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重庆壹思特体育文化传播有限公司 Chongqing E.A.S.T.

Sports Culture Communication Co.,Ltd.

E . A . S .T. S P O R T S M i s s i o n & G o a l

Sport is our passion • Leadership position as Sports Marketing consultant

• Promote a lifelong enjoyment of Sports, helping it grow and enhancing

its power and excitement to benefit the Society, while emphasizing a positive consumer experience and instilling the core values of discipline, teamwork, safety, respect and integrity

• Social progress through sports training and exciting experiences, international educational methods, entertainment and lifestyle events

Sport and all its strictly connected physical activities have a direct relationship with people’s health and wellness and is a relevant factor for integration, socialization and the sharing of social culture

C h o n g q i n g E . A . S . T . S p o r t s Culture Communication Co.,Ltd.

A R E A S O F O P E R A T I O N

SPORT IS A SOCIAL PHENOMENON !

We have the ambition to foster Sport practice and to take care of its execution and delivery

SPONSORSHIP AWARENESS CONSULTING Activation events and Digital services ~ Sports Travel & Hospitality Networking

SPORTS RIGHTS Media PR, Production and Distribution ~ Athlete Image Events & Commercial ADV negotiation

PROPERTY MANAGEMENT Legends & Friendly matches, Academies and Camps

O P E R A T I O N M I S S I O N

SPONSORSHIP AWARENESS CONSULTING Brands reach targets and rights holders maximize their revenues E.A.S.T. First-Hand knowledge of local markets, cultures and customs is the heart of ability to reach unrivalled revenue potential and offer privileged access to a full range of brands: Brand-Centric marketing approach To build Brands and Businesses, providing advisory and activation services to maximize investments in sport

entertainment and lifestyle To combine strategy, negotiation, creative, digital experts and project managers To determine, working closely with clients, the best fits based on their target interests, brand alignment,

competitive activation opportunities and overall feasibility

Activation means Action To create special hospitality experiences to reach and foster loyalty with the consumer audience.

PROPERTY ANALYSIS ~ RECOMMENDATION ~ CONCRACT NEGOTIATION & ACTIVATION


Sports Rights Sport revenue generation starts with creating strong fan bases. Brands reach their objectives and rights holders maximize their revenues. Media Rights are growing, driven by NEW technology, blurring the lines between traditional broadcasting and digital media. To engage fans, sports rights holders must go on-line and multi-platform.

E.A.S.T. guide through the changing landscape of the sport media market in Europe and Asia

PR Promotion and FAN Community management services to extend the reach of our clients’ actions and

enhance and ensure exposure, awareness and event success. Contract negotiation is our expertise with privileged access to local networks . Celebrities and Sports Athletes testimonials endorsement deals and seek out opportunities for appearances

that take our clients’ brands to the next level. Social media, mobile and digital are creative and innovative strategies to deliver platforms that increase

customer engagement, build awareness, influence purchasing decisions and impact sales.


SPORT plays a growing role in education of young people IDOLS can be a leverage for social value development


A T H L E T E S & C E L E B R I T I E S PR~MEDIA~ENDORSEMENT

Image Rights Management for

Athletes

Sponsorship Management

Appearances

Events Marketing

Branding Endorsements

Product Placement

Legal Sponsorship Management

Social Media Activities

Activities of Public Relations

E.A.S.T. offer services keeping under control IMAGE RIGHTS searching new business opportunities

creating a meeting point between the

market, Sponsor and the Property


Exclusive Partner for China

PROPERTY MANAGEMENT Sports creates passionate connections between fans and sports properties. Fan enthusiasm and identification is a powerful tool for results to rights holders and brands. Effective live events are the foundation of modern rights management E.A.S.T. Sports offer a compelling investment proposition to broadcasters, sponsors and media to reach their sales, sponsorship and media objectives. Premium professional events require a spectrum of services for success: Conception and planning Sponsorship, procurement and execution Marketing, ticket sales and corporate hospitality PR and promotion


Logistics and production Media rights sales Brand content production

Create enjoyable experiences for fans and amateur athletes, offer additional sources of revenue for our clients.



15 years of organizational experience, possessing a wealth of business development and marketing experience high quality Sports and Entertainment TV Programs and promotional activities. Simone worked in Italy, London and China since 2000, he has extensive exposure in both western and eastern business models and in depth knowledge of Greater China and Asian media Industries. Simone has strong Television, Film and radio Production skills, as well as Broadcast & Satellite coordination abilities. Excellent relationship with major OTT platform players & online platforms in China such as PPTV, Alibaba/ ALI SPORTS (newly launched), BesTV, LeTV, Sohu, Sina, Tencent, Netease, Iqiyi, etc. Established relationship with CSL Teams and Association and European Football clubs Prior to his current role, he was a sales director and promoted to chief representative for China for INFRONT Sport&Media in Shanghai, previous MP Group, media rights holder agency in the Sports Media Business and he has worked from 2009 till 2011 in JUVENTUS FC in Turin for the New Stadium project and Corporate Hospitality, also related to EUFA EURO 2012 and FIFA World Cup 2014 with Infront Italy in MIlan. He has been working in many sponsorship project dealing sponsor and all theirs needs or request. From Advertising specific project campaign till exhibition match, soccer camps or entertainment even related to Fashion or Sports ( Ski, Golf, Soccer, ex. ACMilan, MGeneration Park in HK, soccer camps, Legends and players activities, etc).

E.A.S.T. is constantly aware of market developments Local and Mainland commercial partnership

MEDIA

SPONSORS

N E T W O R K S o f E . A . S .T. S p o r t s C h o n g q i n g E . A . S . T . S p o r t s

Culture Communication Co.,Ltd.

重庆壹思特体育文化传播有限公司 Chongqing E.A.S.T.

Sports Culture Communication Co.,Ltd.

Simone Crespi - 柯西梦

General Manager & CMO

@: [email protected]

Cell ChongQing: +86 1888 3202 696

Cell Shanghai: +86 1391 8833 324

mailto:[email protected]

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