get going with linkedin

Post on 10-May-2015

204 Views

Category:

Education

1 Downloads

Preview:

Click to see full reader

DESCRIPTION

A presentation on why and how to use LinkedIn, some tips to make it less painful, and some basics that everyone should do. Was delivered March 14 to staff at Neil Squire Society. Goal is to remove the fear and empower people to use social networking to further the organization's mission. Lots of screenshots to show examples, so many people are included without their direct consent (but they use LinkedIn, so they chose their information to be available this way).

TRANSCRIPT

LINKEDIN10 ways to use LinkedIn at Neil Squire Society

Agenda

Top 10 reasons for Neil Squire Society staff to use LinkedIn

BONUS TIPS:

Stop LinkedIn from driving you crazy

Simple steps to +1 your LinkedIn Game

So…. Why LinkedIn?

It is the social network to make business connections and maintain relationships.

*exceptions apply.

10. This is your new resume

“97.3% of recruiters used LinkedIn as a recruiting tool in 2012.”

Source: http://www.forbes.com/sites/susanadams/2013/02/05/new-survey-linked-in-more-dominant-than-ever-among-job-seekers-and-recruiters-but-facebook-poised-to-gain/ Published Feb 5, 2013. Accessed March 13, 2014.

Some LinkedIn Headings Summary / Profile Work History Education Volunteerism Projects Skills and Endorsements Publications Recommendations

9. Post networking follow-up

Beware of mobile app for connecting Beware of list – do it from the profile

page

8. Network. Jobs. Interests.

LinkedIn menu items sound a lot like pieces of our Employ-Ability and Working Together program, eh?

Example: Jobs

7. Sharing is Caring

You are a Neil Squire Society brand ambassador

6. LinkedIn updates are seen more

6. LinkedIn updates are seen more

*exceptions apply. 301 > 97

5. Join Specific Groups… maybe Can find your

“tribe” of like minded individuals

Can also find a bunch of spam and marketers

Can also find abandoned, neglected groups

4. Import Your Contacts

When you add an address book…

3. Check out your potential hires … they are checking you out. Stalk back! Search a candidate you are interested in, to

the following search engines, before interview: LinkedIn Google Google with “<name> twitter” Facebook

FYI, we can run criminal background checks at NSS for $27 w/ 48 hour turnaround.

2. Give some love / recommendations

1. Find your “in.” You = Kevin Bacon

LinkedIn Search is very powerful!

Find a contact at a company…

…learn of networks’ job opportunities…

… or a possible funder connection…

… or leverage your network.

Stop LinkedIn from driving you crazy

Limit Email Notifications

1

2

3 4

Endorsements on a profile

“Socially Validated” skills portfolio

Endorsements pop-up

Endorsements – make them stop!Endorsement - Equivalent of “Liking” or “+1” a skill

Source: http://cogdogblog.com/2013/07/29/endorse-is-the-new-like/

Recommendations > Endorsements Equivalent to a Letter of Reference

One-up your LinkedIn Game

Nail the basics

Get a decent picture Put the basics of your resume (model

good behaviour for your clients) Connect with people you meet – it

bridges you to their communities, and them to yours. You know, the “Social” part of networking.

Customize your URL

http://ca.linkedin.com/in/YourName

12

3

Share your passion

top related