Download - Slippy Map Analytics FOSS4G 2014
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Why track map analytics?
What map analytics are useful?
How to track map analytics?
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Topics for Discussion
Show of hands!
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Why track map analytics?
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Analytics won’t…
Explain why “X” happens
Give consistent accurate or detailed data
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Analytics will…
Demonstrate trending
Help prove or disprove assumptions
Provide metrics to justify change
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What map analytics are useful?
Map activity (panning, zooming)
Map layer load times
Map tool usage
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>sparkgeo
Dan
Map Activity
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Dan
Map Activity
It’s also important too…
Track the layer load times to prove assumptions
Or find out improvement is an Epic Failure (awareness is the 1st step)
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Layer AnalyticsMonitor layer analytics for new maps
Layer load times
Monitor map health
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Tool Use
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Track which tools are used and how often to
justify keeping or removing specific tools,
as a result improving user experience
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How do we track map analytics?
Mapping software dependent
OpenGeo Suite’s Mapmeter plugin
Google Maps API for Work it’s built-in
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How about everyone else?
There are options!
Google Analytics
Sliptics
Let’s run through some examples…
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Google Analytics
You’re likely already using it!
API allows for custom events to be tracked
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_trackEvent(category (string)action (string)opt_label (string)opt_value (integer)
opt_noninteraction (boolean))
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Google Analytics - Zoom Levels
Add Google supplied code snippet
Google Analytics
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Google Analytics - Zoom Levels
Google Analytics
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Google Analytics - Zoom Levels
SlipticsSparkgeo Project
Build a better map experience
Easy to implement
Little performance hit
Run alongside Leaflet, Google Map or OpenLayers
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>sparkgeo
Sliptics - A/B Layer Test
Include Sliptics after the leaflet library
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Test 4 different layers
Sliptics - A/B Layer Test
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Sliptics - A/B Layer Test
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Sliptics - A/B Layer Test
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Sliptics - A/B Layer Test
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Map activity (panning, zooming)
Map layer load times
Map tool usage
Make Good Maps Great… Start with Tracking
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Questions?
