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Page 1 © 24-7 Business Networking LinkedIn – Pulse Should you have your finger on the LinkedIn Pulse?

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Page 1© 24-7 Business Networking

LinkedIn – Pulse

Should you have your finger on the LinkedIn Pulse?

Page 2© 24-7 Business Networking

• Pulse was an iOS News Feed app. • Acquired by LinkedIn in 2013 $90m.• Replaced LinkedIn’s own ‘Today’• Initially open to an elite few 'influencers'.  • Early 2014 all English speaking users.

LinkedIn – What is LinkedIn’s Pulse?

Page 3© 24-7 Business Networking

LinkedIn – Pulse News Feed

Menu

In your timeline

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‘Your News’

Slideshare

LinkedIn – Pulse News Feed

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SlideshareSlide hosting

servicePPT, PDF

LinkedIn – Pulse News Feed

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Top Posts

366k views3700 Likes

414 comments

LinkedIn – Pulse News Feed

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DiscoverSuggested

influencers and ‘channels’

Click the ‘+’ to follow

LinkedIn – Pulse News Feed

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News Feed.Mobile

LinkedIn – Pulse News Feed

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From Home page ‘Publish a Post’

LinkedIn – Pulse as a Blog Hosting platform

Pulse makes it easy, trivial even

to post a blog

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Straight into writing your blog

LinkedIn – Pulse Blog

Banner image

Headline

From your profile

Your old blog’s

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LinkedIn – Pulse Blog

Here’s a blog I created earlier…

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LinkedIn – Pulse Blog

Once done, add up to 3 tags

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LinkedIn – Pulse Blog

Edit existing posts

Add pictures and video

Basic Text formattingThat’s it…

Pulse makes it easy, trivial even

to post a blog

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LinkedIn – Pulse Blog

Video from Youtube, SlideShare,

Vimoe, TED, Livestream or getty Images

Note – Embed code<iframe>

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Click share…

Then Embed

LinkedIn – Pulse Blog

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Click share…

<iframe….. >

LinkedIn – Pulse Blog

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Click on profile

Your last 3 posts hereClick ‘see more’ to

see them all…

LinkedIn – Published Pulse Blog

Where are your posts?

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Simple stats

LinkedIn – Published Pulse Blog

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LinkedIn – Published Pulse Blog

And what do they look like when posted?

NOTICE LinkedIn Shows other

Pulse posts on the Left Hand Side

Scrolling down the post and other Pulse

posts follow…

Page 20© 24-7 Business Networking

LinkedIn – Published Pulse Blog

NOTICE LinkedIn Shows the

next Pulse posts straight after yours