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You Need You Need ResultsResults – –

We Need We Need ClientsClients ..

Let’s See What’s in this for Let’s See What’s in this for BothBoth of Us! of Us!

Slater Research ServicesSlater Research Serviceslarryrussellslater@verizon.netlarryrussellslater@verizon.net

Telephone: (412) 531-2760Telephone: (412) 531-2760

Starting PointsStarting Points –– What We OfferWhat We Offer::

Proven Capabilities:Proven Capabilities:

Market research – from surveys to Market research – from surveys to situational analysis.situational analysis.

Informational analysis & answers Informational analysis & answers free from techno-jargon.free from techno-jargon.

Trending, and competitive Trending, and competitive intelligence.intelligence.

A mix of business, cultural & A mix of business, cultural & international affairs knowledge - international affairs knowledge - ready for each assignmentready for each assignment

Results-to-Date:Results-to-Date:

Numerous multi-national projects Numerous multi-national projects for governments & NGO’sfor governments & NGO’s

Repeat projects from the largest Repeat projects from the largest Pittsburgh advertising, market Pittsburgh advertising, market research, & accounting firmsresearch, & accounting firms

ManyMany successful research projects successful research projects and reports for clients - ranging and reports for clients - ranging from an entrepreneurial from an entrepreneurial automotive aftermarket executive, automotive aftermarket executive, to the business development to the business development program at the University of program at the University of PittsburghPittsburgh

Amazing IdeasAmazing Ideas What you see here is an intricately-designed What you see here is an intricately-designed

1934 Dusenberg Touring Car. Faultlessly 1934 Dusenberg Touring Car. Faultlessly made, and driven by Hollywood aristocracy, made, and driven by Hollywood aristocracy, as well as others with discerning taste.as well as others with discerning taste.

NotNot something that a lucky owner would be something that a lucky owner would be likely to forget with passing years! Neither likely to forget with passing years! Neither are the marketing research plans of Slater are the marketing research plans of Slater Research Services.Research Services.

YouYou don’t want your products and services to don’t want your products and services to be easily forgotten. be easily forgotten. Neither do weNeither do we. .

What took you time and concentrated What took you time and concentrated thought to develop, we want to present in the thought to develop, we want to present in the best ways possible to best ways possible to exactlyexactly the people who the people who need or want them most.need or want them most.

We’re clearly talking about We’re clearly talking about wellwell above above average market research strategies. Makes average market research strategies. Makes perfect sense – especially for perfect sense – especially for youryour top drawer top drawer products!products!

Not ready to jump right in? Slater Research Not ready to jump right in? Slater Research Services doesn’t expect that. Meet first, Services doesn’t expect that. Meet first, explain explain youryour ideas, listen to ours in return. ideas, listen to ours in return.

If all sounds good to both sides, If all sounds good to both sides, thenthen we move we move forward, ask the tough questions, study your forward, ask the tough questions, study your market(s), and the trends impacting them.market(s), and the trends impacting them.

Just as crucial now are the “what-we-Just as crucial now are the “what-we-reallyreally- - need-to-see” aspects from your current and need-to-see” aspects from your current and newly recognized markets. And how to best newly recognized markets. And how to best present versions of those ideal aspects to your present versions of those ideal aspects to your audienceaudience..

Increasing income is obviously the ultimate Increasing income is obviously the ultimate goal. To increase income, the profile, goal. To increase income, the profile, advantages, level of trust – of your firm and advantages, level of trust – of your firm and services - services - mustmust be raised first. be raised first.

Classic StyleClassic StyleOnly a fool would tinker with classic perfection! We only improve what Only a fool would tinker with classic perfection! We only improve what needsneeds to be improved to to be improved to

present your products and services, to make them the “must haves” for select audiences.present your products and services, to make them the “must haves” for select audiences.

Reaching PerfectionReaching Perfection It isn’t news to anyone that only the very best, and It isn’t news to anyone that only the very best, and

those best able to adapt their top drawer ideas, those best able to adapt their top drawer ideas, achieve perfection.achieve perfection.

The plush and perfect interior of the 1925 Rolls The plush and perfect interior of the 1925 Rolls Royce Phantom above –– is Royce Phantom above –– is oneone example of example of perfectionperfection

When we see your product or services, they have When we see your product or services, they have already come as close to perfect as you’ve been able to already come as close to perfect as you’ve been able to achieve.achieve.

What Slater Research Services brings to your What Slater Research Services brings to your products and services is a 15+ year history of products and services is a 15+ year history of massaging, tapping, and carefully chiseling with the massaging, tapping, and carefully chiseling with the tools of market research.tools of market research.

Perhaps a Perhaps a smallsmall amount of expert polishing, but amount of expert polishing, but enough to take near perfection to an ideal that is enough to take near perfection to an ideal that is marketed carefully to only the ideal audiencesmarketed carefully to only the ideal audiences

To achieve the closest state to perfection takes To achieve the closest state to perfection takes research, focus groups, client review, and research, focus groups, client review, and meetings with experts.meetings with experts.

Each one of these steps actually helps your Each one of these steps actually helps your products and services break out of the crowd products and services break out of the crowd and find and find youryour audience. audience.

Genius? No. Close attention to detail, trends Genius? No. Close attention to detail, trends and nuances? Absolutely!and nuances? Absolutely!

Market research is hardly mysterious! What Market research is hardly mysterious! What excellent use of market research really excellent use of market research really unlocks are proven means to generate the unlocks are proven means to generate the best marketing and sales results for the best best marketing and sales results for the best products and services.products and services.

Taking Your Products & Services Out for a Taking Your Products & Services Out for a Test DriveTest Drive

Slater Research Services has worked hard on the grand marketing Slater Research Services has worked hard on the grand marketing research plan for your product or service. Now, get the two out on the research plan for your product or service. Now, get the two out on the road – and stand back!road – and stand back!

Just Stand Back?!Just Stand Back?! After all the hard work, we just “stand After all the hard work, we just “stand

back” & let the problems of the road back” & let the problems of the road whack your products or services?whack your products or services?

No, not really. You can relax just a bit!No, not really. You can relax just a bit!

SRS SRS carefullycarefully watches the matches & watches the matches & the misses of your finished products and the misses of your finished products and how they work together to zero in on how they work together to zero in on your ideal markets.your ideal markets.

Any “misses” between your Any “misses” between your product/service & your ideal markets product/service & your ideal markets will will without questionwithout question be reviewed, be reviewed, reworked, & corrected by Slater reworked, & corrected by Slater Research ServicesResearch Services

You’ve justYou’ve just had the “grand tour” of had the “grand tour” of what the market research expertise of what the market research expertise of Slater Research Services can do for your Slater Research Services can do for your products & services.products & services.

Nothing mysterious & Nothing mysterious & certainlycertainly not not rocket science!rocket science!

Market research expertly applied, can, Market research expertly applied, can, however, be the crucial difference however, be the crucial difference between success & “almost.”between success & “almost.”

Call or e-mail us. We’ll talk about how Call or e-mail us. We’ll talk about how to bring a special view of your products to bring a special view of your products and services to your ideal market.and services to your ideal market.

Slater Research ServicesSlater Research ServicesTelephone: (412) 531-2760Telephone: (412) 531-2760

E-mail: E-mail: larryrussellslater@verizon.netlarryrussellslater@verizon.netll 200 Buchanan Place, Pittsburgh PA 15228200 Buchanan Place, Pittsburgh PA 15228

ThisThis is the view you want! Why look 10 stories is the view you want! Why look 10 stories upup, when, with the right partner, you can , when, with the right partner, you can command command the horizonthe horizon – and what’s – and what’s beyondbeyond it? it?