marketing presentation sept 2012

katietownsend | tuesday, september 11,

2012

+ traditionalnon-

traditional

hello. involved in:

•HHDA

•HAC

•ADP PBYP

•KHB

•UW

•SMAC

•community outreach

•on-air promotion

•contests

•events

•PSAs

i like to:

•run

•craft/paint

•photog

•chase kids

hello.

take a minute..

non-traditional/in-

bound

television – radio – print – outdoor – flyers –

direct mail - networking

traditional.

traditional vs. social media

WAY more than just facebook.

online – instagram – guerilla - pinterest –

blogs /vlogs– apps – online - youtube -

linked in – email marketing – special events

– text messaging – qr codes - …and more!

non-traditional

Success is typically unpredictable – but has

the potential to be incredibly rewarding.

social media

social media

facebook

twitter

what’s this bird’s name?

what’s this?

anybody know who garyvaynerchuk is?

video blogs

guerilla marketing

guerilla marketing

FAIL - aqua teen hunger force

•know your brand first.

•don’t just throw a facebook or twitter icon on your print or tv ad.

•be clever in your marketing combinations.

•non-traditional media is about your content as it relates to CONTEXT.

•don’t just use social media and non-traditional outlets to directly sell.

• give it a go.

some thoughts.

bring it home…

ktownsend@whlt.com

601.606.6181

facebook- /katownsend1

twitter - @ktownsend1

linkedin - /katietownsend

instagram – katownsend1

thank you.