five slogans

6
Five slogans Five slogans Soc4 494630057 Soc4 494630057 James James

Upload: zarek

Post on 06-Jan-2016

39 views

Category:

Documents


0 download

DESCRIPTION

Five slogans. Soc4 494630057 James. kof:: 燒餅 俺好想你. - PowerPoint PPT Presentation

TRANSCRIPT

Page 1: Five slogans

Five slogansFive slogans

Soc4 494630057Soc4 494630057

JamesJames

Page 2: Five slogans

kof::kof:: 燒餅 俺好想你燒餅 俺好想你 As we know. KFC is one of the most famous fast food resAs we know. KFC is one of the most famous fast food res

taurant in Taiwan. But after all, this brand was coming frtaurant in Taiwan. But after all, this brand was coming from American, how to attract Taiwanese attention is a big om American, how to attract Taiwanese attention is a big encounter for them. This commercial use “encounter for them. This commercial use “ 燒餅,俺好燒餅,俺好想你” 想你” to be a slogan, I think there are two point. One poto be a slogan, I think there are two point. One point is “int is “ 燒餅”燒餅” . This product is designing for breakfast, a. This product is designing for breakfast, and “nd “ 燒餅” 燒餅” is one of Taiwanese traditional food. An othis one of Taiwanese traditional food. An other point is “er point is “ 俺”俺” , “, “ 俺” 俺” means “I” in china, and thermeans “I” in china, and there are lots old people came from china, this word can mae are lots old people came from china, this word can make them feel familiar with them, also make Taiwan costuke them feel familiar with them, also make Taiwan costumer ignore this product was coming from American. Foe mer ignore this product was coming from American. Foe me, this slogan make me feel interesting, in other hand, me, this slogan make me feel interesting, in other hand, I think this is a kind of integration of culture, products uI think this is a kind of integration of culture, products usually change when they spread to different countries ansually change when they spread to different countries and different culture, I think this slogan is a good example.d different culture, I think this slogan is a good example.

http://dark-circles.us/rewrite.php/read-795.htmlhttp://dark-circles.us/rewrite.php/read-795.html

Page 3: Five slogans

Payeasy: Payeasy: 用愛打敗不景氣用愛打敗不景氣 In this commercial, we can see a man and his giIn this commercial, we can see a man and his gi

rl friend get together at home. This commercial rl friend get together at home. This commercial emphasize again and again that the girl thinks semphasize again and again that the girl thinks she feel happy when she get together with her bohe feel happy when she get together with her boyfriend at home, because they love each other. I yfriend at home, because they love each other. I think this commercial want to express that if yothink this commercial want to express that if you do not want to go outside because everything iu do not want to go outside because everything is becoming much expensive, then it would be cs becoming much expensive, then it would be correct choice to stay home. But you still need to orrect choice to stay home. But you still need to cost. How? Payeasy is the answer.cost. How? Payeasy is the answer.

http://tw.youtube.com/watch?v=6OlbgrfAcTAhttp://tw.youtube.com/watch?v=6OlbgrfAcTA

Page 4: Five slogans

全家便利商店全家便利商店 :: 全家就是你家全家就是你家 It is a convenient store’s slogan. I think the most iIt is a convenient store’s slogan. I think the most i

mportant thing for convenient store is they need to mportant thing for convenient store is they need to sell everything, lots of products people will use in tsell everything, lots of products people will use in their daily life. When people at their home want to bheir daily life. When people at their home want to buy anything, they can go to convenient store nearby uy anything, they can go to convenient store nearby their home, this slogan try to let people make this ctheir home, this slogan try to let people make this convenient store become extension of home, it can lonvenient store become extension of home, it can let you find out everything you lack at home. et you find out everything you lack at home.

Page 5: Five slogans

Adidas: impossible is nothinAdidas: impossible is nothingg

Adidas is a brand of sport, so it should expresAdidas is a brand of sport, so it should express the spirit of sport, to attract people who are s the spirit of sport, to attract people who are also love sport. Think about those great sport also love sport. Think about those great sport player, they all do their best to achieve the hoplayer, they all do their best to achieve the honor , even there are so many hard things whicnor , even there are so many hard things which obstruct them to get it. “impossible is nothh obstruct them to get it. “impossible is nothing”, this slogan tells those player, never giving”, this slogan tells those player, never give up to encounter “impossible”. I like this sle up to encounter “impossible”. I like this slogan, not only the field of sport, it also inspirogan, not only the field of sport, it also inspire me to overcome many difficult things in my e me to overcome many difficult things in my life. life.

Page 6: Five slogans

媚登峰媚登峰 : trust me, you can m: trust me, you can make it.ake it.

媚登峰 媚登峰 is a brand which want to let people decrease is a brand which want to let people decrease their weight. It is not a easy job, because lots of fat their weight. It is not a easy job, because lots of fat people, bad costume is the main reason to cause thepeople, bad costume is the main reason to cause their fat. Custom is coming from their daily life, if they ir fat. Custom is coming from their daily life, if they want to decrease their weight, they would need to cwant to decrease their weight, they would need to change ways of live. So the biggest enemy is themselhange ways of live. So the biggest enemy is themselves, the life they used to. This slogan give those fat ves, the life they used to. This slogan give those fat people courage, to believe that would help them to people courage, to believe that would help them to defeat the bad custom. defeat the bad custom.