Nonverbal Communication 1

Today’s To-Dos 期中考卷：發卷與討論 未來 2 週預告

11/27 創新傳布 ( 大眾傳播 ) 課本第 5-6 章 新事物傳播

12/4 傳播者研究 ( 大眾傳播 ) 課本第 7-8 章 影片討論： The Paper 台北醫學院 評鑑參訪

Nonverbal Communication 2

Focus Questions What is nonverbal communication? To what extent can we read others’ nonverbal

behaviors? How does nonverbal communication regulate

interaction? How does nonverbal communication express the

balance of power between people? How does nonverbal communication express

cultural values? What does silence mean?

Nonverbal Communication 3

Nonverbal Communication Actions speak louder than words! Facial expressions Eye contact Body postures Physical Objects Utterance Others… 1986

Nonverbal Communication 4

Warming up….

Mr. Bean Going out with Girl Friend…

Chaplin’s Gold Rush-1925 (Table Ballet)…

07:47

01:01

Nonverbal Communication 5

Principles of Nonverbal Comm. Account for 65-93 % of meaning in

communication Nonverbal comm. can be ambiguous

Spreading fingers → V Victory; Peace (60s); 照相時的”Yeah!”

Nonverbal comm. interact with verbal comm. (5 ways) Repeat, highlight, complement, contradict, substitute

Nonverbal Communication 6

Principles of Nonverbal Comm. (2)

Nonverbal comm. can regulate interaction Cues for speaking and silence

Can establish relationship-level meaning 3 dimensions: Responsiveness, liking, power Silence: a powerful form of nonverbal comm.

Reflects cultural values Most nonverbal comm. isn’t instinctual but learned thru

socialization Territoriality (private spaces) Time consciousness Norms of “touching” p.130

Nonverbal Communication 7

9 Types of Nonverbal Behaviors1. Kinesics (Body positions & motions & face)

1968 Olympics incident (gloved fist - see next slide)

2. Haptics (Physical touch) Babies in healthy & disturbed families ; p.134

3. Physical appearance Height, skin color, size Fortune reading

4. Artifacts (personal objects) Identity: lace, color functional for male

Nonverbal Communication 8

Gloved Fist as a Sign of Black Unity 1968 Olympics in

Mexico City Tommie Smith &

John Carols as Gold & Bronze

US team expelled Martin Luther King: I

have a dream…

Nonverbal Communication 9

牽手與靜坐

Nonverbal Communication 10

超猛的 Yeah!

Nonverbal Communication 11

9 Types of Nonverbal Behaviors (2)

5. Proxemics (personal space) p. 137

6. Environmental factors Music, light in restaurants

7. Chronemics (perception & use of time)

8. Paralanguage (vocal qualities) 你吃飽了 ( 厚 ) ！

9. Silence

Nonverbal Communication 12

餐桌座位（ Proxemics ﹔ 一般性的原則）

商務 ( 西式 ) ︰正對門的位置是買單的位置，右手是貴賓，對面最好坐自己的助手 ( 副主陪、女主人 ) 。先請女士（主客）就座。

中式︰主客也各有其位，但由主人來安排座位，主座一定是邀請人，即買單的人，一般是距門口最遠的正中央位置 。

Nonverbal Communication 13

Nonverbal Messages

02:35

Nonverbal Communication 14

Guidelines for Effective Nonverbal Communication Monitor your nonverbal communication Be tentative when interpreting others’

nonverbal communication Personal qualification

Generalization issue

Contextual qualification Settings, surroundings (home vs. conference

room)

Nonverbal Communication 15

Communication case study A project is meeting to discuss the most

effective way to presents its recommendations for implementing a flextime policy on a trial basis. …

02:34

Nonverbal Communication 16

Discussion:1. Identify non-verbal behaviors that regulate

turn-taking.

2. Identify non-verbal behaviors that express relationship-level meaning (liking & disliking).

3. How do artifacts affect interaction of the team?

Nonverbal Communication 17

Service Provider (3 scenarios)

Observe each service provider’s non-verbal behavior,and interpret their attitude. (Next slide: mute video clips)

Nonverbal Communication 18

Nonverbal Communication 19

Your Observation?