first half of - kotra.or.jp & confidential 희망투자유치방식 type description...
TRANSCRIPT
Table of Contents
Important Notice ………………………………… 1
Key Summary ………………………………… 2
Investment Method ………………………………… 3
Business Plan ………………………………… 4
Product ………………………………… 5
Sales Network ………………………………… 10
Market ………………………………… 11
Financial Figures ………………………………… 12
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Private & ConfidentialKey Summary
구 분 Description
Establishment 9th of October 2010
Total Sales 500 million won
Website www.johnsmedia.co.kr
Current State
of Stake Holders
Young-ho Jung 40%, Hyun-ja Park 30%, Sa-rang Lee 30%
Location of Headquarter 402 Shinwon Building, 126 Hakdong-ro, Gangnam-gu, Seoul
Number of Employees 12 staffs
Major History 2010 ~ 2012
2013 ~ 2014
2015 ~ 2016
Incorporation of BoasSoft Co., Ltd.
Establishment of corporate built lab of BoasSoft Co., Ltd.
Venture Capitalism Certification
Corporate takeover of Infobay Co., Ltd.
Establishemnt of RFID asset management system in KARI
Establishment of RFID asset management system in ETRI
Registered Lotte Data Communication Company as Partners
Registered GABIA Inc. as Partners
Establishment of RFID asset management system in KISTI
Establishment of RFID asset management system in Seoul Metropolitan City
Establishment of Myhomepy service
Establishment of mobile recruitment interview, Mterview
Opened Boassoft RFID Asset solution
Opened Cloud RFID/NFC/Barcode service
Company Profiles
Investment Highlights
Key Factors • RFID/NFC/Barcode Asset Solution OK Wallet
Description RFID/NFC/Barcode Asset Solution, as an asset/goods management solution, are being recognized for their technology through diverse domestic customers. The solution is currently being applied to, and used between various clients through connection with ERP/MIS.
Client • Seoul City Hall
• Korea Aerospace Research Institute
• ETRI
• Korea Research Institute of Human Settlement
• Signed the MOU and is in business cooperation with
companies in Canada, Argentine Lithuania, and Indonesia
As our company conducted relevant business for more than 6years in the field of RFID/Barcode in South Korea, we possess diverse experiences and products in the corresponding field. Diverse customers, such as Seoul Metropolitan City, Aerospace Research Institute, Electronics and Telecommunications Research Institute, etc have introduced and are using our products, and we are being recognized for our technique. Moreover, we have released the corresponding products as Cloud service and developed them early this year in order to enable the products to be used at a lower cost; currently, we have launched such services.
Boassoft Co., Ltd is competing with technological prowess in the field of IoT, and will become a technologically progressive company in the relevant field by further developing MOU and cooperation with overseas firms.
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Private & Confidential희망투자유치 방식
Type Description
Investment MethodBusiness cooperation, equity investment, establishment of joint corporation are possible, however, equity investment is practicable at maximum of 10%~15%
Investment Amount $ 1 Million of scale
Region U.S., Germany, Canada, UK, China, and other countries
Intended Useof Investment Funds
Scale up, and Golbal expansion
Overseas Customers None
Actual Exports None
Investment Requirement
Investment Method – $1 Million of scale / Business cooperation, equity investment, establishment of joint corporation are possible, however, equity investment is practicable at maximum of 10%~15%.
Intended Use of Investment Funds – Scale up, and Golbal expansion
3
Private & ConfidentialBusiness Plan
Business Plan by items
Type Description
RFID/NFC/Barcode
Solution and Cloud
Service
Expansion of various markets through Smart Cloud-RFID (RFID/NFC/Barcode/QRCODE) System.
Expansion of services and clients prospection through strategic convention with overseas companies
Products and service function updates systems such as SAP, Oracle, ERP of Saleforce products, CMS, MIS,
etc, which are logistics, management information, and customer relationship management system, so to
enable them to be applied in various fields through system connection.
Others Expansion into maintenance of H/W equipments and distribution of consumables Business expansion through direct H/W development
4
Forecasting Financial FiguresUnit : 1 million won
Valuation (at the end of 2018)
Subject 2016 2017 2018
Total Sales Amount 514 2,334 6,240
RFID/NFC/Barcode 359 1,634 4,368
Fintech 155 700 1,872
Others 0 0 0
Cost of Sales 0 3 0
Gross Profit 514 638 6,240
Selling and Administrative Expense 411 425 4,000
Business Profits 103 2,240
(Business Profit Rate) 20% 14.2% 35.9%
Non-operating Profit and Loss 0.005 - -4
Net Profit 86 7 2,236
R&D 98 443 1,248
R&D to sales 19% 19% 20%
(*) Smaller value between PER average for the past 2 years in manufacturing industry KOSPI and PER of recent month
Type Description
Estimated Price of Net Profit 2,236
Benchmark = Manufacturing Industry 14.13
Equity Value at the end of 2018 31,458
KRW 31,458
million
Equity Value Estimated Relative Value at the end of 2018
Private & ConfidentialProducts
Products – Smart Cloud-RFID (RFID/NFC/Barcode/QRCODE) System
8
Overview
Private & ConfidentialProducts
Products – RFID/NFC/Barcode Asset Solution/Cloud Service
9
Back-End System
Portable Reader Application Introduction
Private & ConfidentialSales Network
Current status of domestic sales network
Type of Sales Network– Domestic businesses are in progress by constructing a form of direct sales to the capital region and the provinces and performing marketing and operation at the companies.
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Current status of overseas sales network
Since the end of 2016, the company is in progress of constructing business network through MOU and negotiations with HDC Marketing in Canada, Softorg Technology Indonesia, UAB Nadara of Lithuania, and companies in Argentina.
HDC Marketing UAB Nadara
Softorg TechnoloeyIndonesia
In discussion
Private & ConfidentialMarket
RFID/NFC/Barcode Solution/Cloud Market
According to the Machina Research, STRACORP in 2016, the relevant markets is on the rise of more than 50%.
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Last Year
(2016)
This Year
(2017)
Next Year
(2018)
World Market 369,000 505,000 861,000
Domestic Market 4,448 6,892 9,365
(Unit : 1 million won)
Combination of Cloud service and ‘RFID, NFC, Barcode, QRCODE’ solutions can largely simplify the complexity of the existing system.
Cloud based services neither need purchase(server) of hardwares for construction nor wait for field installation and technical assistance. Moreover, unnecessary to construct such complicated systems, cloud based services can be used in RFID, NFC, and Barcode solutions more faster and cheaper.
Since it reduces time on purchase and installation, customers using the services can not only reduce processing time in their job by using the system, but also leads to increase in productivity due to more devotion of time on utilizing them.
Market demand for introduction of ‘RFID, NFC, Barcode’ solutions through Cloud is increasing in both cost and administrative part, and as an anticipation by consulting firms on the above chart, sustained growth is forecasted.
Private & ConfidentialFinancial Figures
Major financial performance during the past 3 years
Subject2013
Unaudited
2014
Unaudited
2015
Audited
Total Sales Amount 546 316 514
Cost of Sales - - -
(Rate of Sales Cost) 0 0 0
Gross Profit 546 316 514
Selling and
Administrative Expense526 315 411
(Depreciation Cost) - - -
Business Profits 19 0.9 103
(Business Profits Rate) 3.4% 0.3% 20%
Net Profit -1 -14 86
(R&D) 44 0 98
(R&D to sales) 8% 0 19%
EBITDA -1 -14 86
Total Assets 788 858 908
Total Debt 627 711 674
Net Assets 161 147 234
Debt Ratio 391% 486% 289%
Unit : 1 million won
Recorded 5.14 million won in sales, 2016 – Sales in 2016 recorded 5.14 million won, which shows 62% increase in sales in comparison with 2015.
7.9% of average business profit rate – 20% of business profit rate in 2015, and 86% record of EBITDA rate shows satisfactory profitability. Interest cost in 2016 was 13 million won, and interest coverage rate of 7.9 also presents favorable financial structure state.
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