dcweek 2012 recap

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Page 1: DCWEEK 2012 Recap

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dcweek12.eventbrite.com

digitalcapitalweek.org

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OVERVIEW

DCWEEK is a week long festival in the US capital focused on bringing together

designers, developers, entrepreneurs, and social innovators of all kinds. It’s a series

of 100s of distributed events powered by the community and complemented by

core conferences, parties, and projects created by the festival organizers

iStrategyLabs and Tech Cocktail. DCWEEK 2012 included over 10,000 attendees fromaround the world and was presented by Ford.

Visit digitalcapitalweek.org and join the twitter conversation #DCWEEK.

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Attendees: 10,451

# of Designers: 920# of Developers: 1,893# of Entrepreneurs: 3,002# of Funders/Investors: 321

# of Communicators: 2,242% from DC/MD/VA: 95% new attendees: 62Average Age: 32Zombie to Vampire Ratio: 2 to 1

OVERVIEW

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On average, DCWEEK attendees are hypersocial with 3x the average number of friendsand Facebook Pages liked.

*Survey size = 777

2012 metrics

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A total of 30,651 Tweets about DCWEEK were tracked. Almost 2x from last year; and with a peak of4,371 the day of the DCWEEK Conference.

2012 metrics

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3,000+ Tweets were tracked in real-time and visualized by ford.getgrandstand.com.

2012 metrics

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e DCWEEK Opening Party rocks the town each year. For 2012, we invited two bands to play to asold out crowd of over 1,000 at Penn Social.

opening party

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e 2012 Hackathon attracted hundreds of hackers and designers to build new apps. 21 teamssubmitted projects to win part of a $10,000+ prize pool.

dcweek hackathon

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e DCWEEK keynotes provide an inspirational evening for over 2000 attendees to enjoy.Our speakers included luminaries from Ford, Nike, Uber and Zipcar.

dcweek keynotes

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Our most active DCWEEK event is the conference day. With hundreds of sessions and nearly 2000

attendees this is where the best speakers from around the world come to inspire the DCWEEKcommunity with talks and workshops on Design, Social Media, Technology, Ventures and Innovation.

dcweek Conference

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e Tech Cocktail Startup Showcase & Mixer event showed off 25 early stage startups with

hundreds of entrepreneurs, designers, developers and other tech enthusiasts in the house tocheck them out and cheer them on.

dcweek Tech Cocktail

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e DCWEEK Closing Party is one of the biggest parties in DC every year. With over 2,000 attendeestook over an empty building on H St. to fill it with DCWEEK Attendees, Art, Technology and a Ford Fu

We also gave artists $10,000 in Ford Artist Grants to create Fusion-centric art that merges the dwith physical to be on display during the Closing Party.

dcweek closing party

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dcweek Artists

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DCWEEK PRess

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DCWEEK PRess

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DCWEEK PRess

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