Mind Maps and Mood Boards

Jonah Adshead

Campaign Poster Mind Map

Merchandise Mind Map

Merchandise Mood board

Here is a mood board of lots of different merchandise items I found on the internet that are related to surfing. Many of the items are SAS ones and so this will give me a good idea of the sort of items that would be suitable.

Mugs, bags, caps and clothing are common merchandise items and I think that they are good ones to go with as everyone will use them and will be familiar with them.

The merchandise I was most interested in however was the surfing related merchandise such as board bags, vinyls and leashes. These items will be popular within the surfing community and are ones that I can consider when designing my own merchandise.

There is also beach wear and other beach related items to consider. Beach towels, shorts and windbreakers are items I could make and are also ones I think would be well received.

I have also seen lots of gimmicky ornaments and figures like the VW van to the right and although I do not particularly like them I may consider them as I know things like this are popular.

Membership Form Flat Plans

title

Form

Image

FrontBack

Inside Pages

What SAS Do

Why its Important

What Members Get

Info on the most recent campaign

To get the ideas for the membership forms I looked at a lot of existing ones to see what they included. They all had an eye catching image on the front with a title saying something like “Join Us” or “New Members Wanted”. The inside pages all varied in design and some included more information but they all had who they were, what they did, why it was important, what members get and information on their newest campaign. After seeing this I decided that that is what I wanted to include on my middle pages.

I have left the flat plan pretty basic but I will experiment with where the in formation boxes will go and if I will add graphical elements to it as I'm designing. The flat plan has given me an idea of how everything will fit into the pages however.

On the back of the form is the actual form that a person must fill out to become a member. This is the least attractive part of the design and so putting it on the back where most of the time it wont be able to be seen unless being filled out is a good idea I think. It does also make it very easy to find for when the person decides to fill it out and this is another plus.