greenz tour 報告会

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greenz Weekendへようこそ! さっそくですが、みなさんに3つのお願いがあります。 ① 満員御礼。椅子を詰めてお座りください。 ② 「日本のいいところ」について、 なんとなく考えておいてください。 ③ となりの人と話す機会がありますので、 今のうちに話しておくのもオススメです。 Welcome to greenz Weekend

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Page 1: greenz TOUR 報告会

greenz Weekendへようこそ!さっそくですが、みなさんに3つのお願いがあります。

① 満員御礼。椅子を詰めてお座りください。

② 「日本のいいところ」について、 なんとなく考えておいてください。

③ となりの人と話す機会がありますので、 今のうちに話しておくのもオススメです。

Welcome to

greenz Weekend

Page 2: greenz TOUR 報告会

Welcome to

日曜昼のペチャクチャ時間話して、気づいて、楽しい午後を!

greenz Weekend

Page 3: greenz TOUR 報告会

TIME TABLE

11:10 チェックイン

11:20 旅の報告 + Q&A

12:00

12:10 金魚鉢トーク

13:20 チェックアウト

13:30 終了

休憩

Page 4: greenz TOUR 報告会

green drinks English もうやらないんですかー?2011 Sep

昨年末はいろいろフォローが出来ず申し訳ありませんでした。

今年は日本の素晴らしいプロジェクトをどんどん海外に発信してゆきたいと思っています。ぜひそのときはご協力いただけると嬉しいです!

※いつも柿本さんの存在は話題になっています、頼りにしています!今年もどうぞ、よろしくお願い致します。

2012 Jan

2012 Apr お花見 KICK OFF !!!

2011 Jun english 閉鎖 ...

2012 Jun greenz TOUR !!!

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キーワード

LOCALITY“Sense of Community”

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Page 7: greenz TOUR 報告会

11 Mon

12 Tue

13 Wed

14 Thu

RocketHub / Green Spaces New York

Fast Company / Green Drinks New York

With Love From Brooklyn / NY Art Beat

COLOR NY / STORY / FEAST

SCHEDULE

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Morgan Clendanieleditor of Co.Exist

Page 9: greenz TOUR 報告会

Fast Companyって?

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Jerri Chouco-founder of The Feast

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FEASTって?

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Brian Meececo-founder and CEO of RocketHub

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GO LOCAL!

ONE THING TO SHARE

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He l l o!

since 2006

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As Santa As Possible !

YOSH (Yoshihiro Kanematsu)

Editor-in-Chief of “greenz.jp” Author / Content Director / Facilitator Speaker of TEDxTokyo yz, World Shift Conference etc...Organizer of Green Drinks Tokyo, Designers Accord Tokyo Town Hall etc...

Page 17: greenz TOUR 報告会
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“MY PROJECT” Kickstarters

The rising of

“After 311, we’ve remembered to create a future with our own hands. And it’s fun!”

Page 19: greenz TOUR 報告会

We c o v e r v a r i o u s to p i c s l i ke f a r m i n g / c o m m u n i t y -development / food /design / mobility / energy / social media and social good / preserving naturesocial inclusion for the handy-capped / care for elderly people etc...

More than 100 interviewsin our MYPROJECT SHOWCASE series.

Toward big social change, every individual can be a project kickstarter of their own interest with an authentic leadership.

What is “MY PROJECT” ?

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I hope to collaborate with diverse media platforms to bring innovative “MY PROJECTS” and inspiring stories that are little-known outside Japan to a wider, international audience. (Also hope that can contribute for your benefit, too.)

2011 was a year to reflect on the “important things in life”, 2012 will be a year where cooperation and contribution will be key in creating an impact and making concrete changes in Japan. We are shifting from competition to co-creation. It’s only a matter of time before these changes start impacting the society’s structure and create shifts. Japan has the opportunity to be a key-player and model for the rest of the world.

I know the world is familiar with our culture like Manga etc... But not enough information about social innovation and social change from Japan is being communicated effectively to the rest of the world.

So we are working hard on establishing a community of committed translators, writers and editors and we believe that our combined passion will enable us to introduce Japan’s unique and innovative social design ideas to make differences.

Purpose of my trip

The world isn’t aware of Japan’s positive outlook?

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Supporting the pioneers of today who are creating a wonderful future with “Good Ideas”.In addition to a web media “greenz.jp” and books “Social Design”, (where ideas are

shared), we host “green drinks Tokyo” (a face-to-face event where ideas intersect) and

“green school Tokyo” (a series of classes to take ideas into action.)

We believe that each "Good Idea" has the power to affect people in positive ways. With

this built-up power, we believe society will move into a positive direction.

SOCIAL DESIGN

100%0%

Our Mission

until an idea becomes a big success

Support seeds of ideas

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SHAREMagazine & Publication

An Eco-System for Social Innovationto make ideas happen with their own hands.

INTERSECT

ACT

Party & Event

Workshop & School

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0

37500

75000

112500

150000

2006 2007 2008 2009 2010 2011 2012

U n i q u e U s e r s m o n t h l y 1 5 0 , 0 0 0 A l e x a T r a f f i c R a n k i n g 3 0 , 0 0 0

F a c e b o o k F a n s 1 4 , 0 0 0 T o t a l A r t i c l e s 4 , 0 0 0

1 5 0 , 0 0 0

Unique Users (monthly)

“One of the most influential media about social innovation in Japan.”*Official Contributor for TreeHugger.com (2008-2009)

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Our Readers

Office Employees and Students in their 20 s and 30 s

Gender OccupationAge

F42%M

58%20s57%

30s26%

40s11%

50s~3%

~10s

4%

Office Worker

37%

Executives 3%

NPO/NGOstaff 4%

Public Service 3%

Other14%

Students29%

Self-employed 10%

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Future-oriented

はい94%

Prosumer

Loyal fan of greenz.jp

Influencer

“MY PROJECT” Kickstarter

Our Readers

We are a community of Social Innovators.

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We are a community of Social Innovators.

A place where socially-conscious individualsfrom various skil ls and backgrounds connect.

Kazuhumi NagaiDesigner / HAKUHODO DESIGN inc

Barometer of interesting things happening now.

A social movement is has been cultivated and been born here!

Hima FurutaProducer / Umari inc.

Hayato IkedaBlogger

Testimonials

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WHILL

WHILL (a combination of “will” (future) and “wheel”) is a stylish electric wheelchair attachment designed with a user-friendly focus. A unique motor enables seamless rotation and fluid and flexible movement - with a top speed of 20kmßh and a range of 5km. WHILL enables users to more freely explore their city.

A new dimensionin personal mobility

LoveSurprise

Innovation

We introduce good ideas with

“Serving more than two ends”Based on personal compassionCharming and worth spreading

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ISHINOMAKI 2.0

‘ISHINOMAKI 2.0 VOL. 0’ is a free magazine filled with interviews from Ishinomaki residents affected by the 2011 Tohoku earthquake. The publication is the product of a group of creative directors and architects with a focus on imagining a better future. The project also lead to a series of urban renewal projects, including homestays for visitors, the renovation of a bar, a one day only restaurant with a French chef from Tokyo, workshops including carpentry and DIY repairs, plus outdoor movie screenings. This project highlights the power of design and community for disaster recovery.

A free magazine breathes fresh areainto disaster-struck city in Tohoku

HUBChari

A college student created HUBchari (chari is slang for bike) to turn abandoned bicycles into a business opportunity for homeless people. Responding to 200 homeless deaths per year, Ms Kawaguchi Kana felt that these individuals have a lot of potential, and saw bicycle repair as providing needed employment and recycling discarded bikes.

Business with homeless people refurbishing abandoned bicycles

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Ie Tsuku

Construction of a new home often disrupts the existing neighbourhood with noise, road blocks, and dust. Ie Tsuku is a project that positively disrupts this situation by creating opportunities to start a healthy relationship with the neighborhood while the house is under construction. Activities such as nail art classes are hosted by future residents and posted on a notice board on the construction site.

Design your community interactions

Machi no Hoikuen

Machi no Hoikuen is a nursery, gallery and cafe that brings together neighbourhood residents, from seniors to students, to contribute to the potential and well-being of local children and reconnect with the local community. With an innovative building designed by Japanese architects, Machi no Hoikuen has become an important fixture of the neighbourhood.

Innovative city daycare

Aeru

Traditional Japanese crafts, once household staples, now have a reputation for being rare and expensive. As a result, a treasured culture of artisanship is fading. Aeru was founded with the aim of keeping traditional craft techniques alive through their use in high-quality clothing for children.

Keaton

Keaton.com develops iPhone and iPad apps in response to children with special needs such as attention deficit hyperactivity disorder (ADHD) and autism. Keaton.com is now a tool used not only in homes but within the education system. As the parent of a developmentally delayed child, the founder of this project has decided to use his programming skill to help children with special needs.

A charming apps for children with special needs

Traditional high-quality clothing for children

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BABA LAB

Starting as a collaboration between professional graphic designers and grandmothers living in the same neighborhood, BABA Labo (“bahbah (a cheeky term for old woman) labo (laboratory)”) creates products for children. Initially focussed on addressing the needs of the grandmothers, who wanted to retain pride in their work as they aged, BABA Labo now includes neighborhood mothers and has become an important fixture in the community.

Tokyo Bubble Blowers

The Tokyo Bubble Blowers turn your smoke break into a fun and healthy event. With an ashtray full of bubble liquid and and a selection of plastic pipes they revive childhood memories and help to relax, step back and take a look at the world from a new perspective.

Puff bubbles not smoke on your break!

Giftee

Giftee is a Japanese online service that enables micro-gifting of items such as beer or coffee via Twitter, Facebook or email. The service has been featured on Techcrunch and is collborating with big-name brands such as MUJI.

A micro-gift service for sending small ‘Thank You’s

Melmic

Melmic, founded by a entrepreneur/dance enthusiast, is a business that uses the power of traditional Japanese dance to connect companies with local communities. Lively local festivals provide a stage for this fresh approach to building a community.

Business training with the power of dancing

Intergenerational workshop for women

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Higanji

Buddhism is still a complex and relatively inaccessible topic for younger Japanese. Higanji, a web magazine produced by Buddhist priests, hopes to foster a deeper and more realistic understanding of Buddhist life and to create opportunities for interaction with Buddhist priests. Content includes blog posts, editorial columns, and Q&A sessions on Twitter.

The next level in buddhist media

Santa’s Wife

They support and create surprises. Surprises in the past have varied from activities surrounding a parents’ anniversary celebration to a friend’s birthday surprise, and any personal matter can be supported from Santa’s Wife. The group devises sultable present along with a practical surprise plan is created and supported and through that gift-giving and gift-creating process, Santa’s Wife’s mission is to bring happiness to both the giver and recipient of the surprise gift.

Spreading happiness through presents and surprises

Burdock tea

Aomori prefecture, in Tohoku, is the largest burdock producing area in Japan. With extremely high consumer standards though, 20% of the harvest cannot be sold because of superficial blemishes or roots that aren’t arrow straight. Now, a young group called “Growth” is rescuing the discarded burdock and transforming it into a fragrant tea.

Revitalizing local farming and community

Machi-Zukuri GIFT

Machi-Zukuri GIFT supports traditional Japanese crafts through facilitating collaboration between artists and ecommerce specialists (online shopping and overseas shipping). The service helps (mostly elderly) craftsmen to focus on creation and quality improvement, while developing a new audience for their work.

Bringing traditional crafts to the world

Page 32: greenz TOUR 報告会

We’d l ike to deliver our articles for your readers in any ways.

I’d love to get your honest feedback about this, too :)

Proposal

Thank you so much for your time today. Please consider our request.

Sincerely,YOSH & GREENZ

Page 33: greenz TOUR 報告会

✓ 日本の元気を伝える

✓ 日本らしい価値観を伝える

✓ 世界進出をサポートする

グ リ ー ン ズ が 取 り 組 む こ と

Page 34: greenz TOUR 報告会

日本のアイデアに共通するところってなんだろう?

Page 35: greenz TOUR 報告会

日本は、非常に古くから、たいへん豊かな価値観を育んできた国ですよね。

歴史の中で育まれてきた美的感覚とか。日本人としてのアイデンティティとか。自然との関わり方とか。

そして今、世界では欧米の国の人々が、「欧米的な価値観だけではうまくいかない」ということに気づきはじめて、

現在、そうした面からも、みんながだんだん、「日本の価値観」の魅力を理解しはじめている状態です。

新しい時代に合わせて考えや価値観のミックスがすすんでいくとしたら。

そのとき日本には、さっき言った「大きいとか『じゃない』価値観」をはじめ、

他の考え方とミックスするための材料がわりあいに残ってるんじゃないかな、と、ぼくはそんなふうに思うんです。

そしてそれはなんだか、ぼくらの世代が次の世代にプレゼントできることでも

あるんじゃないかな、と思ってますけど。

もうひとつ、日本って、「ベーシックにいい人がいっぱいいる国」だと思うんですよ。

良い方法とか悪い方法とかじゃなくて、両方がハッピーじゃないですか。

「良い」「悪い」で言ったらわからない。だけど両方が幸せっていう。

日本の人たちは、手間や時間のかかることを重んじるし、

自分たちがそれをつくるときも手間や時間をかけること自体を楽しむっていう。

そういった時間のつかい方とか喜びの味わい方って、これは誰にも教わってないんだけど

日本の人はみんな、持っているように見える。

先にお金があるんじゃなくて、仕事すること自体や、その喜びが先にある。

嫌なことをしてお金をもらうんじゃなくて、好きなことをしてお金にもなるっていう。

日本のすごいところは、みんなが、「学んだり成長したり」することにも、

「人にあげたり、シェア(共有)する」ことにもとても心を砕いてるように見えるんです。

ずっと日本に暮らしているので、みんなが「個人より集団で考える」日本のほうが、

居心地がよくなっているところがあって(笑)。

Page 36: greenz TOUR 報告会

金魚鉢トーク

あなたが大切にしている、日本の言葉は何ですか?

日本発のマイプロジェクトの背景にある、日本らしい価値観ってなんだろう?