netsuite suitecommerce-ponziano ciampi
TRANSCRIPT
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TRASFORMA LA TUA AZIENDA IN UN #1Countdown per accelerare il tuo business con il Cloud ERP NetSuite
#CD4T16 // 14 Aprile 2016 // Assago Milanofiori
Ponziano Ciampi
NetSuite Suitecommerce, un’unica piattaforma che supporta multipli marketplaces, country, linguaggi, tassazioni e valute
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Relevant and Continuous Conversations
Online and In-Store Experiences
Buy Anywhere, Get Anywhere,
Return Anywhere
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Can’t return in storeBought online
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OUT OFSTOCK ONLINE
But available at local storeItem out of stock online
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Discovers item isn’t available in storeSees item online
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Some Other Time
Customer leavesIn store, but doesn’t purchase
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Receive email promotion for same itemPurchased an item in store
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No follow-up emails to close saleAbandoned cart items
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What’s nextis anyone’s guess
Multiple business models is the norm
Customer experience is king
Today’s Commerce Challenges
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Systems redesigned around the customer, not channels
Foundational orientation around the customer
The WayForward
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Innovative Experiences
360° Customer View
Intelligent Order Orchestration
Unlimited Expansion
Single CloudPlatform
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Omnichannel customer view
Integrated customer service
Personalization and segmentation
SuiteCommerce Delivers
Full transaction history
One truth across all channels
Lifetime profit measurement
Business Driver
360o Customer View
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Innovative Experiences
SuiteCommerce Delivers
Business Driver
Responsive design starter store
Future-proof architecture
B2C caliber experience
Consistent and compelling experiences
Differentiation
Performance and scalability
Support multiple devices
Industry-standard technology
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SuiteCommerce Delivers
Business DriverManage orders from multiple channelsReal-time inventory visibility for business and customerConnect global supply and distribution chains
Centralized order & inventory management
Continuity and subscription orders
Countless inventory locations
Customizable order routing rules
Unification of supply chain and customer demand
Intelligent Order Orchestration
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SuiteCommerce Delivers
Business DriverUnlock global opportunity Complexities of multi-language, -currency, and -taxSeparate systems make expansion cost-prohibitiveMultiple business models and brands
Multi-language, -currency, -tax
B2C and B2B on same platform
Multi-site capability speeds growth
Unlimited subsidiary reporting
Native translation of UI
Unlimited Expansion
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SuiteCommerce Delivers
Business DriverMaintaining separate systems Fragmented development expertise Real-time, company-wide data visibilityImplement and enforce business logic once, everywhere
Unified ecommerce and in store with backend business systemsNo integration costsSeamless upgrades, always on latest releaseEnterprise-wide data visibility
Single Cloud-Based Platform
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SuiteCommerce
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Design the Experience
You Want for Your Brand
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Mobile
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SuiteCommerce InStore Unifying Online and In-Store Experiences
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Stores Are Not Just Showrooms
ReturnLocations
TestingLabs
Instantaneous Pickup Places
HelpDesks
Digitally-Enabled Inspiration Sites
PurchasePoints
ShippingCenters
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The Value of the Physical Store Evolves
of shoppers want access to reviews and ratings in store78% of shoppers want
to return items toa nearby store42%of retailers accept
returns of online orders in store49%
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Deliver a unified shopping experience
Build strong customer loyalty
Omnichannel servicing
Intuitive, efficient, full featured point of sale
Digital selling tool
Mobile ready
Customer 360
Enterprise wide inventory visibility
SuiteCommerce InStore:
Transform the Store
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Designed for Mobility
Full-featured, intuitive Point of Sale
UI designed for touch tablet screens
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Omnichannel Servicing
Full visibility of orders started or finished in any channel
Carts and product lists available in all channels
Endless aisle
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Digital Selling
Upsell and cross sell context-aware recommendations
Dynamic merchandising
360-degree customer view
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The Clustin Omnichannel Platform
ERP - 3PL - ePay Marketplaces Price Comparison Repricing Webstores
Connectors
BRANDED MANUFACTURES RETAILERS
Selling ChannelsRetailers Channel Partners Resellers
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Order Management Enables the Ultimate Omnichannel Goal
Continuity
Save the Sale
Ship
from
DC
Ship from
Store
Digital / ServiceFulfillment
Home Delivery
Cros
s-ch
anne
lRe
turn
s
Drop Ship
StorePick-up
Ship to Store
Buy Anywhere
Fulfill Anywhere
Return Anywhere
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Omnichannel Order Management Provides Significant Business Value and ROI
Satisfied omnichannel shoppers buy more
Higher customer satisfaction, retention, re-order/ renewal
Avoid lost sales due to stock-outs
Expand assortment without expanding store footprint
Store fulfillment drives incremental store purchases
More effective cross-sell and up-sell
Happy customers advocate your brand
React quickly to changing market demands
Increase Revenue
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Thank You