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Sport Obermeyer
93153416 93153452 93153438 93153457 93153448
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Klaus Obermeyer19191947Klaus
Work is easy when you create products for the snowsports you love. - Klaus Obermeyer
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HISTORY OF INNOVATION1947 Dual Construction Ski Boots 1948 Down Parkas/High-Altitude Suntan Lotion1949 Ski Sweaters 1951 Pre-Shaped Gloves1952 Turtlenecks1953 Zip Turtlenecks1954 First Flow Boot 1958 Quilted Parka 1960 Mirrored Sunglasses/Nylon Windshirts1961 Boot Fit Press1962 Side-Zip Warm-up Pants
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ProductsGenderMen, Women, Juniors (boy, girl), preschoolersProductsparkas, sweaters, pants, turtlenecks, vests, suits, stretch pants for skiing only StylesATC (NYC style) , AL3 (Tibetan style) , Ridgeline (Sophisticated performance), Timeless (Classic style), Nouveau (Haute new fashion)ColorsAbout 4 colors. (Jackets have more colors than pants.)SizesAbout 8 sizes. (Women clothing has more than size combinations than men clothing.)A total of about 4480 (=47548) product combinations.
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Fred
Rex
Biege
Klausie
Pursuing our philosophy of creating technically responsive, well-functioning winter clothing is a win-win situation. Klaus Obermeyer
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KlausKlausKlaus
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92 Feb.
92Mar.92May. 92Jul. 92Sep. 92Nov. 92Dec. 93Mar.
92Aug.
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93Apr.
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94Feb.
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Nordstrom
REI
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L C G W T
Gail $110 900 1,000 900 1,300 800 1,200 1,017 194 388
Isis $99 800 700 1,000 1,600 950 1,200 1,042 323 646
Entice $80 1200 1,600 1,500 1,550 950 1,350 1,358 248 496
Assault $90 2,500 1,900 2,700 2,450 2,800 2,800 2,525 340 680
Teri
Stephanie
$123 800 900 1,000 1,100 950 1,850 1,100 381 762
Electra $173 2,500 1,900 1,900 2,800 1,800 2,000 2,150 404 807
$133 600 900 1,000 1,100 950 2,125 1,113 524 1,048
Seduced $73 4,600 4,300 3,900 4,000 4,300 3,000 4,017 556 1,113
Anita $93 4,400 3,300 3,500 1,500 4,200 2,875 3,296 1,047 2,094
Daphne $148 1,700 3,500 2,600 2,600 2,300 1,600 2,383 697 1,394
20,000 20,000 20,000 20,000 20,000 20,000 20,000
20,000
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=2,150
=807
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2%7
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20011211WTO
2005:
WTO
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1.(ATMI)(AMTAC)2.(NRF)(USITA)
1.WTOWTO2.3.
1.2.(EUROTEX)
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The End
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1.3-191010000
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5.sourcing policy
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HISTORY OF INNOVATION Products
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