5 reasons social marketing is critical to your business

5 Reasons Social Media Marketing is the most important issue

your business faces today

And, 4 things you can do about it.

Sample list of past clients

Definition:

What is Social Media?

Social media is online communication in which individuals shift fluidly and flexibly between the role of audience and author. To do this they use social software that supports production of content without the requirement to know how to code.

Leaving footprints

3 Things: ◦ Content◦ Conversation◦ Software

But, what’s really important about this, is that it’s all On-Line

What is Social Media?

The Paradigm Shift – Search Engine Marketing has changed the game

Why is on-line so important?

When was the last time you did this?

Why is on-line so important?

Or this?

Why is on-line so important?

This is how it’s done today.

Why is on-line so important?

The Google Effect – INBOUND MARKETING

The paradigm shift!

The Importance of Inbound Marketing

Social Media’s Role

Everyone!

The paradigm shift! Who is it affecting?

Source, Peter Steiner, The New Yorker

“On the internet, nobody knows you are a dog.”

Social Media is Extensive…

…But, so is the Opportunity.

Start a blog Create a Facebook page Open a Twitter account Link to at least 3 bookmarking sites

4 things I recommend you do to start getting social today

Start a blog… it’s the best way to start creating your company’s critical “content” and getting your message out.

#1 – Create great content

Create a Facebook page… it’s the most used social media platform today.

#2 – Create a fan following

Open a Twitter account… and you’ll soon understand how very powerful it can be.

#3 – Create some buzz

Link to a bookmarking site… like Delicious, Digg, or Netvibes to share and link

#4 – Create links and traffic

Strategize your marketing Take you business on-line Set up Social Media tools Creating good content Start quickly Save time and money

How a SM consultant can help you?

Available for more presentations Available for consultations This presentation is available Let me know your contact information

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