ibm cognos bi
DESCRIPTION
Paulo RepaTRANSCRIPT
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IBM COGNOS BUSINESS INTELLIGENCE
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Paulo RepaSolutions manager
[email protected] 11 9315 8384
Business AnalyticsData Governance
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IBM COGNOS BUSINESS INTELLIGENCE
Business Analytics
Com a crescente competitividade e dinamismo dos mercados, as organizações são constantemente pressionadas a entender e a reagir rapidamente face a informação.
Atualmente, as organizações captam e armazenam um volume muito grande de dados, mas depois da gravação é geralmente menos simples disponibilizar de forma estruturada, em geral agregada e sumarizada, a informação para a tomada de decisões estratégicas e táticas.
Neste cenário, soluções de Business Intelligence (BI) e Business Analytics (BA) podem oferecer uma solução para este problema, tornando essa informação disponível.
O IBM Cognos provê uma gama de soluções, para satisfazer as necessidades de toda uma comunidade de usuários e assegurar que todos possam trabalhar e colaborar a partir de um conjunto consistente de dados.
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IBM COGNOS BUSINESS INTELLIGENCE
Introdução
IBM Cognos provê um ambiente unificado de trabalho para a implantação sustentável de Business Intelligence e Business Analytics, permitindo a organização responder a perguntas-chave de negócios.
A solução permite que os usuários possam:
•Visualizar, montar e personalizar a informação de forma rápida e fácil;
•Explorar todos os tipos de dados, em todos os ângulos, para avaliar a situação atual dos indicadores de negócios;
•Analisar os fatos e antecipar as suas implicações táticas e estratégicas, simplesmente mudando a visão para uma avaliação mais avançada da informação, incluindo análises preditivas e simulações;
•Colaborar para estabelecer redes decisórias de compartilhamento de insights, construindo uma inteligência corporativa coletiva;
•Fornecer transparência para o alinhamento e consenso dos processos decisórios.
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Overview
Warehouse Management & AdministrationMetadata Management & Metadata Repository
ETL/Data Quality
Business Applications
Products
Customers
Merchandizing
Mgt Reporting
Data Mining
Predictive Modelling
Data Analysis & Reporting
Sources
Data Warehouse Design
ROLAP
OLAP Server *
TM1
POS
FrontOffice
OtherSources
HR
Accounting
Inventory
DataWarehouse Model
Services DataModel
Business SolutionTemplates
Enterprise Data Warehouse
StagingArea
DataWarehouse
Real-timePartition
Master Data Management
SIF MDMRepository
BusinessServices
MDMConsumers
CRM
ERPESB
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Evolução do Business Intelligence
INTEGRATEDBUSINESS
INTELLIGENCESUITES
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INTEGRATEDBUSINESS
INTELLIGENCESUITES
INTEGRATEDBUSINESS
INTELLIGENCESUITES
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ENTERPRISEREPORTING
INTEGRATEDBUSINESS
INTELLIGENCESUITES
INTEGRATEDBUSINESS
INTELLIGENCESUITES
Evolução do Business Intelligence
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ENTERPRISEREPORTING
INTEGRATEDBUSINESS
INTELLIGENCESUITES
INTEGRATEDBUSINESS
INTELLIGENCESUITES
ENTERPRISEREPORTING
Evolução do Business Intelligence
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ENTERPRISEREPORTING
INTEGRATEDBUSINESS
INTELLIGENCESUITES
INTEGRATEDBUSINESS
INTELLIGENCESUITES
ReportsSingle Web Based
ProductionBusinessAd Hoc
Reporting
Evolução do Business Intelligence
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ENTERPRISEREPORTING
INTEGRATEDBUSINESS
INTELLIGENCESUITES
BUSINESSINTELLIGENCE
PLATFORM
INTEGRATEDBUSINESS
INTELLIGENCESUITES
ENTERPRISEREPORTING
Evolução do Business Intelligence
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BUSINESSINTELLIGENCE
PLATFORM
INTEGRATEDBUSINESS
INTELLIGENCESUITES
ENTERPRISEREPORTING
Evolução do Business Intelligence
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BUSINESSINTELLIGENCE
PLATFORM
INTEGRATEDBUSINESS
INTELLIGENCESUITES
ENTERPRISEREPORTING
BUSINESSINTELLIGENCE
PLATFORM
INTEGRATEDBUSINESS
INTELLIGENCESUITES
ENTERPRISEREPORTING
Evolução do Business Intelligence
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COGNOS 10Query
ReportingAnalysis
ScorecardingEvent ManagementData Management
BUSINESSINTELLIGENCE
PLATFORM
INTEGRATEDBUSINESS
INTELLIGENCESUITES
ENTERPRISEREPORTING
Evolução do Business Intelligence
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ReportingInterface
Analysis Interface
DashboardInterface
Query EngineSecuritySchedulingAdministrationContent Management
Query EngineSecuritySchedulingAdministrationContent Management
Query EngineSecuritySchedulingAdministrationContent Management
Relational Data OLAP Data Heterogeneous
USER
DATA
INFRA-STRUCTURE
SILOS DE PRODUTOS
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SILOS DE PRODUTOS
ReportingInterface
Query EngineSecuritySchedulingAdministrationContent Management
Relational Data
Analysis Interface
Query EngineSecuritySchedulingAdministrationContent Management
OLAP Data
USER
DATA
INFRA-STRUCTURE
DashboardInterface
Query EngineSecuritySchedulingAdministrationContent Management
Heterogeneous
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PLATAFORMA INTEGRADA HORIZONTALMENTE
USER
DATA
INFRA-STRUCTURE
LEADING CAPABILITIES One zero footprint
web interface:
Relational Data OLAP Data Heterogeneous
One set of purposely built modern Web Services
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BUSINESSINTELLIGENCE
PLATFORMENTERPRISEREPORTINGINTEGRATED
BUSINESS INTELLIGENCE
SUITES
BUSINESSINTELLIGENCE
PLATFORM
INTEGRATEDBI SUITES
ENTERPRISEREPORTING
Evolução do Business Intelligence
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PerformanceManagement Applications
BUSINESSINTELLIGENCE
PLATFORMENTERPRISEREPORTINGINTEGRATED
BUSINESS INTELLIGENCE
SUITES
EVOLUÇÃO DO BI PARA PERFORMANCE MANAGEMENT
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PerformanceManagement Applications
BUSINESSINTELLIGENCE
PLATFORMENTERPRISEREPORTING
PerformanceManagement ApplicationsBUSINESS
INTELLIGENCEPLATFORMENTERPRISE
REPORTING
EVOLUÇÃO DO BI PARA PERFORMANCE MANAGEMENT
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PlanningSolutions
ConsolidationSolutions
BI SolutionsCognos 10
PerformanceManagement ApplicationsBUSINESS
INTELLIGENCEPLATFORMENTERPRISE
REPORTING
Scorecarding Solutions
EVOLUÇÃO DO BI PARA PERFORMANCE MANAGEMENT
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Cognos 10 BI Solution
Usuário
Interface Web baseada em tarefas é intuitiva e
consistente
Reporting e Análises Self-service aceleram o acesso
às informações
Drill up, down ou through de dados
Forte integração com MS Office para uso das informações no dia-a-dia
Acesso móvel para aumento de produtividade
Tradução de dados e para diversos idiomas
Complexidade de dados transparente
para usuários
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DATA TIER FIREWALL/ROUTER/ENCRYPTION
Cognos 10 BI DISPATCHER(S)
JOB &SCHEDULING
SERVICE
PRESENTATIONSERVICE
COMMON METADATA
RELATIONAL
• PowerCubes: High Performance Dimensional Cache
SECURITY PROVIDERSLDAP, Active Directory, NTLM, Netegrity, SAPBW,Cognos Namespace,Custom ProvidersCONTENT &
METRICS STOREDB2, ORACLE, SQL Server, Sybase
Microsoft ExcelUsers
APPLICATION TIER FIREWALL/ROUTER/ENCRYPTION
Cognos BI Bus – SOAP, XML
AUDITRDBMS, UNIX Sys Logs,NT Event Log
Windows Client/Add-insDisconnected OLAP ClientAnalysis Excel Client
AUDITSERVICE
• Enterprise Planning Real-Time Plans
• Industry Standard OLAP Providers: Microsoft, IBM, SAP
• XML, WSDL, LDAP, JDBC…
SQL MDX
WEB SERVER(S):Web Gateways, Web Services APIIndustry Standard PortalsCognos Application Firewall
ROUTER/FIREWALL (optional)
METRICSSERVICE
EVENTSERVICE
QUERY SERVICE
PRESENTATION/WEB TIER:
Zero Footprint Browsers
Portal Ad Hoc Query
Deep Comparative Analysis Event Lifecycle Management
Reporting Dashboarding and Scorecarding
All Administration
CONTENTMANAGER
OLAP
MONITORINGSERVICE
CONTENTMANAGERSERVICE
Cognos ETL,other in-place ETL
WINDOWS
UNIX
LINUX*
• IBM DB2 UDB, Oracle, Microsoft SQL Server, other…
• Dimensionally Aware Relational
MODERN
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Família de Produtos Cognos
Processos analíticos de acordo com a necessidade do usuário
Address all your analytic needs Report, Analyze, Model, Plan and Collaborate
Right-sized for all your organizational needsUsuários com liberdade e frexibilidade para acessar dados corporativos e compartilhar
insights com a rede comumWorkgroups e Midsized provê ambiente
integrado de reporting, planejamento e relatórios analítcos
Organização implanta uma vasta gama de informações analíticas para uma quantidade
superior a 100 ou 1000 usuários Solution for today that you can’t outgrow
Flexível e fácil de usarIntegrado e fácil de gerenciar e manter
Escalável e fácil de crescer de acordo com as necessidades internas
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Compartilhamento da performance em todos os níveis
Para toda a estrutura organizacional
Vendas, Marketing, Financeiro, RH, IT, Executivos…
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