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PRESENTATION

onE-COMMERCE

E-commerce vs. M-commerce

(Technology pint of view)

Lecturer in-charge: Mr. ALM Ayoob Khan


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e-commerce overview

Commerce refers to all the activities of the

purchase and sales of goods or services.

Marketing, sales, payment, fulfillment,

customer service

Electronic commerce is doing commerce with

the use of computers, networks and commerce-

enabled software (more than just online

shopping)


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m-commerce overview

M-commerce is the buying and selling of goods and

services through wireless handheld devices.

M-Commerce is the process of paying for services using amobile phone or personal organizer.

M-Commerce is the use of mobile devices to

communicate, inform transact and entertain using text and

data via a connection to public and private networks.


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E-commerce process


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M- commerce process


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M-Commerce vs. E-Commerce

Technology E-Commerce M-Commerce

Device PC Smartphones, pagers, PDAs,

Operating System Windows, Unix, LinuxSymbian (EPOC), PalmOS,

Pocket PC, proprietary

platforms.

Presentation Standards HTML HTML, WML, HDML, i-Mode

Browser Microsoft Explorer, NetscapePhone.com UP Browser, Nokiabrowser, MS Mobile Explorer

and other microbrowsers

Bearer NetworksTCP/IP & Fixed Wireline

Internet

GSM, GSM/GPRS, TDMA,

CDMA, CDPD, paging

networks


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Ecommerce infrastructure

Information superhighway infrastructure

Internet, LAN, WAN, routers, etc.

telecom, cable TV, wireless, etc.

Messaging and information distribution infrastructure

HTML, XML, e-mail, HTTP etc.

Common business infrastructure

Security, authentication, electronic payment, directories,

catalogs, etc.

Sihatth & Mufaris- South Eastern University of Sri

Lanka 77/6/2011


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Mobile Computing Infrastructure

Screenphonesa telephone

equipped with color screen,

keyboard, e-mail, andInternet capabilities

E-mail handhelds

Wirelinedconnected bywires to a network

Cellular (mobile) phones

Attachable keyboard

PDAs

Interactive pagers

Other devices

Notebooks

Handhelds

Smartpads

Hardware


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Mobile Computing Infrastructure

(cont.) Unseen infrastructure requirements

Suitably configured wireline or wireless WAN modem

Web server with wireless support

Application or database server

Large enterprise application server

GPS locator used to determine the location of mobile

computing device carrier


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Mobile Computing Infrastructure(cont.)

Software

Micro browser

Mobile client operating system (OS)

Bluetootha chip technology and WPAN standard that

enables voice and data communications between wireless

devices over short-range radio frequency (RF)

Mobile application user interface Back-end legacy application software

Application middleware

Wireless middleware


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Mobile Devices

Mobile computers

Personal Digital Assistant (PDA)

A stand-alone handheld computer principally used

for personal information management

Smartphone

A mobile phone with PC-like capabilities


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Mobile Computing Software and Services

Messaging Services

Short message service (SMS)A service that supports the sending and receiving

of short text messages on mobile phones Multimedia messaging service (MMS)

The emerging generation of wireless messaging;MMS is able to deliver rich media


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Voice-Support Services

Interactive voice response (IVR)

A voice system that enables users to requestand receive information and to enter andchange data through a telephone to acomputerized system

voice portal

A Web site with an audio interface that can beaccessed through a telephone call


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Wireless Telecommunications Networks

Personal Area Network (PAN)

A wireless telecommunications network for device-to-deviceconnections within a very short range

Bluetooth

A set of telecommunications standards that enables wirelessdevices to communicate with each other over short distances

NFC: Near Field Communications

Hand held device with a RFID tag/reader capabilities


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Wireless local area network (WLAN)

A telecommunications network that enables users

to make short-range wireless connections to the

Internet or another network

Wi-Fi (wireless fidelity)

The common name used to describe the IEEE

802.11 standard used on most WLANs

WLANWLAN


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16Copyright 2010 Pearson Education, Inc.

WiMax

A wireless standard (IEEE 802.16) for making

broadband network connections over a medium-

size area such as a city

Wireless wide area network (WWAN)

A telecommunications network that offers

wireless coverage over a large geographical area,typically over a cellular phone network

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WWANWWAN


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Difference between m-commerce and

e-commerce

E commerce is available to only those places where

we have net connectivity, but with m commerce we are

free from all such boundaries.

Video conferencing has become possible with m

commerce even in places where there is no internet.

E commerce not only needs internet but also

electricity whereas there is no such requirement withm commerce.

M commerce is easier to get to in comparison to e

commerce but at present, using m commerce is costlier

than using e commerce.


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M-commerce in Sri Lanka

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Sri Lanka's number one bank offers mobile-based bankingand payments solutions

Advertisement, mobile

payments

Sri Lanka Seylan bank-

Dialog link for mobile

commerce


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7/6/2011

Sihatth & Mufaris- South Eastern Universityof Sri Lanka

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