leeds city council apprenticeships
DESCRIPTION
Leeds City Council spoke at the Northern National Apprenticeship Week (#NAW2014) partners event about their role as: - An apprentice employer - A promoter of Apprenticeships - A co-ordinator of Apprenticeships across the cityTRANSCRIPT
Leeds City Council Employer Perspective
Context-City Wide
□Leeds City Council –Employer perspective
□Leeds City Council’s commitments to Apprenticeships is reflected throughout its key strategic documents and remain as a key priority for the city
□Currently there are 221 apprentices across the organisation in 5 differing directorates undertaking a range of frameworks
Benefits
□Increasing resources via a bespoke business facing service with specific responsibilities for Apprenticeship starts.-Employment Leeds
□
□Working with providers in the creation of new frameworks in response to business needs which had not previously been involved in delivery of apprenticeships
Benefits□Embedding Apprenticeships as an integral
part of recruitment and workforce development strategy
□Commissioning the delivery of pre Apprenticeship programmes
□A fully embedded recruitment strategy for key areas of the businesses
Benefits
□Supported over the years a sustainable workforce development route for front line services
□Flexibility of Apprenticeships to meet ongoing/future skills needs of the business
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□Addressing the age profile of the workforce through targeted initiatives
Benefits continued
□recruitment to a real vacancy with commitment to the salary for the role starting at £12,614
□recognition for contribution in the work place - Leeds Apprenticeship Awards introduced Feb 2012.
□recognition for contribution to the Council through staff awards - dedicated apprentice category as of November 2012.
□ LCC role as a Strategic Enabler
forefront of a strategic partnership
□supporting businesses which secure major contracts from the Council to include apprentices within their workforce
□supporting developers to sign planning agreements to provide Apprenticeships in both the construction phase and supply chain
□working with partners in the Leeds City Region Local Enterprise Partnership to seek additional funding and flexibilities to deliver more Apprenticeships which meet local business needs – e.g. City Deal
Apprenticeship Hub: Background
□30th January 2013, Alan Gay, Director of Resources agreed to receive the City Deal grant of £4.6m for this element of the City Deal programme and, for Leeds to act as the accountable body on behalf of the LEP. From there Hubs were established in each of the key cities in Leeds City Region
□Leeds, Bradford, Calderdale, Wakefield, Kirklees, Sheffield, Barnsley, York and North Yorkshire
□Apprenticeship Training Agencies in Leeds and Bradford only
□Funding until October 2015
□Increase number of SME offering apprenticeships, increase apprenticeship starts
Leeds Apprenticeship Hub
□Team- Apprenticeship Hub manager, 16-18 Apprenticeship Hub Coordinator
□Leeds Apprenticeship Hub sits within the Employment Leeds team gaining support form employer account managers and existing service delivery
□Supported by National Apprenticeship Service
Hub Activity
□Call Centre Sessions
□SME Call Centre Sessions
□Winning Applications
□School Engagement
□Area & City Centre Events
□Sub Planning Group/Area Events
□Vacancy Distribution
Call Centre Sessions
□Aim: Identify and make contact with NEET Young People (YP) to fill
provider Apprenticeship vacancies□How:
Provision of lists of NEET YP in Leeds aged 16-19 Providers can contact NEET YP directly to offer interviews
□Achieved: 38 offers to interview NEET to EET: 41 cross referrals between providers
□Future Developments: Increase frequency – now being scheduled to take place
every two weeks
SME Call Centre Sessions
□Aim: To increase the number of employers offering Apprenticeship
vacancies
□How: Facilitate collective contacts with SMEs in Leeds Provision of companies data and warm leads Encourage cross referral between providers This includes strict protocols on ensuring relevant evidence is
captured and partners who participate will introduce themselves from Leeds Apprenticeship Hub.
□Future Developments: Seek agreement from providers Source premises, agree frequency and arrange first session
Winning Applications Workshops
□Aim: Assist YP to make successful applications for
apprenticeship job vacancies□How:
register YP onto www.apprenticeships.org.uk site Assist YP to search and apply for vacancies Provide support, guidance, hints and tips
□Achieved: Four set sessions; East, South, West, City Centre. 14
sessions delivered to date 35 attendees submitting improved applications
□Future Developments: Booked appointments IAG support Delivery to a captive audience Mapping of pre Apprenticeship activity to support
School Engagement
□Aim: To increase awareness of Apprenticeships
□How: Presentations to schools learners and staff Workshops/interactive workshops Drop in sessions Careers/progression Fairs Apprenticeship displays Apprenticeship Ambassadors Apprenticeship Vacancy Registration/Application Process
sessions□Achievements:
26 learner events delivered to date□Future Developments:
Display boards in each school showing upcoming vacancies and workshops available.
Target Audience Activity Partners Responsible Suggested Duration
Young People Presentation to full year groups (via assemblies) Groups of schools (cluster, feeder, partnerships).
National Apprenticeship ServiceTraining providersApprenticeship Hub
30mins to 1 hour
Group sessions/workshops (practical sessions to vary in duration and numbers)Lunchtime drop in sessions
National Apprenticeship ServiceTraining providers
30mins
Taster and Tour sessions Training providers 30mins to 1 hour
Apprenticeship Ambassadors National Apprenticeship ServiceEducation Business Partnerships
30mins
Apprenticeship Vacancy Register/application process National Apprenticeship ServiceTraining providersApprenticeship Hub
1 hour – full day whole year groups
Staff in School Input at Senior Management Team Mtg Apprenticeship Hub 10mins +10mins Discussion
Input at staff meeting Apprenticeship Hub 10mins +10mins Discussion
Apprenticeship Academy School Engagement Offer Apprenticeship Hub Up to 3 hours
Employing an apprentice in school Apprenticeship Hub 10mins+10mins Discussion
Parents Stand - Careers EveningsPost 16 Option EveningParents EveningYr 9 Option Evening
National Apprenticeship ServiceTraining providersApprenticeship Hub
As required
Governors Input at Governing Body meeting Apprenticeship Hub 10mins +10mins Discussion
Input at Head Teacher/Governor Briefings Apprenticeship Hub 10mins +10mins Discussion
□To book a session please e mail [email protected] or [email protected] or ring 0113 247 6220
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□Please also encourage your learners to fill in our new ‘I’m interested’ form available on the work and apprenticeships tab from the Leeds Pathways homepage. They will then be contacted directly by a training provider in Leeds that can talk to them about the area they are interested in.
Area & City Centre Events
□Aim: Increase awareness of Apprenticeships across the city
□How: Organising local recruitment fairs Display stands in city centre locations Attendance at events organised by partners, e.g. Job
Centre Plus□Achieved:
Leeds Apprenticeship Evening – engaged over 1000 YP Pudsey area event - 26th Nov with every secondary in
West and inner N/W attending□Future Developments:
Partner with Youth Hub Roadshow events to ensure different areas and City Centre have coverage
E/NE and South events
Sub Planning Group/ Breakfast Meetings□Aim:
To involve key partners in planning and organising events across the city
□How: Meeting facilitated by the hub every six weeks Breakfast meetings every quarter to network, share good
practice and deliver hub updates
□Future Developments: Increase attendance Attendance by regional hubs (Bradford, Wakefield etc.) to
share best practice
Vacancy Distribution
□Aim To increase the number of applicants
□How: Capture NAS data, sift geographically & circulate to key
personnel: LCC job shops, schools, cluster managers, locality based PA’s, parents
□Achieved: Area sorting achieved & feedback from Area Leadership
Teams confirmed that data is more user friendly
□Future Developments: Sort data by sector
Leeds Online Sorting System□ Aim- To improve access to information on apprenticeships /traineeships and
to allow young people to register an interest
□ How- Set up via Leeds pathways – online prospectus which has over
100,000 hits per year. New apprenticeship area developed- Has new teacher/parent/professional area from which schools can
book apprenticeship sessions- YP can send in CV. This will be sent to a provider that currently
delivers relevant framework or has a relevant live vacancy . May also be sent on directly to employers where appropriate
□ Achieved□ 2085 hits in November. 35 CVs forwarded to Providers
□ Future Developments- Being extended to include young people up to 24.
Consultation
□Challenges/ issues?
□Recap on future developments?
□Suggestions?