кален 4 курс 2015 16 англ
TRANSCRIPT
THE TOPIC PLAN OF LECTURES for the discipline “Management and marketing in
pharmacy” for students of 4 course foreign students faculty, speciality “Pharmacy” Фм12(5,0д)англ-01-06
(spring semester, 2015-2016 s.y.)
№ Data Topic Volume, hours
Module 1. Management in Pharmacy. Marketing as function of management.Topic module 1. Management as science and practice for organizations administrating
1 03.02.16 Theoretical bases of management. Organization as a management object. Internal and external environment of pharmaceutical organizations.
1
2 10.02.16 Successful management. 13 17.02.16 Management functions. 14 24.02.16 Management of decisions making process. 15 02.03.16 Communication processes in management. 16 09.03.16 Management and office work. Management and informatics. 1
Topic module 2.Management and Entrepreneurship.. Management by labor resources and personnel of organization.
7 16.03.16 Management and Entrepreneurship. Management by labor resources. 18 23.03.16 Management of conflicts, stresses. Group dynamics and leadership in
pharmacy.1
9 30.03.16 Labor relations at market conditions. 110 06.04.16 Efficiency of management and organization activity 1
Topic module 3. Bases of the pharmaceutical marketing. Process of management by the pharmaceutical marketing.
11 13.04.16 Substantive provisions of the pharmaceutical marketing. 112 20.04.16 Management by the pharmaceutical marketing. 113 27.04.16 Marketing research and information. 114 04.05.16 Study of market of medications. 115 11.05.16 Product and in marketing activity. Forming of remedies assortment. 1
16-17 18.05.1625.05.16
Product and innovation policy in marketing activity. 2
18-19 01.06.1608.06.16
Price policy in marketing activity. 2
20 15.06.16 Increase of rating Module 1.
Total: 20
Lectors – prof. Pestun I.V., docent Sofronova I.V.
Notes: time of lecture – 12.50-13.35, auditory № 7
Head of Department of Pharmaceutical Marketing and Management,Professor V.V. Malyi
THE TOPIC PLAN OF PRACTICAL AND SEMINAR CLASSES for the discipline “Management and marketing in
pharmacy” for students of 4 course foreign students faculty, speciality “Pharmacy” Фм12(5,0д)англ-01-06
(spring semester, 2015-2016 s.y.)№
Data TopicKind of
classVolume,
hours Marks
min max1 01.02.16–
07.02.16 Theoretical bases of management. sem. 3 1 2
2 08.02.16– 14.02.16
Organization as a management object. External environment of pharmaceutical organizations.
pract. 3 1 2
3 15.02.16– 21.02.16 Successful management sem. 3 1 2
4 22.02.16– 28.02.16 Management functions. pract. 3 1 2
5 29.02.16– 06.03.16 Management of decision making process. sem. 3 1 2
6 07.03.16– 13.03.16 Communication processes in management. pract. 3 1 2
7 14.03.16– 20.03.16
Office work of pharmaceutical organizations. Management and informatics.
pract. 3 1 2
Control of topic module 1 5 6Total TМ 1: sem. 9 12 20
pract. 128 21.03.16–
27.03.16 Management and Entrepreneurship. sem. 3 1 2
9 28.03.16– 03.04.16 Personnel management. pract. 3 1 2
10 04.04.16– 10.04.16
Management of conflicts, stresses. Group dynamics in leadership pharmaceutical and pharmacy.
sem. 3 1 2
11 11.04.16– 17.04.16 Labor relations at market conditions. pract. 3 1 2
12 18.04.16– 24.04.16
Efficiency of management and organization activity pract. 3 1 2
Control of topic module 2 7 10Total TМ 2: sem. 6 12 20
pract. 913 25.04.16–
01.05.16 Substantive provisions of the pharmaceutical marketing. sem. 3 1 2
14 02.05.16– 08.05.16 Management by the pharmaceutical marketing. pract. 3 1 2
15 09.05.16– 15.05.16
sem. 3 1 2
16 16.05.16– 22.05.16 Marketing research and information. pract. 3 1 2
17 23.05.16–29.05.16
sem. 3 1 2
18 30.05.16– 05.06.16
Study of medicines’ market. pract. 3 1 2
Products in marketing activity. Forming of assortment of medicines.
6 8
Total TМ 3: sem. 9 12 20pract. 9
19 06.06.16– 12.06.16
Final module control of module 1 ”Management in Pharmacy.Marketing as function of management.”
pract. 3 25 40
20 13.06.16– 19.06.16 Increase of rating Module 1. sem. 3
Total: sem. 27 61 100pract. 33
Head of Department of Pharmaceutical Marketing and Management, Professor V.V. Malyi