planning powerful visual aids kushner,m. 報告人 :9632049 吳以雯

Planning Powerful Visual AidsKushner,M.

報告人 :9632049 吳以雯

Outline1. Introducing the author2. Understanding the power of visuals3. Checking out charts and graphs4. Selecting slides and overheads5. Using a flip chart 6. Determining whether handouts

will help7. Preparing great props

2

Introducing the Author

Malcolm Kushner• An internationally acclaimed expert

on humor and communication. • America's Favorite Humor

Consultant

資料來源： http://www.kushnergroup.com/Bio2.htm3

Understanding the Power of Visuals

Some Pros and Cons

4

About Visual Aids

• Visual aids don’t automatically improve a presentation

• They should be visible and aid• Two biggest mistakes – They are so small and poorly done – Presenters allow they to take over

presentation instead of just supporting

5

The Cons

• A distracted audience • Talking to visual aids • Equipment worries

6

The Pros

• Gain attention – Help audience remember key points – Help to understand the flow of

presentation

• Save a lot of time for descriptions • Replace presentation notes • Ensure that all audience receives

your message in a uniform way

7

Checking Out Charts and Graphs

Some Tips and Tricks

8

Common Types

• Bar graphs• Flow charts• Line graphs• Organizational charts• Pie charts• Tables of numerical data

9

Tips and Tricks• Limit the data• Size pie slices accurately• Make absolutely sure that the numbers

are correct• Avoid three-dimensional bars• Jazz them up

10

Selecting slides and overheads

11

When to Use Slides• Advantages– Highlight key points – Add variety to the presentation – Capture audience attention

• Disadvantages – Requires to darken the room for

projection– Their order is inflexible – Require a photo lab to process them – Run through slides too rapidly

12

When Overheads Work Best

• Advantage– Can project them without turning down

the room lights – Can write notes on the cardboard frames

around the transparencies – Can change their order – Easier to create than slides (with copy

machines or printer)

• Disadvantage– Only work well for small audience

13

How to Work with Designers and Production People

• Let the designer design• Give the designer your bullet

points• Be decisive• Let the designer know what’s

coming• Don’t forget about imaging time

14

Neat Ideas for Slides and Overheads • Using cartoons – License cartoons– http://www.cartoonbank.com/

• Creating headline of the future• Rearranging images

15

How to Work with an Overhead Projector • Overhead basics– Use a projector with two bulbs– Bring an extension cord and an adapter– Avoid projector glare– Use fewer overheads by showing only

parts of them

• Where to stand• Talking to the visuals• Using two overhead projectors

16

Using a Flip Chart

• Advantage– easy to use– always operates properly– easy to transport– very inexpensive

• Disadvantage– Not effective for audiences larger

than 50 people

17

Avoiding Common Flip-chart Mistakes • Too many words • Covering the entire sheet • Tiny writing • Skinny writing • Colors that are difficult to see • Too many colors

18

Tips and Tricks(1/2)

• Use flip charts with paper divided into small squares

• Correct mistakes with correction fluid • Write secret notes on the flip-chart

pages • Sketch out things you need to write or

draw as you present • Draw pictures from coloring books

19

Tips and Tricks(2/2)

• Use human figures• Leave two blank sheets between

each sheet you use • Save your flip-chart pages • Bring a roll of white duct tape

20

Determining Whether Handouts Will Help• Making handouts that get a hand– Make them look good– The Handouts represent you

• Including the right information– presentation notes and outlines– relevant articles– checklists – agenda– personal information

21

Knowing When to Give Them Out• Common knowledge – People read them instead of listening to

you

• Uncommon knowledge – Before presentation• audience-participation exercises or

reference– After presentation• summary and present supplemental

information22

Preparing Great Props • Using simple props for fancy effects– Gag item– Hats– Magic tricks– Newspapers

• The do’s and don’ts of using props– Do use them yourself if you want others to

use them– Don’t milk it– Don’t force it

23

My Opinions

• “One picture is worth a thousand words”

• PowerPoint presentation • Media material• Intellectual Property Rights(IPR)

24

Thanks for your attention!

25