mahindra company

8/3/2019 mahindra company

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PRESENTATION

ONMAHINDRA GROUP

BY

Jignesh pandav

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CONTENTS

Introduction to Mahindra Group.Products of Mahindra&Mahindra AutomotivesMarketing Strategies of Mahindra&Mahindra

Competitors of Mahindra Automotives

Board Of Directors of Mahindra Group.

Award, milestones of Mahindra Group.

Financial Status of Mahindra Group.

Brief background of the companies owner.Number of branches and location

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MAHINDRA & MAHINDRAPROFILE

Mahindra & Mahindra (M&M) was established in 1945 as Mahindra &Mohammed. Later on, after the partition of India, one of the partners -Ghulam Mohammad - returned to Pakistan, where he became FinanceMinister. As a result, the company was renamed to Mahindra & Mahindra in1948.

M&M started its operation as a manufacturer of general-purpose utilityvehicles. It assembled CKD jeeps in 1949.

Apart from agricultural tractors and LCVs, Mahindra & Mahindra alsoshowed its dexterity in manufacturing army vehicles.

M&M started its operation as a manufacturer of general-purpose utilityvehicles. It assembled CKD jeeps in 1949. Over the passing years, thecompany expanded its business and started manufacturing light commercialvehicles (LCVs) and agricultural tractors.

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Mahindra & Mahindra has diversified their business in many different industry.

CONTD

Tech Mahindra

Mahindra Finance

Club Mahindra

Mahindra Automotives

Mahindra Stayam

Mahindra Farms Equipments

Mahindra Defends

Kotak Mahindra3/4/2010


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PRODUCTS OF MAHINDRA AUTOMOTIVES

Mahindra SCORPIO

Mahindra BOLERO

Mahindra XYLO

Mahindra MAXX

Mahindra MAXI MAXX

Mahindra PICKUP

Mahindra MAXITRUCK

Mahindra FlYTE (Two wheeler segment)3/4/2010


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MARKETING STRATEGIES OF MAHINDRA

Now a days M&M is making aggressive marketing strategies. Its somestrategies are..

M&M is now focusing on Brand awareness.

M&M is diversifying their business in Different sector.

M&M has acquired Kinetic motors.( two wheeler)

M&M have bought Stayam and now it is become Mahindra Satyam.

M&M giving offer to different dealers and focusing on push strategies.

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COMPETITORS OF MAHINDRAAUTOMOTIVE

Major Competitors

TATA MOTORS ( 34%)

TOYOTA KIRLOSKER INDIA PVT LTD (9%)

MISTUBISHI MOTORS ( NA)

CHERVOLET INDIA MOTORS (4%)

M&M has become a market leader in MPV Segment with having 46.73% of marketshare.

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BOARD OF DIRECTORS OF MAHINDRAGROUP

NAME Mr. Keshub Mahindra

Mr. Anand G. Mahindra

Mr. Deepak Shantilal Parekh

Mr. Nadir B. Godrej Mr. M.M Murugappan

Mr. Bharat Narotam Jhoshi

Mr. Arun Kumar Nanda

Mr. Narayan Vaghul

Mr. R.K. Kulkarni

Dr. Ashok Shekher Ganguly

Mr. Anupam Pradeep Puri

Mr. Thomas Mathew T

DESIGNATIONChairman

Vice chairman & MD

Director

DirectorDirector

Executive Director & Group CFO

Executive Director & Secretary

Director

Director

Director

Director

Nominee Of LIC

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AWARD RECEIVED BY THE COMPANY

Bombay chamber good corporate citizen award for 2006-07

business world FICCI-SEDF corporate social responsibility award for 2007

Japan quality medal in 2007

AS Nashik won the 2nd prize in State level Award For Excellence in EnergyManagement on July 4, 2009.

Mahindra received five corporate collateral awards from the prestigiousPublic relations Council of India on April 4, 2009.

Mahindra Renault received the Integrated Marketing Campaign of the Yearaward for its advertisement campaign.

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FINANCIAL STATUS OF MAHINDRA

M&Ms net profit in Third- quarter in FY 2008-09 by over 99%, to Rs. 11.96million, from Rs. 4.05 billion in Q3, FY 2007-08.

M&Ms total income for Q3 decreased to Rs. 25.62 billion, from Rs. 29.8 billion in theyear ago period.

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December 2008, M&Ms net profit touched Rs. 5.8 Billion as against Rs. 6.52billion in the year ago period.

The sales of mechanized utility vehicles (MUVs) for the quarter stood at 39,919 units( 2007) against 31,171 units (2006) of the same period last year, an increase of over21.6 percent.

The export of vehicles increased by 31 percent to 3,187 units during the April-Junequarter.(2009)

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ABOUT THE OWNER

Mr. Anand G. Mahindra, Vice Chairman and Managing Director ofMahindra & Mahindra Ltd.

He is one of Indias largest and most respected business persongraduated from Harvard College, Cambridge.

In 1981 he secured an MBA degree from the Harvard BusinessSchool, Boston.

He returned to India that year and joined Mahindra Steel CompanyLtd and in 1989 he was appointed President and Deputy ManagingDirector of the company.

The awards received by Mr. Mahindra are :Knight of the Orderof Merit, Rajiv Gandhi Award 2004 for outstanding contribution inthe business field, Person of the Year 2005 from Auto Monitor,Business Man of the Year 2007 from Business India, HarvardBusiness School Alumni Achievement Award 2008

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BRANCHES AND LOCATIONS

Tech Mahindra's global footprint spans 24 locations in 14 countriesincluding 11 state-of-the-art development centers and 13 salesoffices in Americas, Europe, Middle-east, Africa and Asia-Pacific.

Asia Pacific: Pune, Mumbai, Bangalore, Noida, Kolkata,Chandigarh, Chennai, Hyderabad, Singapore, Sydney, Auckland,Bangkok, Taipei, Jakarta, Malaysia

Europe: Milton Keynes, Belfast, Munich, Rome, Brussels

Americas: New Jersey, Georgia, Toronto, Texas, California Middle East & Africa: Dubai, Cairo,Tel Aviv, Kuwait

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