trendy lime ranking
TRANSCRIPT
SEO Progress ReportBy Mooyoung Jacob Kim
Objective
Overarching Issue: Increasing Trendy Lime website’s traffic
Sub issues:
1. Finding the best keywords that match to Trendy Lime’s goal and personality
2. Ranking up the focused keywords on search engine (SEO)
Main Keywords
1.Corporate Event Planning in San Francisco
2.Social Event Planning in San Francisco
It comes from Google Keywords Planner and UberSuggest by comparing the volume, relevance and competition of suggested keywords
Keywords for each pageHomepage
HomeKeywords:
• Corporate event planner in San Francisco
• Social event planner in San Francisco
Services
Corporate Event Planning
Social Event Planning
Clients Gallery Contact UsKeywords:
• Corporate event planner in San Francisco
• Social event planner in San Francisco
Keywords:
• Corporate event planner in San Francisco
• Social event planner in San Francisco
Keywords:
• Corporate event planner in San Francisco
• Social event planner in San Francisco
Keywords:
Corporate event planner San Francisco
Keywords:
Social event planner San Francisco
Proofs
Synonyms of each keyword
corporate event planning san francisco 70bay area corporate event planning 10corporate event planning sf 0corporate event planning bay area 0san Francisco corporate event planning 0sf corporate event planning 0
Keyword:: Corporate event plannerCorporate event planner 3600 22%Corporate event planning 3600 22%Corporate events planner 3600 22%Corporate event management 1000 6%Corporate events management 1000 6%Corporate event venue 590 4%Corporate events venue 590 4%Corporate event company 480 3%Corporate events company 480 3%Corporate events planning 210 1%Corporate event manager 170 1%Corporate events manager 170 1%Corporate event service 140 1%Corporate event services 140 1%Corporate event coordinator 140 1%Corporate event agency 140 1%Corporate events services 140 1%Corporate events coordinator 140 1%Corporate events agency 140 1%Corporate event organiser 70 0%Corporate event organizer 40 0%Corporate events organizer 40 0%Corporate event marketing 30 0%Corporate events marketing 30 0%Corporate events organiser 10 0%Corporate event plannings 0 0%Corporate event managements 0 0%Corporate events plannings 0 0%Corporate events managements 0 0%Corporate events service 0 0%
Social event planner 90 16%Social events planner 90 16%Social event planning 70 13%Social events planning 70 13%Social event coordinator 30 5%Social events coordinator 30 5%Social event management 20 4%Social event company 20 4%Social event manager 20 4%Social event venue 20 4%Social event marketing 20 4%Social events company 20 4%Social events manager 20 4%Social event services 10 2%Social event organizer 10 2%Social event organiser 10 2%Social events organiser 10 2%Social event plannings 0 0%Social event managements 0 0%Social event service 0 0%Social event agency 0 0%Social events plannings 0 0%Social events management 0 0%Social events managements 0 0%Social events service 0 0%Social events services 0 0%Social events organizer 0 0%Social events venue 0 0%Social events marketing 0 0%Social events agency 0 0%
Keyword:: Social event planner Keyword:: Corporate event planner +
San Francisco
Using Synonyms for Keywords make positive effects on SEO
Revising Title tag and Meta Description of each page
B e f o r e A f t e r
Revising Image Title
B e f o r e A f t e r
<6999613744_d33c3828ed_o.jpg> <Corporate-events-planner-Trendy-Lime-in-San-Francisco.jpg>
Linking to good quality websites
B e f o r e A f t e r
Image file Linking Icons
http://mashable.com http://ecopreneurist.com
http://www.axs.com http://bub.blicio.us
Picture => Text Box
B e f o r e A f t e r
One Image File Nine Image FilesEight Text Boxes
Google Bot can’t read the text on the image, so changing the text on the image to text box makes it readable
Fixing webpage errors
This link couldn’t connect to the right pageCurrently it indicates to the gallery site correctly
Result
Overview of Ranking up
Ranking up from 46th to 13.8th
in 2 days
Keyword Ranking for keywords starting with “Social” = Social Group
Keywords relevant to “Social event planner in San Francisco”
Finished with(August 22th) 1st between all of competitors
Average of all related keywords : 3.6
Keywords Ranking ( Social Group )
Started from(August 12th)
Keyword Ranking ( Social Group )Top 3 Competitors
Aug 12 Aug 13 Aug 14 Aug 15 Aug 16 Aug 17 Aug 18 Aug 19 Aug 20 Aug 21 Aug 220
5
10
15
20
25
Trendy Lime www.thumbtack.com www.annamarieevents.com
20
3.6
Keywords Ranking ( Social Group )
...
B e f o r e A f t e r
Keyword Ranking for keywords starting with “Corporate” = Corporate Group
Keywords relevant to “Corporate event planner in San Francisco”
Started from(August 12th)
Finished with(August 22th) 9th between all of competitors
Average of all related keywords : 24.1
Keywords ( Corporate Group )
Keyword Ranking ( Corporate Group )
Aug 12 Aug 13 Aug 14 Aug 15 Aug 16 Aug 17 Aug 18 Aug 19 Aug 20 Aug 21 Aug 220
10
20
30
40
50
60
70
80
Trendy Lime www.thumbtack.com www.annamarieevents.com www.accessdmc.comkeyevents.com hunterevents.net www.repertoireproductions.com shiloh-events.comwww.californiahost.com abcey.com ericaevents.com
Top 11 Competitors
24.1
76
Keywords Ranking ( Corporate Group )
...
B e f o r e A f t e r
Further Recommendations
Adding Trendy Lime on Google Business
Example of Google Business
Adding one more page with “Marketing Capabilities”
digital marketing 135000 19%branding 135000 19%marketing strategy 110000 16%fundraisers 110000 16%social media marketing 90500 13%corporate identity 40500 6%brand strategy 22200 3%brand identity 18100 3%influencer marketing 12100 2%experiential marketing 12100 2%digital strategy 8100 1%digital marketing services 4400 1%launch events 1900 0%marketing capabilities 390 0%social amplification 260 0%
Main Keyword: Marketing Capabilities
Other Keywords for the page content
Adding 2 pop-ups for new subscribers
Getting regular traffic from subscribersBenefit
Welcome Mat Smart Bar
Welcome Mat: Pops up when a visitor enters the websiteSmart Bar: Pops up when the system thinks it is the best time to show the visitor
UX-Revise
#New Page name with optimized keywords #More Call To Action buttons
#Share buttons #Better quality pictures#More “Contact us” buttons
#Navigation at bottom
of page
Revising content with more keywords and synonyms
corporate event planning san francisco 70bay area corporate event planning 10corporate event planning sf 0corporate event planning bay area 0san Francisco corporate event planning 0sf corporate event planning 0
Keyword:: Corporate event plannerCorporate event planner 3600 22%Corporate event planning 3600 22%Corporate events planner 3600 22%Corporate event management 1000 6%Corporate events management 1000 6%Corporate event venue 590 4%Corporate events venue 590 4%Corporate event company 480 3%Corporate events company 480 3%Corporate events planning 210 1%Corporate event manager 170 1%Corporate events manager 170 1%Corporate event service 140 1%Corporate event services 140 1%Corporate event coordinator 140 1%Corporate event agency 140 1%Corporate events services 140 1%Corporate events coordinator 140 1%Corporate events agency 140 1%Corporate event organiser 70 0%Corporate event organizer 40 0%Corporate events organizer 40 0%Corporate event marketing 30 0%Corporate events marketing 30 0%Corporate events organiser 10 0%Corporate event plannings 0 0%Corporate event managements 0 0%Corporate events plannings 0 0%Corporate events managements 0 0%Corporate events service 0 0%
Social event planner 90 16%Social events planner 90 16%Social event planning 70 13%Social events planning 70 13%Social event coordinator 30 5%Social events coordinator 30 5%Social event management 20 4%Social event company 20 4%Social event manager 20 4%Social event venue 20 4%Social event marketing 20 4%Social events company 20 4%Social events manager 20 4%Social event services 10 2%Social event organizer 10 2%Social event organiser 10 2%Social events organiser 10 2%Social event plannings 0 0%Social event managements 0 0%Social event service 0 0%Social event agency 0 0%Social events plannings 0 0%Social events management 0 0%Social events managements 0 0%Social events service 0 0%Social events services 0 0%Social events organizer 0 0%Social events venue 0 0%Social events marketing 0 0%Social events agency 0 0%
Keyword:: Social event planner Keyword:: Corporate event planner +
San Francisco
Using Synonyms for Keywords make positive effects on SEO
Updating blog posts with various contents regularly
P a r t y D r I n k R e c I p e s
P a r t y F o o d R e c I p e sP a r t y A p p a r
e l R e c o
m m e n - d a t I o
n s
P a r t y p l a n n I n g c h e c k l I s t
T o p 5 c o r p o r a t e e v e n t
p l a n n I n g c o m p a n I e s I n S F
Until all keywords become 1st!