technology tools for business

16
1 TECHNOLOGY TOOLS FOR BUSINESS WWW.USMANFAROOQ.COM

Upload: seospecialist

Post on 22-May-2015

577 views

Category:

Technology


0 download

DESCRIPTION

Technology tools for business

TRANSCRIPT

Page 1: Technology tools for business

1

TECHNOLOGY TOOLS FOR BUSINESSWWW.USMANFAROOQ.COM

Page 2: Technology tools for business

2

Did you know

Page 3: Technology tools for business

3

Modern Tools for Business

Google Yahoo Bing Social Media

Page 4: Technology tools for business

4

Google

The Business generating king which has been one of the top most business creators in the world, Over 200 business are being run in Pakistan that are dependant on Google

Page 5: Technology tools for business

5

So what tools are used on Google

Adwords Trends Insights Google products

Page 6: Technology tools for business

6

Social Tools

A major upcoming trend is the Social Media which is helping over come our budget constraints i.e. Without spending anything but the time you normally waste on Face book you can get your business up and running

Page 7: Technology tools for business

7

Marketing and advertising are now being defined by the mantra of paid, owned and earned…

… how can you leverage all threeto delight your customers?

Page 8: Technology tools for business

8

The media trinity Paid – Paid placements that promote a product, site or

piece of content that an advertiser wants to pay to draw attention to. Shift from foundation to a catalyst that feeds owned and creates earned.

Owned – Any asset owned by the brand (i.e. site, network, community, app etc.) Build for longer-term relationships with existing potential customers and earn media

Earned – Brand-related consumer actions and conversations. Listen and respond: Earned is often the result of well-executed and well-coordinated owned and paid media.

Page 9: Technology tools for business

9

Paid Media

Drives owned media engagement and creates earned conversation

… what would you do to delight your customers?

Page 10: Technology tools for business

10

Owned media

Drives earned conversation, which in turn can drive more traffic to owned destination, which can drive further conversations and so on.

… effective owned media can help paid media to work harder.

Page 11: Technology tools for business

11

Earned Media

Highlight owned media spaces and turn them into vibrant communities

… conversations and sharing aid the effectiveness of paid media.

Page 12: Technology tools for business

12

Some facts about Social Media

Page 13: Technology tools for business

13

Page 14: Technology tools for business

1993

“On the Internet, nobody knows you’re a dog”

Page 15: Technology tools for business

2012

“On the Internet, everybody knows you’re a dog”

Page 16: Technology tools for business

16

Join the Paid, Owned, Earned revolution!

http://www.facebook.com/seospecialistservices

email: [email protected]