gamification workshop at iva, aalborg
DESCRIPTION
An introduction to a gamification project in librariesTRANSCRIPT
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Gamification
IVA 17.09.14
Tone Lunden, Hjørring Bibliotekerne
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Weplay.co
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Gamification – aktiverende kulturformidling i bibliotekerne
Udviklingsprojekt støttet af Kulturstyrelsen.
Deltagere: Aarhus Kommunes Biblioteker, Guldborgsund Bibliotekerne og Hjørring
Bibliotekerne.2013/2014
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”Gamification er anvendelse af spilteknikker til at motivere brugeradfærd og styrke oplevelsen af potentielt set enhver type formidling eller produkt.
Brugen af gamification er ikke afprøvet målrettet i biblioteksregi, derfor ønsker vi at udvikle og teste hvordan teknikkerne kan anvendes ift. børn, unge + voksne, da det er projektets tese at forskellige målgrupper kræver forskellige formidlingsstilarter for aktivt at modtage og engagere sig i de services, oplevelser og information bibliotekerne tilbyder.
Biblioteksgamification testes online, i det fysiske biblioteksrum + i det lokale byrum.”
Om projektet:
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Gamification
• Skaber engagement• Merværdi• Sjovere• Inviterende• Udfordrende• Motiverende• Indflydelse• Nye vinkler
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Gamification – hitting the hot buttons!
Kilde: gamedojo.com
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Sven Nilsson: Den kulturelle behovspyramide
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3 biblioteker
3 tilgange
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Projektet afsluttes med et digitalt forløb
• Hvor man bliver klogere på gamification generelt
• Hvordan kan man bruge gamification i bibliotekerne
• Og jeres bidrag?
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Projektlogo
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Kasaa/flickr
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Gamificationelementer i ”Enter Invisible Safari”
• Content unlocking• Quests• Achievements• Badges• Social Graph• Feedback• Constraints• Narrative• Emotions• Challenges• Relationships
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Kassa/flickr