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Skellig Coast | Experience Development Plan – Technical Appendix 1Skellig Coast| Visitor Experience Development Plan – Technical Appendix 1

Skellig Coast Visitor Experience Development Plan Technical Appendices

Plean Forbartha Chósta an Sceilig ar Eispéireas Cuairteora Aguisíní Teicniúla

FINAL December 2016

Photograph by @storytravelers

Skellig Coast | Experience Development Plan – Technical Appendix2Skellig Coast| Visitor Experience Development Plan – Technical Appendix 2

Table of Contents Clár na n-Ábhar

Note: This document is a technical appendix to the Skellig Coast Visitors Experience Development Plan and should be read in conjunction with the main Plan document.

Disclaimer

The following Visitor Experience Development Plan Technical Appendices have been prepared on behalf of Fáilte Ireland by a project team comprised of Team Tourism, EarthCheck Pty Ltd and Boland Marketing. Any representation, statement, opinion or advice, expressed or implied in this document is made in good faith but on the basis that this project team is not liable (whether by reason of negligence, lack of care or otherwise) to any person for any damage or loss whatsoever which has occurred or may occur in relation to that person taking or not taking (as the case may be) action in respect of any representation, statement or advice referred to in this document. All images have been sourced from Google and are free to use commercially.

Appendix 1: Consultation List………..…………………………………………………..

Appendix 2: Product and Experience Review…………………………………….

Appendix 3: Locality Summaries……………………………………………………….

Appendix 4: Recommendations.………………………………………………………..

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A1 - Consultation List Liosta Comhairliúcháin Organisation Name Organisation Name

ACARD Frank Curran Glanleam House & Subtropical Garden Jessica Kreissig Ballinskelligs self-catering holiday home

Cáit Nic Giollaphadraig Golden's of Kells Craft Shop & Restaurant

Pat Golden

Blind Piper Sandra O’Farrell Heritage Iveragh Tom Horgan Dennis Murphy Maggie O’Shea

Butler Arms Hotel Waterville Paula Huggard Imagining Iveragh Jean Byrne Cahersiveen Old Barracks David Mills Institute of Technology, Tralee Mary Rose Stafford Cahersiveen Tidy Towns Kieran McCarthy Iveragh Historical Tours Muiris Walsh Caitíns Pub & Accommodation Jack Golden Iveragh Panoramics Barbara Hodges Café Cois Trá, Baile na Sceilge Barbara Cassidy Kells Community Group Pat Kavanagh Cnoc na dTobar Committee Cormac Dineen Kerry Cliffs John Joe O’Donoghue Cois Cuain Gifts, Portmagee Deirdre O’Keeffe Kerry Coastal Cottages Birgit Kunze

Antje Diosee Coiste Forbartha na Sceilge Micheál Ó’ Leidhin

Des Cronin Kerry County Council Moira Murrell

Joan McCarthy John Griffin

Coiste Pobail Cathair Dónall

Michael J O'Connor Kerry Dark Skies Steve Lynott

Coiste Pobail Caherdaniel/ Enhancement

Kay O' Connor Kerry Seaside Cottages Noreen King

Comhchoiste Ghaeltacht Uíbh Ráthaigh Caitlín Breathnach Kerry Seaside Homes Dessy Cronin Fáilte Ireland Josephine O’Driscoll

Declan Murphy Kerry Wild & Wonderful Tours Jeannette McDonnell

Fexco – Skellig Experience Catherine Evans Killarney Hotels (The Europe, Dunloe Castle, Ard na Sidhe)

Eva

Forbairt na Dromoda Teo Cáit Ní Chonaill Máire Uí Shúilleabháin

Killarney Park Hotel Niamh O’Shea

Geokaun Mountain & Fogher Cliffs Bernie O'Donoghue Muiris O'Donoghue

Killeen House Hotel Michael Rosney


Organisation Name Organisation Name

Local Enterprise Office Tomás Hayes Terry Gordon Recording Studio Terry Gordon Mannix Point Camping Mortimer Moriarty Aquarian Health / ACARD Suzan Turan Muckross Park Hotel Sean O’Driscoll The Moorings Restaurant &

Guesthouse Gerard Kennedy Patricia Kennedy

Naisc Skellig Kerry June O’Connell The Old School House B&B Dominick & Lilian O’Byrne Office of Public Works (OPW) Chris O’Neill Adrian Corcoran

Breda Casey Jacqueline McHale The Waterfront B&B, Portmagee John Murphy

Portmagee Seaside Cottages Elisabeth Lynch Tig Rosie, Ballinskelligs Roisín Sigerson Public Participation Network Matt Quirke Today in Ireland Photo Tours Susan Baughman Ribtrips.ie Desmond O’Shea Údarás na Gaeltachta Anne Marie Nic Gearailt Royal Valentia Hotel Vincent Kidd Valentia Island Heritage Centre Marie Williams

Anita Guiney San Antoine B&B Alan Landers Valentia Island Development Co. Anthony O’Connell Sea Synergy Marine Awareness and Activity Centre

Lucy Hunt Valentia Island Ferry Richard Foran

Sheelane B&B Jim Lane Valentia Island Development & Skellig Enterprise

Elaine Ní Mhurchú

Skellig Boatmen Seanie Murphy Valentia Island Sea Sports & Coffee Dock

Sandra O’Connor

Skellig Boat Trips & Atlantic Grill Take Away

David Walsh Valentia Island Tourism Group Elaine Ní Mhurchú Skelligs Chocolate Factory Colm Healy Waterville Cable Station Dorothy Rudd Skelligs Experience Centre John O’Sullivan Waterville Craft Market & Heritage

Gallery Alf Foster

Skellig Photo Tours Eva Herrmann Unaffiliated Ryna O’Shea Sheila Bums Phil Gibbons William Hunt Padraig MacGiolla Padraig

South Kerry Development Partnership Noel Spillane Maureen O’Neill

A1 - Consultation List Liosta Comhairliúcháin


A2 – Product and Experience Review Léirmheas ar an Táirge agus an Eispéireas

PRODUCT TARGET MARKET APPEAL WAW THEMES ENCOURAGED

CURRENT EXPERIENCE (INCLUDING PRE AND POST TRIP ENGAGEMENT)

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Skellig Boat Ferry P E S P S E • No interpretation or induction from the Boatmen, the journey was inspiring and highly anticipated

• Pre-trip induction (some boats do) • Maps of the island and brochures on

board • Examine options for providing for

interpretation and ensuring safe boarding for interpretation (including geology)

Skellig Michael Island Experience

P E S P S E • Guides an unexpected surprise, as many other locations globally don’t have such informative guides for free

• Brochure is very complex /wordy • Themes – Good vs Evil, Heaven on Earth,

Pilgrimage, Tough life in the Atlantic, Edge of the World, remarkable achievements

• Wow experience of both islands

• Guides’ storytelling to be better aligned with the themes

• Give the customer a sense they are contributing to the conservation of the site

Skellig Experience Visitor Centre

P S E P S • The centre is dated and the interpretation lacks the impact of the Skellig experiences

• Currently this would be a poor alternative to an experience of the Skellig itself

Bray Head S P E S P E • A Wild Atlantic Way Discovery Point • Story will be interpreted on Discovery Point panel

Geokaun Mountain S P E S P • Interpretation of local stories and 360 degree views of the region

• Connect more of its story to the Skellig Rocks and the Blasket Islands

Tetrapod Tracks S P E P • Very specific interpretation to the tracks, little context of why they would be here

• Links the visitor to a mysterious world approximately 380 millions years ago

Slate Quarry P S P • No interpretation of the slate and why or how or where it goes

• Link the story to the geology of the region

P – Primary S – Secondary E - Emerging

Prior to the development of the Skellig Coast Visitor Experience Development Plan, a product and experience audit was undertaken to determine how the current Skellig Coast offering appeals to the target markets and aligns to the themes of the Wild Atlantic Way (WAW). This information was then used to help distil the essence of the ‘Skellig Coast Story’ and to determine the hero products and experiences that fall beneath it.


A2 – Product and Experience Review Léirmheas ar an Táirge agus an Eispéireas PRODUCT TARGET MARKET APPEAL WAW THEMES

ENCOURAGED CURRENT EXPERIENCE (INCLUDING PRE AND

POST TRIP ENGAGEMENT) GENERAL COMMENTS

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Ballycarbery Castle P P S • Interpretation confusing, needs context • Dangerous rocks, need to close some

sections

• Potential for enhanced interpretation of the Medieval dynasties and the families who lived there and their importance to the region, and the castle’s demise during the Cromwellian Wars

Ring Forts P S P • Limited interpretation of the story of the owners and occupants

• Interpretation needed inside the forts of the people, protection and daily life

Cnoc na dTobar P S S P • Poorly signed entrance and trail • Carpark potentially available but not signed

• Part of the pilgrims trail – permissive access and insurance issues undergoing review

Kells Bay Gardens P S P • Story of micro-climate • Link to Robinson Crusoe

• Limited connection to Skelligs • A key piece in delivering the ocean

meets sky experience Old Barracks P P • Need to link forts and monastic sites to the

Old Barracks • Story of Daniel O’Connell and his fight for

the Irish Catholic way of life (good vs evil) • 1916 uprising story and images

• Interpretation needed on the broader region’s connections and pathways to increase appeal (e.g. by adding the story of Mons. Hugh O’Flaherty) linked to the Cradle of Ireland’s Nationhood

Ballaghasheen Pass (Ballagh Óisín)

P S P • Lookout positioned to look straight into the powerlines

• Move the lookout to the farm land in front, or up on the hill behind (where the signage is)

• Investigate opportunities for adding an interpretation board that introduces the legend of Tír na nÓg before they descend into either of the valleys

Irish Language • Irish language is prominent • More interactive activities in Irish or directions to how visitors can experience it spoken






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Waterville Craft Market’s Heritage Gallery

P • Wide coverage of all of the major themes of the Iveragh Peninsula

• Overwhelming information

Waterville S P P • Beach holiday destination, golf links, world famous angling at Lough Currane and connections to famous people

• Newly renovated hotel with another underway with golf course means a new chapter for Waterville

Glanleam Gardens P S P S • Knights of Kerry – Story of Knightstown, Slate quarry, Lighthouse at Cromwell Point, Transatlantic Cable

• Gardens • Meditation • Walks

• View over Church Island can be used for inspirational story telling all year

Valentia Island Heritage Centre

P S P P P • Lots of stories, particularly the Transatlantic Cable Story

• Influential people make things happen for the region (The Knight of Kerry, Daniel O’Connell)

• Organise the information under themes • Get volunteers and staff to ask people

what they are interested in

Derrynane House & National Historic Park

P S S P P • The current brochure and promotion via guidebooks etc. positions this very much as a ‘museum’ style experience, (which it is) when it delivers more of a guided tour of Daniel O’Connell’s life and family

• Emphasise more the house as an experience of Daniel O’Connell’s life where he drew his courage and inspiration paying due respect to the family’s story

Kerry Cliffs S P S P S • Offers spectacular views of Puffin Island, the Skelligs, and the cliffs

• Potential to bring the Monks’ Story to life through Skellig Michael and Baile an Sceilg/Ballinskelligs

• Potential to enhance stories relating to geology and the wildlife






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Cill Rialaig Arts Centre

P P P • Limited information available on the depth of hands-on experiences available

• Embrace Original Kerry idea and become an arts attraction that helps tell the story of why the local art looks the way it does – provides opportunity to tell the story of Cill Rialaig

Skelligs Chocolate S P S P • Product is not linked to the Skellig Coast landscape other than through the logo and name (i.e. stands alone) but an interesting attraction

• Could include interpretation of the local landscape

Ballinskelligs Abbey P S S S S P • The link to Skellig Michael is not as clear or as compelling as it needs to be

• Identify a safe viewing area and include as part of the Monks Trail. Create a stronger link with Skellig Michael at other points on the journey (e.g. Skelligs Chocolate, Coomanaspic, Kerry Cliffs , Bray Head and Geokaun Mountain)

Coomanaspic & Coomakista Mountain Passes

S P S S P S • Both passes provide a unique opportunity to link experiences and stories which will be improved once the panels are installed

• Installation of the panels will deliver a great experience link

Tech Amergin Arts & Education Centre

P S S P S P • Interesting range of exhibitions, arts and cultural events

• Includes a permanent exhibition on the Waterville Cable Station

• Potential to play an enhanced role in the cable story as this theme is further elevated.

• The centre is key to artistic initiatives Valentia Island Ferry P P P S P S • Currently clearly a transport experience

that promotes tourism attractions • Opportunity to become a short story

telling experience of landmarks such as Beginish Island



A3 – Locality Summary: Kells & Cahersiveen Achoimre Dúiche: An Cealla agus Cathair Saidhbhín

Signature Experiences

• Take a Pilgrimage (like Saint Fíonán) • Be Inspired by the Spirit of Human Endeavour • Discover How Our Story was Shaped • Innovation and Trade at the Edge of the World • Feel the Power of the Edge • Have an Up-close Marine Encounter • Find Nature’s Window to the Past (Dark Skies) Hero Products

• Kells Bay Garden walk to see the power of the Gulf Stream • Kells Beach and White Strand (Blue Flag Beaches) • Old Barracks as a hub for ‘town walks’ and the stories:

– Daniel O’Connell Walk, birthplace, church, memorial park – Ancient lives (Leacanabuaile Fort, Cahergal Fort, castles)

Kells is one of the welcoming entry points to the Skellig Coast region and is an oasis of lush sub-tropical forests fed by the Gulf Stream. Continuing on, Cahersiveen, the gateway town to the Skellig Ring, lies at the foot of Beentee Mountain, the shores of Valentia Harbour and “Over the Water” from beaches and the stunning sheer cliffs of the Atlantic. Most people on the Iveragh call it home, and it has been the capital of the peninsula for centuries drawing its name from one of its many ring forts and the ruin of Ballycarbery Castle. Cahersiveen is a modern town with fine dining, quality accommodation, great cafés and traditional pubs. Supporting Experiences • Sheepdog Trials • Cnoc na dTobar Mass Path • Blue Flag Beaches and Hidden Coves • Blueway (on completion) & Greenway (on completion) • Waterfront & Main Street • Beentee Loop Walk (9km) • Restaurants and Cafés using local produce • Sea Angling trips • Events:

– Cahersiveen Festival of Music and the Arts – Cahersiveen Regatta

Experience Gaps

• Coastal Walks – Over the Greenway, Over the Water and Mannix Point (proposed)

• Extension of the Kerry Way loop from Cahersiveen along the coast and complete the Kimego Forest Walk (proposed)

• Mons. Hugh O’Flaherty story • Further development of water sports • Development of planetarium • Marine Education Hub (once developed)


A3 – Locality Summary: Valentia Island Achoimre Dúiche: Oileán Dairbhre


• Follow the Story of the Monks to the Edge of the World • Take a Pilgrimage (like Saint Fíonán) • Discover How Our Story was Shaped • Make the Global Connection • Innovation and Trade at the Edge of the World • Feel the Power of the Edge • Find Nature’s Window to the Past (Dark Skies)

Hero Products • Skellig Experience Centre • Knightstown Waterfront and links to Beginish and Church Island • Knights of Kerry: Glanleam House & Gardens, Slate Quarry, Lighthouse at

Cromwell Point, Cable Station, Geokaun Mountain, Bray Head, Transatlantic Cable

• Discovery Points at Bray Head and Geokaun Mountain

Valentia Island is the most south westerly outpost of the Iveragh Peninsula – on the edge of the world. With a past that includes fishing, slate quarrying and communication, this island, connected to the mainland by ferry and bridge, is the true definition of where tradition meets new world.

Supporting Experiences • Valentia Island Heritage Centre • Valentia Island Ferry • Tetrapod Trackway • Valentia Island Farmhouse Dairy & Ice Cream • Valentia Island Sea Sports • Valentia Island Fishing • Valentia Island Walks • Valentia Island Horse Carraige Tours • Events:

– Valentia Island King Scallop Festival – Transatlantic Cable Festival – Valentia Island Regatta

Experience Gaps • Knights of Kerry route and guide • Develop a Transatlantic Cable story to support the UNESCO application

and future potential visitor experiences • Develop the stories associated with Cromwell Point Lighthouse in line

with Great Lighthouses of Ireland initiative


A3 – Locality Summary: Portmagee Achoimre Dúiche: An Caladh


• Follow the Story of the Monks to the Edge of the World • Take a Pilgrimage (like Saint Fíonán) • Discover How Our Story was Shaped • Innovation and Trade at the Edge of the World • Feel the Power of the Edge • Have an Up-close Marine Encounter • Find Nature’s Window to the Past (Dark Skies)

Hero Products • Skellig Boats and Skellig Guides (to and around the Skelligs) to climb 618

steps and experience a UNESCO global wonder, hear a nesting puffin and see the second largest colony of nesting gannets in the world

• Walk and tour interpreting Illaunloughan Island (to be developed on the mainland, not island) and back to hear some stories of monastic life and the sea (not on the island, on the foreshore) in consultation with the OPW

• Marine eco-tour to see the coves of smugglers, Puffin Island’s abundant wildlife (to be developed)

The brightly painted buildings reflect the optimistic outlook of this seaside village that has been a safe harbour for vessels driven by the Gulf Stream for millennia. Today the Skellig boat fleet taking ‘pilgrims’ to UNESCO World Heritage Listed Skellig Michael and the fishing fleet pass by the ancient ruins of a 6th century monastic building on Illaunloughan and Reencaheragh Castle.

Supporting Experiences • Scuba diving around the Skellig Islands (to be developed but not

accessing the island) • The association of Star Wars filming • Fishing boats stories and stories of the living fishing village • Kerry Cliffs • Coomanaspic Mountain Pass • Portmagee Heritage Route • Dark Sky walks • Restaurants, Pubs and Cafés that use and name local produce • Events:

– Pirate Magee Festival – Portmagee Annual Music and Dancing Weekend – Music nights at the Bridge Bar – Storytelling nights (to be developed) – Portmagee Regatta – New Year’s Eve Festival

Experience Gaps

• Marine eco-tour including stories of smuggling, fishing heritage, puffins, seals and all local marine life

• Storytelling nights in one of the pubs • Walk and tour of the Illaunloughan Island story


Signature Experiences • Follow the Story of the Monks to the Edge of the World • Take a Pilgrimage (like Saint Fíonán) • Discover How Our Story was Shaped • Make the Global Connection • Innovation and Trade at the Edge of the World • Find Nature’s Window to the Past (Dark Skies)

Hero Products • Skellig Boat and Skellig Michael visit (potential) • Monks Trail (in progress), Cill a Buaine (archaeological site) (proposed) • Participate in a music night or see a story-teller at the pub • Dark Sky experience including mobile planetarium (proposed) Supporting Experiences • Cill Rialaig Artist Centre • Transatlantic Cable Station • Skelligs Chocolate Factory – Chocolate workshop at the edge of the

world - taste, learn and enjoy chocolate • Café Cois Trá • Bolus Head Loop Walk

Right on Ballinskelligs Bay, it’s no wonder the first monks chose this as their base to build a monastery on the Skelligs mainland. The landscape is dotted with important chapters in the early history of Christianity. “Visitors come for the beauty, and leave with the spirit of Ballinskelligs.” The sweeping views of the Skellig Rocks and Puffin Island from An Gleann/The Glen (St. Finan’s Bay) are majestic from the moment you drive through the pass of Canuíg Mountain (the Coom) to the imposing climb bringing you to the outstanding Coomanaspic Pass. Díreach ar Bhá na Scealg, ní haon ionadh gur roghnaigh na céad manaigh an áit seo mar bhonn chun mhainistir a thógáil ar mhórthír an Sceilig. Tá an tírdhreach poncaithe le caibidlí tábhachtacha i luathstair Chríostaíocht. “Tagann cuairteoirí le haghaidh áilleachta, agus fagann siad le spiorad Bhaile ‘n Sceilig. Tá na radharcanna den Sceilig agus Oileán Puifín ón Gleann/Bá Fhíonáin thar barr ón móimint a thiománann tú tríd slí Shliabh Canuig (an Coom) chuig an mala ag tabhairt aghaidh ar Cúm an Easpaig.

• Emlagh Loop Walk with bog land experience

• Irish Language Summer School

• Water sports

• Ballinskelligs Angling Club

• 4 Beaches, including Blue Flag Beaches

• Bird Watching

• Children’s playground

• Events: – Star Party – Éigse na Brideóige – Baile an Sceilg/Ballinskelligs Regatta – St. Michael’s Pattern

Experience Gaps • Skellig Monks theatre production / outdoor theatre (Ballinskelligs Beach) • Skellig Michael Boat and Landing (licenced operator) • Interpretation on Skellig Boat from Baile an Sceilg/Ballinskelligs • Ballinskelligs Abbey (under refurbishment) • Siopa Cill Rialaig Dungegan Village interpretation – story to be told at the

Arts Centre • Off shore sea angling hub • Off season food options

A3 – Locality Summary: Ballinskelligs & The Glen Achoimre Dúiche: Baile ‘n Sceilg & An Gleann


A3 – Locality Summary: Waterville & An Dromod Achoimre Dúiche: An Coireán & An Dromod

Signature Experiences • Follow the Story of the Monks to the Edge of the World • Discover How Our Story was Shaped • Make the Global Connection • Innovation and Trade at the Edge of the World • Have an Up-close Marine Encounter • Find Nature’s Window to the Past (Dark Skies) Hero Products • Scenic ‘drives’ of the Wild Atlantic Way (including Links Golf Course with

ocean views) • Bealach Oisín Mountain Pass & Drive • Marine eco cruise, beach walk or education centre • Restaurants and Cafés using only local food (e.g. Smugglers Inn, Siopa

Feirme) Supporting Experiences • Transatlantic Cable Story • Tech Amergin • Waterville Links Golf • Famous trout (Lough Currane) • Monastic settlements on Church Island on Lough Currane (proposed)

The traditional home of the Irish beach holiday escape for those who wish to escape the crowds, Waterville has attracted its fair share of celebrities from Charlie Chaplin to Tiger Woods. Positioned on the ocean and close to Lough Currane, it is fast emerging as a centre for excellence in marine education.

An Dromod is at the heart of the Uíbh Ráthach Gaeltacht steeped in mythology from the magnificent Ballagh Óisín to the estuary of the River Inny.

Tá An Dromod i gcroí lár Gaeltacht Uíbh Ráthaigh sáite i miotaseolaíocht-ó Bhealach Oisín chuig inbhear Abhainn na hAoine.

• Waterville Craft Market’s Outdoor Heritage Gallery • Waterville Heritage Trail • Fishing on the Inny Estuary, hatcheries on Lough Derriana • Horse Riding • The Kerry Way and new Butter Road spur • Teach Bhríde museum, Glenmore • Archaeological sites such as Loher Fort, standing stone alignment at

Eightercua • Surfing at Cuantrae • Events: Charlie Chaplin Film Festival; Éigse na Brideóige

Experience Gaps • Centre for Excellence in Marine Education (linked to the planned centre

in Cahersiveen) • Touring loops • Cycle experiences • Irish Language activities / weekends • River / lake-based water sports • Nature-based experiences on the River Inny


A3 – Locality Summary: Cathair Dónall, Doire Fhíonáin & Castlecove Achoimre Dúiche: Cathair Dónall, Doire Fhíonáin & Cuan an Chaisleáin

Signature Experiences • Follow the Story of the Monks to the Edge of the World • Be Inspired by the Spirit of Human Endeavour • Make the Global Connection • Innovation and Trade at the Edge of the World • Have an Up-close Marine Encounter • Find Nature’s Window to the Past (Dark Skies) Hero Products • Daniel O’Connell, Derrynane House & National Historic Park, Gardens

and Abbey Island • Derrynane Beach • Coomakista Pass • Rib Trips around Doire Fhíonáin/Derrynane and Kenmare Bay • Abbey Island - resting place of Mary O'Connell and members of the

O'Connell family and local community Supporting Experiences • Derrynane House and National Historic Park • Events:

– Daniel O’Connell Summer School – Éigse na Brideóige – Fading Light Festival

The sanctuary for Ireland’s greatest ever politician and social freedom fighter Daniel O’Connell, Doire Fhíonáin/Derrynane in the parish of Cathair Dónall/Caherdaniel, is a paradise of warm waters, sheltered beaches and the gardens and homestead of the ‘Liberator’. A walk along the nature-trail, or the beach will revitalise your spirits for whatever you choose to take on next in life. Is parthas de uiscí teolaí,tránna faoi fhothain agus gairdíní agus áitreabh an fuascailteora í Doire Fhíonáin atá suite i bparóiste Chathair Dónall. Ba ann a chónaigh Dónall Ó Conaill-an polaiteoir agus trodaí na saoirse ab fhearr a bhí ag Éire riamh. Tabharfaidh siúlóid ar an gconair dhúlra, nó an trá beocht duit do phé rud a theastaíonn uait a dhéanamh anois sa saol.

• Atlantic Irish Seaweed Walks – collecting and tasting seaweed and use of seaweed as an ingredient with Culinary Fishing Trips

• Derrynane Rib Trips

• Derrynane Sea Sports

• Derrynane Mass Path

• Pilates on the Beach

• Eagle Rock Horse Riding

• Staigue Fort

• Derrynane Seashore Nature Trail - only coastal wildlife looped trail in the republic

• Wild Derrynane / Coastology Centre

• Derrynane Fairy Trail

• Wild Derrynane

• Derrynane Clinic of Herbal Medicine

• Restaurants , Pubs and Cafés using local produce and delivering generous hospitality

• Local artists, craft producers and galleries Experience Gaps • Skellig Michael Boat Trips (licenced operator) • Interpretation on Skellig Boat from Caherdaniel • Dark Sky experiences on the beach including mobile or stationary

planetarium (proposed)


A4 – Recommendations Moltaí Partner Acronyms ACARD – A Cahersiveen Area Resource Development CUR - Comhchoiste Uíbh Rathaigh DAHRRGA - Department of Arts, Heritage, Regional, Rural and Gaeltacht Affairs DK – Destination Kerry DoE – Department of Education DSSC – Dark Sky Steering Committee DTTAS – Department of Transport, Tourism and Sport FD – Forbairt na Dromoda Teo FI – Fáilte Ireland GAA – Gaelic Athletic Association HC – Heritage Council HI – Heritage Iveragh ILC – Irish Lights Commission ITT – IT Tralee KCC – Kerry County Council KDG – Kerry Diaspora Group KM – Knightstown Marina LC – Local Communities LEO – Local Enterprise Office Funding Fáilte Ireland provides funding for sustainable tourism projects. As of the date on which this Plan was published, none of the projects referred to within the Plan have secured funding from Fáilte Ireland. Reference made to projects in this Plan does not guarantee funding. While funding is provided to certain projects, Fáilte Ireland is not the developer. Developers are required to comply with relevant legislation and the provisions of Statutory Policies, Strategies, Plans and Programmes, including those relating to environment and planning.

NPWS – National Parks & Wildlife Service NTO – National Trails Office OK – Original Kerry OPW – Office of Public Works SCTN – Skellig Coast Tourism Network / Network SKDP – South Kerry Development Partnership TIL – Tourism Ireland Limited TK – Taste Kerry UCC – University College Cork UnaG – Údarás na Gaeltachta VIDC – Valentia Island Development Co. VSCG – Visitor Safety in the Countryside Group

Timing Short-term – Year 1 Medium-term – Years 2 and 3 Long-term – Year 4+ Alignment with Existing Plans This plan has been aligned with all agency plans (KCC, SKDP, Údarás, LEO, OPW and NPWS). The Visitor Experience Development Plan (VEDP) has sought to align with the plan and to gain leverage form its proposed actions.

NOTE: Recommendations listed do not guarantee funding and will have to go through the same application process for all projects. Seek out what agencies are offering funding as the new stream of funding is also coming on stream from FLAG.


A4 – Recommendations: Environmental Considerations Moltaí: Ceisteanna Timpeallachta Implementation Implementation of this Plan shall be consistent with and conform with the provisions of all adopted/approved Statutory Policies, Strategies, Plans and Programmes that have direct influence on this Plan (e.g. the County Kerry Development Plan). This includes for provisions for the protection and management of the environment.

The progression of projects by Fáilte Ireland’s partners is required to be subject to planning, Environmental Impact Assessment (EIA) and AA (Appropriate Assessment) processes as appropriate.

Strategic Environmental Assessment This Plan has been examined for the need to undertake Strategic Environmental Assessment (SEA). SEA requirements apply to the plans and programmes of public authorities that, inter alia, set the framework for future development consent of projects listed in Annexes I and II to European Directive 85/337/EEC. The Skellig Coast Plan does not create such a framework, therefore requirements in relation to SEA do not apply.

Appropriate Assessment The Plan has been examined for the need to undertake Appropriate Assessment (AA) and it has been determined Stage 2 AA is not required. An AA Screening Report has been prepared that accompanies the Plan.

Projects Referred to by this Plan There are various projects relating to land use and infrastructural development referred to within this Plan, including those relating to development of land or on land and the carrying out of land use activities. While many of these projects have been completed some have not yet been progressed.

The Statutory Policies, Strategies, Plans and Programmes that provide for different projects undergo a variety of environmental assessments. These assessments ensure that environmental effects are considered, including: those arising from new and intensified uses and activities; and those arising from various sectors such as tourism.

Any projects referred to in this Plan that have not yet been progressed are provided for by Statutory Policies, Strategies, Plans and Programmes that have been adopted/approved and subjected to appropriate levels of SEA and/or AA, as relevant. Although reference to such projects is made in this Plan no re-interpretation of the projects has been undertaken and no detail on these projects additional to that included in the other Plans/Strategies is included.


Signature Experience A1: Follow the Story of the Monks to the Edge of the World / Lean Scéal na Manaigh go hImeall an Domnain Actions Timeframe Lead Partner

A1.1 CATALYST 1: Examine the potential of improving the delivery of the Monks Trail Walk in Baile an Sceilg/Ballinskelligs with signage, a brochure and points of interest (e.g. viewing Ballinskelligs Abbey by walking along the shore line).

Short-term SCTN, SKDP KCC, OPW/DAHRRGA,

UnaG

A1.2 CATALYST 2: Renew and reopen the Skellig Experience Centre as both a day and night experience with the successful leasee. This could include night time activities, stone sculptures, a walking tour, a night time walking tour including the coastline alongside Illaunloughan Island, an interactive Star Wars experience and night show of the Dark Skies, a Skellig Michael stone masons project where stone masons can learn their skills and visitors can see them in action, and a Skellig Monk inspired children’s activity area.

Medium-term Lease holder FI, OPW/DAHRRGA, SKDP

A1.3 Work with the OPW guides to introduce new Skellig interpretation elements, including (but not limited to):

• The UNESCO story (why it's listed);

• The forgotten hermitage;

• Building of the terrace (needs further development) – how did they exist before the beehives, how did they build everything?;

• Being part of a marine super highway associated with the Gulf Stream;

• More recent life on the Skellig: lighthouse keepers families (two families per house), teacher, Star Wars; and

• Link to Ballinskelligs Abbey (currently a work site) and Monks Trail.

Medium-term OPW/ DAHRRGA,

NPWS

FI, ILC

A1.4 Refresh imagery and video on the Skellig Coast with regards to its history, the story, its development and the monks both on The Skelligs and in Baile an Sceilg/Ballinskelligs.

Long-term FI, NPWS ILC, TIL, OPW/DAHRRGA

A4 – Recommendations: Inspired by the Skellig Monks Moltaí: Spreagtha ag Manaigh na Sceilge


Actions Timeframe Lead Partner A2.1 Create Saint Fíonán’s Driving Itinerary (on map or in App) with the potential of delivering

interpretation examined at key points in Kells, Valentia Island, An Gleann, An Dromod, Waterville and Doire Fhíonáin/Derrynane (using existing attractions where possible).

Short-term SCTN KCC, SKDP, NTO, UnaG

A2.2 Create an interactive element on Skellig Boat cruises with the development of commentary (translated into different languages) for those unable to land on Skellig Michael. This needs to be done with visitor safety as a key consideration.

Medium-term FI, Boatmen SKDP, OPW/DAHRRGA,

Portmagee Tourism A2.3 Leverage the fact that it is the most mountainous part of Ireland with a suite of mountain

biking and hiking trails and work with Fáilte Ireland and the National Trails Office to gain recognition and agreement on the promotion and public liability of both long range and high altitude trails and development of the story of trails high cultural significance including the Pilgrim trails at Cnoc an dTobar (Cahersiveen).

Medium-term SKDP, NTO KCC, FI, TI, SCTN, UnaG

A2.4 Develop itineraries for the Skellig Coast using existing infrastructure and points of interest. Immediate SCTN Portmagee Development Committee,

OPW/DAHRRGA, FI, SKDP

A2.5 Develop a series of off-peak packages around the pilgrimage story including packages themed around: - Wellness tourism; - Golf and fishing at the edge of the world; - Storm season packages with writing, walks and warm fires; - Leveraging the Literary and Heritage Trails being developed (e.g. St. Fíonán’s Trail) and

develop festivals around the region on these trails that focus on drama and poetry; and - Work with Cill Rialaig to further promote the Artist Retreat in Ballinskelligs.

Medium-term SCTN DK, KCC, LC, FI, UnaG, SKDP

A2.6 Investigate what maintenance is being undertaken on existing Skellig Rock infrastructure (investigate the ability for facility upgrades on the Rock).

Long-term OPW/ DAHRRGA, ILC

Signature Experience A2: Take a Pilgrimage (like Saint Fíonán) / Tóg Oilithreacht (Cosúil le Naomh Fíonán)

A4 – Recommendations: Inspired by the Skellig Monks Moltaí: Spreagtha ag Manaigh na Sceilge


Actions Timeframe Lead Partner B1.1 CATALYST 3: Identify a Daniel O’Connell Touring Route linking the Old Barracks, Memorial

Park, the church, his original home, Valentia Island, Portmagee and Cathair Dónall/Caherdaniel - Derrynane House & National Historic Park, and use it as a template for similar routes for St Fíonán and the Knights of Kerry in building itineraries. The Daniel O’Connell story also has links to Dublin and international links which could be identified in the itinerary.

Short-term SKDP, SCTN KCC, OPW/DAHRRGA, DK,

FI, UnaG

B1.2 Work with the OPW to carry out an access survey of built heritage sites and monuments. Ongoing OPW, KCC DK, FI, Landowners, LC

B1.3 Develop stories for all land and water sporting heroes including Mick O’Connell, Jack O’Shea, Maurice Fitzgerald, Mick O’Dwyer and Mike Murphy linked to events in the Skellig Coast.

Medium-term SCTN

SKDP, FI, UnaG

B1.4 Create a heritage sites touring itinerary for the Skellig Map / App / Mobile friendly web site that links Ballycarbery Castle and the forts supported by: • Better interpretation of the Castle, the families of the Castle, its relevance to the region,

and its link to Daniel O’Connell; and • Continue with the ongoing minor works to reduce the risk of some parts of the Castle

ruins following Ministerial consent.

Medium-term SKDP, SCTN KCC, NTO, DK, DAHRRGA, FI

Signature Experience B1: Be Inspired by the Spirit of Human Endeavour / Bí Spreagtha ag Spiorad Iarracht Dhaonna

A4 – Recommendations: The Cradle of Ireland’s Nationhood Moltaí: Cliabháin Náisiúntacht na hÉireann


Actions Timeframe Lead Partner

B2.1 CATALYST 4: Develop workshops for visitors to learn about the Irish language, arts, crafts, photography to be promoted off-season. A collaboration lead by Údarás na Gaeltachta and Roinn na Gaeltachta to market Irish language holidays /Saoire na Gaeilge for students and adult learners in Gaeltacht areas. Supporting the Comhcoistí in further developing and marketing the dedicated website: www.irishlanguageholidays.com. Working with Original Kerry to enhance and promote craft makers throughout the county and establish a craft trail with appropriate signage, marketing and promotion.

Short-term

SCTN, Comhchoiste Uíbh Rathaigh

UnaG, Original Kerry, KCC, DK, FI,

TI, LEO, SKDP

B2.2 Examine the potential of improving the delivery of the visitor angling experience on the Skellig Coast through the training of ghillies and developing the fishing product in area, including salt and fresh water angling.

Medium-term SKDP DK, FI, TI, UnaG

B2.3 Continue with the ongoing permitted work of renovating the Sive (Saidhbhin) Ring Fort and add appropriate interpretation throughout, following Ministerial consent.

Long-term ACARD KCC, OPW/DAHRRGA,

SKDP B2.4 Bring alive places and stories through local mythology, including the stories of Ballinskelligs

Bay, Tuatha De Danann and the landing of the Milesians. This will require a programme to collect the stories in a suitable format and to train business operators in incorporating stories more effectively.

Long-term SKDP, HI KCC, DK, LC, UnaG, DAHRRGA

B2.5 Tell the story of the Kimego Touring Route (The Trail of the Blacksmith ) including the story of the Sliabh Each Peat Works.

Long-term Coillte ACARD, SKDP

B2.6 Develop a showcase of the Skellig Coast Fishing Communities and Traditions and how their lives were shaped by the Atlantic.

Short-term SCTN LC Tourism Groups, UnaG, SKDP

Signature Experience B2: Discover How Our Story was Shaped / Aimsigh Conas a Chuireadh Cruth ar Ár Scéal

A4 – Recommendations: The Cradle of Ireland’s Nationhood Moltaí: Cliabháin Náisiúntacht na hÉireann


Signature Experience C1: Make the Global Connection / Déan an Nasc Domhanda

Actions Timeframe Lead Partner C1.1 CATALYST 5: Create a series of interactive experiences, telling the story of the Transatlantic

Cable, supporting the UNESCO World Heritage status application and future development of the Cable Station and as the centerpiece for year-round activities to engage the visitor in the cable story (proposed). Create a visitor experience celebrating the birth of telecommunications at the Transatlantic Cable Station (proposed) linked to Hearts Content (Canada), Cornwall and other locations associated with the Transatlantic Cable Story.

Short-term KCC, VIDC LC, SKDP, UnaG

C1.2 Create a Cables Heritage Trail as a means of linking the stories of the three stations and getting visitors to do a circuit of all the sites linked with the cables.

Immediate Heritage Iveragh

SKDP

C1.3 Create a Knights of Kerry pass that provides access to the Valentia Island Heritage Museum, Glanleam House & Gardens, Geokaun Mountain and the Cromwell Point lighthouse experiences similar to Edmonton Attractions, Canada.

Medium-term VIDC FI, KCC, DK, SKDP

C1.4 Create a participatory element to add to each Discovery Point, including: • Bray Head - can you find the other signal towers?, • Kerry Cliffs - link to Baile an Sceilg/Ballinskelligs and rowing monks, • Coomakista - quotes from Daniel O’Connell at lookout to get them to think about their

good work, and • Doire Fhíonáin/Derrynane – examine the potential for encouraging visitors to walk on the

beach without their shoes.

Long-term FI KCC, DK, SKDP

C1.5 Creation of international links from the Citizen Science (Weave Project) Education Hub in Cahersiveen. Develop a classroom and small laboratory space, at an appropriate location, linked to an existing facility in the South West Kerry area to support field research by academics and students, from Ireland and overseas, in the citizen science and natural heritage area, as proposed by the Institute without Boundaries.

Long-term KCC, UCC ITT, SCTN, LC, SKDP, DTTAS

C1.6 Work with land owners and asset managers, and the Diaspora groups to recognise and interpret key sites around the region linked to emigration.

Long-term KDG HC, SKDP, KCC, VIDC

C1.7 Investigate the feasibility of sustainably designed, fair trade marine eco-tourism and heritage interpretation. This should include the work already in progress relating to an accommodation facility on Beginish Island which links to the Viking story.

Medium-term Industry, KCC, SKDP, DK, OPW/DAHRRGA

C1.8 Integrate the Skellig Coast sites into the Garden Touring Route of Ireland, including Kells, Glanleam, Doire Fhíonáin/Derrynane and celebrating the story of the Gulf Stream.

Long-term SCTN SKDP, DK, FI, OPW/DAHRRGA

A4 – Recommendations: Global Connections Moltaí: Ceangail Domhanda


Signature Experience C2: Innovation and Trade at the Edge of the World / Nuálaíocht agus Trádáil ar Imeall an Domhain

Actions Timeframe Lead Partner C2.1 CATALYST 6: Examine the potential of delivering the Greenway from Glenbeigh to Renard. Medium-term KCC SKDP, UnaG, LC, CUR

C2.2 CATALYST 7: Creating a food touring route map to guide foodie’s around the region linking growers, producers and restaurants that serve predominantly local produce including Farmers Markets and Siopa Feirme in Waterville and the history of exporting quality goods from County Kerry.

Short-term TK, LEO, SKDP UnaG, DK, LC, DTTAS

C2.3 Include pub music and dance nights on the Fáilte Ireland Events listing to be promoted through the Discover Ireland website and in next phase of the Wild Atlantic Way App and on the Skellig Coast App.

Short-term FI, SCTN, SKDP, Siamsa Tíre, LC, ITT, UnaG

C2.4 Prepare a short story and generate publicity for the network of lighthouses protecting the coast and send it to existing operators (especially accommodation) along the Skellig Coast to include in their websites and room compendiums.

Medium-term SCTN, ILC KCC, VIDC, SKDP

C2.5 Create a spider web of stories and connections for the region, drawing together the collection and recording stories from older residents.

Long-term KCC, SKDP, UnaG

LC, DAHRRGA, DK

C2.6 Review the suite of current festivals and events on the Skellig Coast to promote those that best deliver the Signature Experiences and investigate the feasibility of signature events around them (as examples): • Global telecommunications; • Daniel O’Connell TedX as part of the Summer School; • Seine boat races; • Music festivals; • ‘The 6 Classic Climb Challenge’ – Moll's Gap; Coomacista; Conor Pass; Ballaghisheen;

Ballaghbeama; and Cnoc an Óir; • Kerry horses; • Performances at the Ring Forts (with appropriate site management); and • The Gaelic Games, including dates and times of matches in local clubs around the county

being promoted to visitors culminating in the finals.

Long-term SCTN KCC, FI, SKDP, UnaG, AOIFE, LC,

OPW/DAHRRGA

C2.7 Support the The Muinin Project (Imagining Iveragh transitional year programme) with Coláiste na Sceilge.

Long-term KCC, DoE SKDP, LC, ITT, DK, Coláiste na Sceilge

C2.8 Examine the potential for cycling/mountain bike trail from Waterville to Ballagh Óisín. Long-term UnaG, Coillte SKDP

A4 – Recommendations: Global Connections Moltaí: Ceangail Domhanda


Actions Timeframe Lead Partner

D1.1 CATALYST 8: Deliver Dark Skies programmes for visitors and tour operators with the local communities, and promote them in Ireland and internationally with the support of Fáilte Ireland and Tourism Ireland to implement the findings of an independent astro-tourism strategy for the Iveragh Peninsula.

Short-term SCTN SKDP, UnaG, LC, FI, TI, ITT

D1.2 Examine the potential of developing a permanent planetarium and mobile observation pods to enable the best night sky viewing across the region.

Short-term KCC

SKDP, FI, SCTN, UnaG

D1.3 Develop interim night sky presentations in the Skellig Experience Centre for the summer months when the clear night skies are generally not visible.

Medium-term

Lease Holder

KCC, FI

D1.4 Create a curriculum-linked star watching and interpretation programme to attract the schools market to the Dark Skies reserve.

Medium-term DoE SKDP, UnaG, UCC, SCTN

D1.5 Examine the potential of developing a permanent planetarium in the longer term to enable night sky viewing.

Long-term ACARD SKDP, SCTN, KCC, DSSC

Signature Experience D1: Find Nature’s Window to the Past (Dark Skies) / Aimsigh Fuinneog Nádúr Chuig an Am Atá Caite (Spéartha Dorcha)

A4 – Recommendations: Where Ocean Meets Sky Moltaí: Áit a Bhuaileann Aigéan le Spéir


Signature Experience D2: Feel the Power of the Edge / Mothaigh Cumhacht an Imeall Actions Timeframe Lead Partner

D2.1 Package walks in line with international best practice across the Skellig Coast and to promote trails of high cultural significance such as the Kimego Forest Walk and Cnoc na dTobar.

Medium-term SKDP, NTO KCC, SCTN, LC, DTTAS, Coillte, UnaG

D2.2 Examine the potential of the sustainable development of a network of Blueways, both coastal and inland, including Cahersiveen to Knightstown and Portmagee.

Medium-term SKDP, SCTN DTTAS, KCC, DK, DoT, KM, SKDP, LEO,

NTO, FI, UnaG D2.3 ln consultation with stakeholders examine the tourism potential of lighthouses on Skellig

Michael and at Cromwell Point and connect the Lighthouse families with the Knights of Kerry story and the fishing industry of the region.

Long-term CIL OPW/DAHRRGA NPWS

D2.4 Promote a series of short walks (under 2 hours), including: Cahersiveen Coastal Walk, Portmagee Coastal Walk, Caherdaniel and Derrynane village and Coastal Walks, and Baile an Sceilg/Ballinskelligs Skellig Monks Trail.

Medium-term SCTN, SKDP NTO, UnaG, KCC



Signature Experience D3: Have an Up-close Marine Encounter / Bíodh Dlúth-theagmháil Mara Agat Actions Timeframe Lead Partner

D3.1 CATALYST 9: Examine the potential of delivering a Sea/Wild Atlantic Centre that is dedicated to the sea based in Waterville and a Marine Education and Citizen Science Facility (WEAVE) in Cahersiveen.

Short-term IRD Waterville, SCTN

SKDP,, DTTAS

D3.2 CATALYST 10: Support the continued operation of a marine eco-tour from Portmagee, Cahersiveen or Valentia Island as an alternative or addition to the Skellig Boat journey (including Puffin Island and the Kerry Cliffs), and to Beginish Island and Knightstown.

Medium-term SKPD, SCTN KCC, DTTAS, LEO, FI

D3.3 Add a Wildlife Calendar to the Skellig Coast App / Website / Map that includes a whale watching and Puffin migration activity from land viewing points. (e.g. Bray Head).

Medium-term SCTN SKDP, OPW/DAHRRGA, DK,

LC, KCC, Whalewatch Ireland,

NPWS, Birdwatch Ireland

D3.4 Prepare a feasibility study for an extension of the Learning Landscapes Symposium event at the Sea Centre. To include a citizen science programme with global universities to participate in conversation and monitoring programmes for sea life.

Medium-term IRD Waterville, SCTN

FI, UCC, ITT, DTTAS

D3.5 Create an augmented reality attraction that tells the story of the Tetrapod. Long-term VIDC KCC, SKDP, FI, DK, NPWS, SCTN

D3.6 Support the Ireland/Wales ‘Live’ Interreg Programme on Natural Heritage in the Iveragh Peninsula.

Long-term UCC KCC, SKDP



Actions Timeframe Lead Partner E1.1 Establish a Skellig Coast Tourism Network, made up of representatives of each of the local

tourism groups working together. This group needs a set of clearly defined roles and responsibilities and terms of reference to assist in implementation of the VEDP.

Immediate LC Tourism Groups

FI, SKDP, KCC, UnaG, LEO,

OPW/DAHRRGA, ITT, SCTN

E1.2 Through a facilitated workshop agree on the roles and make-up of an Implementation Group for future funding of actions of the VEDP.

Immediate FI SKDP, KCC, UnaG, LEO,

OPW/DAHRRGA, ITT, SCTN

E1.3 Formation of an Implementation Group with representatives from the agencies and up to 4 representatives of SCTN to identify the ideal model to resource and implement the actions in the Skellig Coast VEDP.

Immediate SCTN FI, SKDP, KCC, UnaG, LEO, ITT

E1.4 Create a tourism mobile-ready website for the Skellig Coast region that aligns with the Wild Atlantic Way website style and messages and incorporates the themes and actions in the Visitor Experience Development Plan.

Short-term SCTN, SKDP FI, KCC, UnaG, LEO, OPW/DAHRRGA,

ITT, SCTN

Enabler 1: Better Connection Between Groups / Ceangal Níos Fearr Idir Grúpaí

A4 – Recommendations: Enablers of Success Moltaí: Cumasóirí ó Thaobh Rath


Enabler 2: Inspire and Create Confidence in Sharing Stories / Tabhar Spreagadh agus Cruthaigh Muinín i dTaobh Scéalta a Roinnt Actions Timeframe Lead Partner E2.1 Rollout of the Workbook and suite of hard copy training and support materials for operators

to use in their everyday business operations that make it easier to get involved in sharing their piece of the Skellig Coast story.

Short-term FI SCTN

E2.2 Undertake Skellig Coast Business Support delivered by the agencies to help deliver the Visitor Experience Development Plan.

Short-term FI, SKDP, UnaG SCTN

E2.3 Take five Skellig Coast operators to promote at overseas trade and consumer shows - ITB, Berlin in March, Star Wars Celebration 2017, USA, and to Meitheal 2017, telling the Skellig Coast Stories.

Short-term FI SCTN, TI, LC Tourism Groups, Trade

E2.4 SCTN will work closely with Fáilte Ireland and Tourism Ireland to encourage and support both press and trade familiarisation visits. There will be a particular focus on season extension, events, business and high spend visitors, and visitor dispersal around the county.

Short-term SCTN FI, TI, SKDP, Trade

E2.5 Through the Skellig Coast Visitor Experience Working Group, continue to align the Business support activities of key agencies to assist businesses to deliver the Skellig Coast Visitor Experience Development Plan and build awareness and understanding of the importance of embracing the plan within their business, upskilling themselves and their businesses.

Medium-term FI, SKDP, UnaG

SCTN, KCC, LEO, OPW/DAHRRGA,

Trade

E2.6 Develop a Skellig Coast component of the Tourism Ambassador Programme which will educate and develop awareness among every Kerry business and their staff of the importance of tourism to Kerry.

Medium-term KCC, FI, SKDP, UnaG

SCTN

E2.7 Invest in search engine optimisation and ensure the mobile-ready website contains itineraries, hero products and shares the signature experiences.

Medium-term SKDP, SCTN, Tourism Groups

FI, KCC



Actions Timeframe Lead Partner E3.1 Develop a series of themed itineraries (by market segment) including storm season

itineraries and tours linking the region’s localities. Short-term SCTN, FI, SKDP,

UG KCC, TIL, LC

E3.2 Review the Skellig Coast Map and App to include: • Using Imagining Iveragh’s ‘Skellig Kerry Ways’ concept for future tourism maps, guide

books, etc. and develop a template for all local groups using this design/style to ensure a consistent look and feel is used across the region, one that merges with the Wild Atlantic Way and the new Kerry brand;

• A wellness guide / section of the App with the locations of Holy Wells, Healing Points, and people that sell health food;

• Gulf Stream Gardens of the Wild Atlantic; • Winter openings – who is open, where and when; and • Distances between towns, points of interest/experiences.

This could be included as part of a welcome pack for the Skellig Coast.

Medium-term SCTN, SKDP FI, KCC, LC Tourism Groups

E3.3 Provide relevant training courses for guides to promote awareness of natural heritage. Medium-term IT Tralee, DK SKDP, KCC

Enabler 3: Create a Museum in the Landscape / Cruthaigh Músaem sa Tírdhreach



Actions Timeframe Lead Partner E4.1 Seek national support for the continuance of the passenger ferry service between Renard

and Knightstown, Valentia Island. Short-term Valentia Island

Ferries DoT, KCC, FI

E4.2 Optimise opportunities presented by the emerging ‘National Cruise Tourism Strategy’ (end 2015).

Medium-term FI, TI, Harbour Masters

KCC, DK, DTTAS

E4.3 Car Park required for Portmagee to cope with the increase in visitor numbers.

Medium-term KCC, LC SKDP

E4.4 Investigate the potential of boat moorings at Portmagee inline with the ongoing work of the Portmagee Community Group.

Long-term Portmagee Development

Group

KCC, FI, Boatmen, LC, DTTAS

Enabler 4: Proper Management of Visitor Infrastructure / Bainistíocht Cheart ar Infreastruchtúr do Thurasóirí


Skellig Coast | Experience Development Plan – Technical Appendix30

Skellig Coast | Experience Development Plan – Technical Appendix 31

Photograph by @storytravelers

Skellig Coast| Visitor Experience Development Plan – Technical Appendix 30

“People will forget what you said, they will forget what you did, but they will never forget how you made them feel”

“Déanfaidh daoine dearmad ar cad a dúirt tú, déanfaidh siad dearmad ar cad a rinne tú, ach ní dhéanfaidh siad dearmad riamh ar chonas a mhothaigh siad de bharr tusa.”

- Maya Angelou

skellig coast visit development plan - failte ireland · skellig coast| visitor experience...

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