Download - 未来的企业信息化
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未来的企业信息化未来的企业信息化何经华何经华
用友软件股份有限公司 总裁 用友软件股份有限公司 总裁 (CEO)(CEO)
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The Facts & FiguresThe Facts & Figures
• Volatility - Fortune 500
1970 - 80 32% Gone1980 - 90 47% Gone1990 - 98 54% Gone
---- Build to LastBuild to Last
-- The GE Way-- The GE Way
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Competitive StrategyIs To
Create A Non-Replaceable Position
Competitive StrategyIs To
Create A Non-Replaceable Position
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Information Driven EnterpriseInformation Driven Enterprise
– Faster Information
– Exception Information
– Comparative Information
– Access from Anywhere
IntelligenceIntelligence
Facts Facts
KnowledgeKnowledge
Information Visibility &
Intelligence
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Ideal Corporate in 21Ideal Corporate in 21stst Century Century
++ ++Frontend
Built-To-Order(BTO)
Mass customizationNegative DSO/inventory
Built-To-Order(BTO)
Mass customizationNegative DSO/inventory
Anything • Anyone • Anytime • Anywhere • Any touchpoint
Anything • Anyone • Anytime • Anywhere • Any touchpoint
Self-ServicePortals
Backend
Just-In-Time(JIT)
Time efficiencyCost optimization
Just-In-Time(JIT)
Time efficiencyCost optimization
Distribution
ManufacturingOut-sourcing
Service
“ No-end”
Lifetime Value Mgmt(LVM)
Recurring relationshipsLoyalty/Retention
Lifetime Value Mgmt(LVM)
Recurring relationshipsLoyalty/Retention
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What Is Business Ecosystem?What Is Business Ecosystem?
Supply: b2BSupply: b2BIVC: b2B2cIVC: b2B2c
IVC: b2B2bIVC: b2B2b
IVC: B2b2eIVC: B2b2e
IVC: B2b2cIVC: B2b2c
IVC — Integrated Value Chain
bb
Workplace: B2eWorkplace: B2e
Demand: B2c
Demand: B2c
Demand: B2bDemand: B2b
bb
ee
BB
cc
How do you e-enable all your key How do you e-enable all your key relationships?relationships?
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What’s Your Position?What’s Your Position?
全球化全球化
信息信息
化化
弱势的企业弱势的企业 全球化企业全球化企业
信息化企业信息化企业 优势的企业优势的企业
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Success StoriesSuccess Stories
信息信息
化化FedexFedex
DellDell
GEGEMSMS
CiscoCisco
WalmartWalmart
SchWabSchWab
IBMIBM
全球化全球化
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Competitive Advantage is based on the Speed Competitive Advantage is based on the Speed of Changesof Changes
全球化全球化
信息信息
化化
电信电信
证券证券银行银行
保险保险
电子电子服装服装零售零售
电力电力 汽车汽车医药医药
房地产房地产 钢铁钢铁
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Financial EnterpriseFinancial Enterprise
Financial Services EcosystemFinancial Services Ecosystem
ChannelsATM
BranchCall Center
WebAgents
ChannelsATM
BranchCall Center
WebAgents
AdministrationAdministration
Back officeBack office
Product Management
DepositsDepositsCredit cardCredit card
MortgageMortgage
LoansLoans
InvestmentsInvestmentsCash managementCash management LCLC
B2C Products
B2B Products
InsuranceInsurance
BrokerageBrokerage
Mutual fundsMutual funds ……
……
Control/Compliance
ProductmarketingRisk
managementConsumersConsumers
BusinessesBusinesses
InvestmentProviders
InvestmentProviders
InformationProviders
InformationProviders
MROProviders
MROProviders
ClearingHousesClearingHouses
Marketing
SellingCustomer care
Settlement
Trading
Indirectprocurement
Informationaggregation
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40
50
50
23
20
23
41
55
68
17
10
24
14
34
52
48
0
20
20
30
9
Cost reduction
Customer service/retention
Sales
Information distribution
Customer acquisition
Competitive pressures
Customer demand
Reasons for undertaking online initiatives %
Source: Ernst & Young/ Midspring, 1999; 29 banks, 22 insurance companies, and 10 brokers
Reasons to Computerize/Go OnlineReasons to Computerize/Go Online
Banks
Insurance companies
Brokers and diversified financial services%
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Cost Per TransactionCost Per Transaction
Teller Call Center
ATM Internet $0.00
$0.20
$0.40
$0.60
$0.80
$1.00
$1.20
Teller Call Center
ATM Internet
Cost per Transaction
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Critical Survival FactorsCritical Survival Factors
• Cost SavingCost Saving
• Productivity ImprovingProductivity Improving
• Knowledge/Information SharingKnowledge/Information Sharing
• Competitive Advantage GainingCompetitive Advantage Gaining
• Customer Retention/SatisfactionCustomer Retention/Satisfaction
Services become the key differentiatorServices become the key differentiator
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Business Drivers vs. Business ModelBusiness Drivers vs. Business Model
BestPeople
BestPractices
Techn-ology
Strategy
EnterpriseVision
Global CompetitionGlobal Competition
SupplyChain
Info.ValueChain
SupplyChain
Info.ValueChain
ChangeMgmt.
KnowledgeMgmt.
ChangeMgmt.
KnowledgeMgmt.
Innovation ManagementInnovation Management
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ERP DefinitionERP Definition
ERP was defined by the Gartner Group as
Enterprise Resource Planning
Derived from
70’s MRP (Material Requirement Processing) and
80’s MRPII (Manufacturing Request Planning)
A new way to look at business
To capitalize on emerging information technology
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ERP True ValueERP True Value
Seamlessly integrate all your internal and Seamlessly integrate all your internal and
external processesexternal processes
The system can really reflect your business The system can really reflect your business
strategies, tactics and processes - Managementstrategies, tactics and processes - Management
Enable your 4 key relationship (corporate, Enable your 4 key relationship (corporate,
customers, employees and suppliers) at customers, employees and suppliers) at
information levelinformation level
In the long run, you can create your own best In the long run, you can create your own best
practices & re-define industrypractices & re-define industry
The Way The Way Business Business
Competes Has Competes Has ChangedChanged
The Way The Way Business Business
Competes Has Competes Has ChangedChanged
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What changed?What changed?
• The market, the customers and the The market, the customers and the competition have changedcompetition have changed
• 企业信息化后企业信息化后 , , the traditional services the traditional services have been re-definedhave been re-defined
• IT technology will be a key differentiatorIT technology will be a key differentiator
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The Computing Environment - The Computing Environment - First generation: the mainframeFirst generation: the mainframe
MainframeMainframe
AutomationClosed BatchFragmentedUser hostile
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The Computing Environment - The Computing Environment - Second generation: client-serverSecond generation: client-server
MainframeMainframe
PCPC
User friendlyStreamlined processesOpen & On-line
But
ComplexityDeployment costsInternal focus
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The Computing Environment - The Computing Environment - And now: the Networked SocietyAnd now: the Networked Society
MainframeMainframe PCPCInternetInternet
Universal accessEasy deploymentExternal focus
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To compete To compete you must you must fundamentally change fundamentally change how you do businesshow you do business
Change how you manage Change how you manage customerscustomers
Streamline your business Streamline your business processesprocesses
Improve how you use Improve how you use informationinformation
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Today’s BusinessToday’s Business
• Today’s business will not be competitiveToday’s business will not be competitive– Inefficient Administrative ProcessesInefficient Administrative Processes– Internally focused, not customer/supplier focusedInternally focused, not customer/supplier focused– Limited Business IntelligenceLimited Business Intelligence– Local implementations, not globalLocal implementations, not global
Paper Manual Entry
Print Approve Manual re-entry
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Tomorrow’s e-businessTomorrow’s e-business
• Tomorrow’s e-business will compete differentlyTomorrow’s e-business will compete differently– Streamlined Self-Service Processes– Customer and supplier focused – Complete Business Intelligence– Global Implementations
SelfService
Online Approvals
Self Service
Streamlined business processes
Lower Cost Superior Customer
Service
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信息化 信息化 EnterpriseEnterprise
Partners
10-100X
0.1X
100-1,000X
Business Customers
X
Employees
Specialists
Consumers
1,000-10,000X
B2E
B2B
B2C
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Where did Dot.com go?Where did Dot.com go?
The Dot.com has been internalizedThe Dot.com has been internalized
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bb
cc
IVC: B2b2cIVC: B2b2c
SearsSears
bb
ee
BB Demand: B2c
Demand: B2c
Demand: B2bDemand: B2b
Establishing our thriving e-business ecosystem so as to become the leading “click-and-Establishing our thriving e-business ecosystem so as to become the leading “click-and-mortar” company is all we’re going to do in the next few years.mortar” company is all we’re going to do in the next few years.
Jerry Miller, CIO, Sears Roebuck & Co.Jerry Miller, CIO, Sears Roebuck & Co.
Consumers = Millions
Stores = 1,000+
Benefit #1Increasedonline AND offlinesales
Benefit #2EnhancedCustomer
relationships
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bb
cc
IVC: B2b2cIVC: B2b2c
BuildNetBuildNet
bb
ee
BB Demand: B2c
Demand: B2c
Demand: B2bDemand: B2b
IVC: b2B2bIVC: b2B2b
Consumers = Millions
Builders = 100,000+
Distributors = 10,000+Manufacturers = 1,000+
Supply: b2BSupply: b2B
Our mission is to become the “Dell Computer” for the building industry.Keith Brown, Chairman, BuildNet
Benefit #1Reduce$100Bexcess inventory
Benefit #2Enhance
pre/post salesrelationships
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用友用友 is committed to provideis committed to providethe ERP solutions & servicesthe ERP solutions & services
that fit that fit Chinese enterprises needs soChinese enterprises needs soyou can compete globally !!! you can compete globally !!!
Finally …Finally …
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Enable Enable EnterpriseEnterprise Thank You !!Thank You !!