power and social influence, chapter 8
TRANSCRIPT
Power and Social Influence
Levi Chapter 8
What will we learn today? A bunch of definitions: power, social
influence, compliance, acceptance Some social psychology experiments: Asch
and Milgram How people influence each other and more
definitions: soft power and harsh power There’s a power cycle and interdependence
wins Empower the people: the Saturn Model Assertiveness training is effective for groups
and a fun exercise!
Social Influence
Attempts to affect or change others
Power
Ability to change beliefs, attitudes or behaviors of others
Collective Power of Groups
Compliance
Change in behavior due to social pressure but not change in beliefs or attitudes
Acceptance
Change in both behaviors and attitudes due to social pressure
How does this happen?
Normative influence: desire to meet expectations of others and be accepted
Informational influence: accept information from others about a situation
Conformity Experiments
Asch (1955): choose a line that is same as target line• those alone rarely made errors•when in group with members giving wrong answers, they gave wrong answers more often•only 20% did not give in to group pressure
Why?
Informational, they must have misunderstood the instructions
Normative, group would disapprove of them for different answers
Nonconformists were rated as undesirable members
Obedience Experiments
Milgram (1974): participants asked to send electric shocks to learners when they made a mistake•65% continued to give shocks even at dangerous levels•authority figure did not have power to reward or punish but still obtained significant obedience from participants
What did we learn today?
Groups are like sheep
Types of Power
Personal (Soft Power)
Positional (Harsh Power)
Expert: has expertise Legitimate: has authority
Referent: has admiration Reward: has the reward
Information: has knowledge Coercive: has the punishment
Personal > Positional
Influence Tactics
Social Influence Tactic
Definition Strategy
*Rational Argument Uses logical arguments
Cooperative
*Consultation Seeks others in decision
Cooperative
*Inspirational appeals
Appeals to person’s ideals
Relies on emotion
Personal appeals Uses loyalty Direct, overt
Ingratiation Uses flattery Indirect, covert
Exchange Offers favors Relies on support
Pressure Uses threats Direct, overt
Legitimizing tactics Claims authority Direct, overt
Coalition tactics Seeks aid of others to increase power
Indirect, covert
What did we learn today?
People are manipulative
Power Dynamics
Corruptive Effect of Power
Power seeks more power
“All animals are equal, but some are more equal.”
George Orwell, Animal Farm
Power Cycle
Access leads to use
Belief of being in control
Takes credit and views target less
worthy
Target’s worth diminished
increasing social distance
Self-esteem elevated
Power Inequity within Team Impacts trust and
communication Influenced by
status Norms can
equalize
Minority Influence
Consistency Self-confidence Autonomy Relationship to
larger group Provides
alternative perspective
Impact of Interdependence
What did we learn today?
The best teams have Kumbaya
Empowerment
In the workplace is the concept of shifting “power and authority” from managers to employees.
Empowerment-benefit
Workers have increase in motivation and job satisfaction
Improvement noted in Customer service Quality “thru put”
Empowerment-risk
Employers loose “control” Managers are held accountable for
final output but they may be asked to relinquish power to employees 72% of supervisors believe
empowerment is good for the organization yet only 31% believe that it is good for supervisors
Saturn Model of Employee Empowerment
Change the company structure so that employees have more power on their jobs. ▪ If jobs are strongly controlled by
organizational procedures or if every little decision needs to be approved by a superior, employees are unlikely to feel empowered. Give them discretion at work.
Saturn Model of Employee Empowerment
Provide employees with access to information about things that affect their work. ▪ When employees have the information they
need to do their jobs well and understand company goals, priorities, and strategy, they are in a better position to feel empowered.
Saturn Model of Employee Empowerment
Make sure that employees know how to perform their jobs. This involves selecting the right people
as well as investing in continued training and development.
Saturn Model of Employee Empowerment
Do not take away employee power. If someone makes a decision, let it stand
unless it threatens the entire company. If management undoes decisions made by employees on a regular basis, employees will not believe in the sincerity of the empowerment initiative.
Saturn Model of Employee Empowerment
Instill a climate of empowerment in which managers do not routinely step in and take over. Instead, believe in the power of
employees to make the most accurate decisions, as long as they are equipped with the relevant facts and resources.
Saturn Model
What did we learn today?
Give the power to the people
Application: Acting Assertively
Assertiveness is a skill and an attitude
Power Styles
PASSIVE (nonassertive)
AGGRESSIVE
ASSERTIVE
- polite and deferential; avoids confrontation; refuses to take a stand; - driven by insecurity, anxiety, fear- goal: to gain approval and be liked
- forceful, critical, negative- driven by anger, insecurity, distrust- goal: to win (without compromise)
- clear, confident and diplomatic communication (not emotional)- driven by high self-esteem; respect and concern for both others and oneself- goal: to find the best solution
Power Styles
STYLE CHARACTERISTICS IMPACT (ON SELF AND OTHERS)
UTILITY
passive (nonassertive)
- polite, deferential- avoids confrontation- refuses to take a stand
stress, resentment------------------------confusion, no respect
- dangerous/ emotional situations - unequal status
aggressive
- forceful, critical, negative - refuses to compromise- focus is on winning
satisfaction------------------------resentment, withdrawal
- emergency situations- an impasse- unequal status
assertive - clear, confident, open- respects self and others- focus on problem solving
satisfaction------------------------trust, communication
- MOST SITUATIONS- equal status
And the winner is...
The ASSERTIVE style is most conducive to effective teamwork
Assertiveness can be encouraged by:
1) EQUALIZING POWER among team members
2) ASSERTIVENESS TRAINING
Assertiveness training
Active listening
Positive recognition
Clear expectations
Saying “no”
Assertive withdrawal
What did we learn today?
Encourage assertiveness
References
Levi, Daniel. Group Dynamics for Teams. 3rd ed. Thousand Oaks, California: Sage Publications, 2007. 129-146. Print
"Social Influence Meme Apr 21 20:31 UTC." Memecrunch. Web. 20 Oct. 2013. "Solomon Asch Experiment (1958)A Study of Conformity." Solomon Asch Study
Social Pressure Conformity Experiment Psychology. Web. 18 Oct. 2013. The Exeter Blog » Milgram’s Obedience Experiment 50 Years On: The Banality
of Evil, or Working towards the Führer?" The Exeter Blog RSS. Web. 20 Oct. 2013.
"Appinions: The Science of Influence Marketing." Appinions Does Popularity Equal Social Influence Comments. Web. 17 Oct. 2013.
"A Perfect World." - Archives, 2005, 193. Web. 20 Oct. 2013. "MeshIP® Blog." MeshIP Blog. Web. 20 Oct. 2013. "Quality Management 2.0 Blog." Quality 101: Employee Involvement and
Empowerment. Web. 20 Oct. 2013. Fryer, Lashon. "The Definition of Employee Empowerment | EHow." EHow.
Demand Media, 09 June 2009. Web. 20 Oct. 2013. “Expressing vs Acting Out Anger: Assertiveness." How To Lose Control and
Gain Emotional Freedom. Web. 19 Oct. 2013.
Group Activities: this will be fun!Teams: Choose your roles. Design a skit with examples of
assertiveness in a team member (italics):Medical Team: attending, fellow, resident, student Task: Discussing a case at rounds, medical student wants to have
some input but resident is trying to impress attendingInter-professional team 1: Physician, Nurse, Social Worker, Physical
Therapist Task: Patient has dementia and will need arrangements for chronic
care, social worker wants to make team aware that family has few resources
Inter-professional team 2: Trauma Surgeon, ER physician, Trauma Nurse, Laboratory Tech
Task: Team is meeting to improve patient safety in trauma ER, power struggle between trauma surgeon and ER physician
Research Team: PI, Grad Student, Undergrad Student, Research Technologist
Task: Team is meeting to decide how they will get research project submitted by deadline, research tech feels overwhelmed