P/Q) = (ΔQ/ΔP)(P/Q) EM = c(M/Q); EPR = d(PR/Q)

Log-linear equation – constant elasticity Ln(Q) = g + h(lnP) + j(lnM) + k(lnPR) Coefficients (h, j, k) are elasticities No calculation needed

Page 5: Demand Estimation

Calculate elasticities at the sample means Milkwh= 10800 – 3581(Pkwh) +

0.004(Pop) + 2252(PGas) Elasticity = (coeff.)(value/Milkwh) Sample Means: Milkwh=25365

Pkwh=9.0 Pop=5,756,577 PGas=11.4 E = -3581(9.0/25365) = -1.27 Epop = 0.004(5,756,577/25365) = 0.91 Epgas= 2252(11.4/25365) = 1.01

Page 6: Demand Estimation

Exercise: Elasticities Milkwh= 10800 – 3581(Pkwh) +

0.004(Pop) + 2252(PGas) Milkwh=38,526 Pkwh=6.92

Pgas=10.6 Pop=5,900,962 Elasticity = (coeff.)(value/Milkwh) Calculate electricity demand

elasticities with respect to Pkwh, Pop, & Pgas

Page 7: Demand Estimation

Forecasting Demand Using Elasticities

Multiply elasticities by projected % changes in explanatory variables

Add the results to get projected % change in demand

Using linear regression equation Multiply coefficients by projected values for

explanatory variables in future period Add results and intercept to get forecast of

demand

Page 8: Demand Estimation

Forecasting with elasticities Estimate a log-linear equation

LMilkwh = 0.04 – 0.92(LPkwh) + 1.0(LPop) + 0.4(LPgas) – 0.4(Linc)

Get projected % changes Pkwh:10% Pop:1% Pgas:20% Inc:2%

Calculate the projected % change in Milkwh -0.92(10%)+1.0(1%)+0.4(20%)-0.4(2%) = -

1% Do not use the intercept! It doesn’t change.

Suppose Pgas goes down by 20%, not up?

Page 9: Demand Estimation

Exercise: Forecasting with linear demand Estimate a linear demand equation

Milkwh= 10800 – 3581(Pkwh) + 0.004(Pop) + 2252(PGas)

Get forecasts of explanatory variables Pkwh=10 Pop=20,000,000 Pgas=10

Calculate a Forecast for Milkwh Substitute forecast values for explanatory

variables and do the arithmatic