Portfolio & services

Don’t forget: There is more To design

Than designing

coMPAnY Profile

Fat Tater is a creative agency that helps brands discover

and develop a narrative thread. Headquartered in

Texas, Fat Tater offers branding, graphic design, mobile

app design and Wordpress website design services to

forward thinking organizations around the globe.

Because our client’s needs and bases of operation

stretch around the globe, we are prepared to help

businesses no matter small or large or via in-person or

remote communications.

No matter what you do or where you reside, we

remain steadfast in our belief that a strong brand is

communicated through an authentic voice strengthened

with sustainable visual elements.

intro

When you’re a carpenter making a beautiful chest of drawers, you’re not going to use a piece of plywood on the back, even though it faces the wall and nobody will ever see it. You’ll know it’s there, so you’re going to use a beautiful piece of wood on the back. For you to sleep well at night, the aesthetic, the quality, has to be carried all the way through.

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BrAnDing

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BrAnDingDiscover Your vAlue

Your brand is alive and exists as an intrinsic value of your business or service. At Fat Tater, we dig deep utilizing qualitative research methods to extract this value. This intrinsic value is fluid and means different things to different people. That is why we organize your brand style, personality and voice into one cohesive unit that conveys a narrative thread.

We help you build a community of loyal customers around your narrative thread that conveys who you are, what you value and communicates your brand promise not decorate it. If executed with precision, your narrative thread will uncover value that others have previously overlooked.

Finally, we deploy our most creative team members to communicate your narrative in an effective, clever and truthful manner. We aim to hold the interest of your customers and show them why they should care. Our precise methodology yields consistant results, so you can expect to reap the rewards of an authentic and sustainable brand.

it is a mistake to think that you are the typical target user. — cAMeron Moll

• To be successful, you must know thyself and live your authentic story.

• You must discover your intrinsic value before you begin designing.

• Your logo is merely a visual anchor. It is not a brand.

• The best brands have a working, usable visual identity system. (business card, envelopes, letterhead, website, invoices, PowerPoint templates, shipping labels, bags, t-shirts and more)

• Comprehensive branding campaigns include taglines, keywords, extended color pallettes and clear value propositions wrapped up within a Brand Style Guide – a user manual for your brand experience.

When we feel less secure, with less control over our daily lives, we reach out to brands to connect with a time when things seemed better. — MArK goBe

fat tater’s conventions of Branding

one color logo

logo Design

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grAPHicDesign

We HelP You stAnD out

Fat Tater approaches graphic design as a collaborative effort. We involve the client, discuss their needs, research styles and then design solutions that fulfill their needs. From custom packaging to signage for a retail space or trade show booth, we bring your brand to life visually.

Upon final approval of your design, Fat Tater doesn’t quickly jump to the next project. We coordinate with the printer of your choice to ensure the print process is smooth and efficient.

i think if you’re starting out early in the process by talking about your ideas for solutions, you’re alrea-dy not listening. i think you need to enter into any de-sign project with that zen learner’s mind of ‘i don’t know what i don’t know.’

— KiM gooDWin

★ Print design

Good design stimulates multiple senses.

Touch and sight are the most obvious,

but proper color choice can trigger

a smell or sound when it stimulates a

memory. That is why printed materials

are still relevant. Texture, feel and the

rich history that binds us to printed

materials is a pleasure that many still

seek. However, a good design firm also

understands how these designs should

work across digital platforms as well.

★ brochure designBrochures are one of the most powerful

tools for marketing your business.

Often overlooked due to the expense of

printing, we encourage their use when

needed. Fat Tater’s brochure designs

are 100% custom designs. We provide

optional copywriting that weaves your

brand narrative using your distinct tone.

★ Poster designPosters are a great way to advertise

your trade show, festival, concert or

other special event.

★ advertisement designGripping advertisements with a strong

call to action are the mainstay of our

design services. Our advertisements

have been featured in local, regional,

national and internationally recognized

magazines around the globe such as

Southern Living, AAA Home & Away,

Quarter Horse News, Small Market

Meetings, and more.

★ signage designFat Tater pays attention to details.

Signage that is cohesive to your brand’s

visual image is of utmost importance.

From billboards and in-store signage

to tradeshows and banners, we offer

design solutions to meet your signage

needs. We can even recommend artists

for hand painted, unique signs.

★ Corporate Collateral designWith a wide variety of needs from

business cards to stationary systems

and annual reports, Fat Tater utilizes

your logo and brand style to handcraft a

consistent, powerful brand identity.

BrocHures & ADs

★ Packaging designPackaging ranges from simple boxes to

custom solutions involving complex die-

cuts. Shelf appeal is the most important

factor of package design, and we design

packaging solutions that help you stand

out.

★ Print CoordinationMany of our clients have established

relationships with a print house. In this

situation, we can hand over files that

match your printer’s specs. Others prefer

us to handle the entire process from

design to printing. We offer a limited

range of printing services (growing more

each day) and can offer competitive rates.

If it is something we do not print, we

help you choose the best vendor for your

needs.

if at first the idea is not absurd, then there is no hope for it. — AlBert einstein

rAcK cArDs

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WeBDesign

WorDPress Design

Fat Tater offers WordPress website design and development options to match your current needs and budget. From simple WordPress installations to complex custom WordPress designs with custom plugins, we map out an online journey guided by your goals.

No longer is WordPress only used for blogging, it is the foundation for dynamic, data-driven websites. WordPress is a friendly, flexible solution that allows for a quick, professional web presence via template websites. Custom WordPress themes can be designed for larger companies who have a

need for enhanced features. With thousands of third-party plugins, WordPress websites can contain many features that were once cost prohibitive. It is possible to transform your website into most anything you can imagine. WordPress also allows for easy updates since clients can make their own updates.

A good design is driven by needs and defined by constraints. — AstiK PAnt

• Quickly update your website whenever you need

• Gain competitive advantage with frequent updates

• Cost-effective websites with robust functionality even for small businesses and start-ups

• Save in long-term costs since edits can be done in-house

• Open source software means no third-party company; usage license or other restrictions can suddenly increase the cost of the technology

We are not artists or poets. We are artisans and craftsmen. our products solve problems. they do not hang on museum walls. — DAn lAcivitA

Benefits of WordPress

WorDPress WeBsites

Blogs

ricH MeDiA sites

tHeMe BAseD sites

Content rich websites not only help you rank higher with popular search engines, but the strength of the content will covert site visitors into customers. We integrate direct tie-ins to sales and/or service promotions. Incorporating motion, sound and user triggered functionality; rich media is contagious and adds meaning to your website while building a deep, memorable connection.

Fat Tater helps you chose the perfect theme to serve as the foundation of your new template based WordPress website. We prefer responsive themes designed for optimal adaption for mobile devices such as smart phones, tablets and traditional PCs. This maximizes your budget by lowering development time and ongoing maintenance costs.

To create a memorable design you need to start with a thought that’s worth remembering.

— tHoMAs MAnss

Hit us uPfAttAter.coM

Phone:

(979) 703-5864

email:

cory@fattater.com

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