the dementia project: innovation driven by social challenges
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The Dementia Project: Innovation Driven by Social
Challenges- As a example of capstone project -
http://www.facebook.com/makoto.okadaokadamkt@jp.fujitsu.com
2016.3.11 @ Chuo University.Fujitsu-JAIMS Foundation: Global Leaders for Innovation and Knowledge Program (GLIK)GLIK2016S MF-504 Capstone Project (Mar. 11)
Dementia Friendly Japan Initiative /R&D Strategy and Planning Office, Fujitsu
Laboratories Ltd.Makoto Okada
A neat thing that I would like to share
with you at first...
Recognizing your internal findingsAmazement Question
InspirationEmpathy
Aha ！Wow!
Why?(Desires to know more about)
Could possibly…Might actually…
Right on!I understand how you feel.
！？★❤
Background- Dementia as a social Issue
-
1. Presently, how many elderly people with dementia in Japan?
2. By 2025, how many elderly people with dementia will be in Japan?
4.62 million
7.00 million
The future is fast approaching.
http://www.who.int/kobe_centre/ageing/en/http://www.who.int/mental_health/publications/dementia_report_2012/en/
WHO Global Forum on Innovations for Ageing
Populations
Dementia is a social issue that has an enormous impact on Japanese society.
The challenges surrounding dementia are particularly evident in three key areas: the aging society, local community and healthcare system.
Building dementia-friendly communities
http://www.alzheimers.org.uk/site/scripts/download_info.php?fileID=1916
（ From “Building dementia-friendly communities: A priority for everyone” UK Alzheimer’s Society ）
Economical Situation
Popu
lati
onCSI ： Collaborative Shared Issue
gap
First step: Finding seeds of insights
“Jump in”
“Jump In”“Do not hesitate to jump into a new
learning environment.”
http://www.amazon.com/dp/1312408855/
From “Learning Patterns: A Pattern Language for Creative Learning (Pattern Language 3.0 Catalogue) ”Takashi Iba and Iba Laboratory, Keio univ.
Creating hypothesis:“Own Role” “A mutually-supportive large family”
Downloading episodes
compound multifaceted eyes
“Community of Learning”“Two heads or more are likely better
than one”
http://www.amazon.com/dp/1312408855/
From “Learning Patterns: A Pattern Language for Creative Learning (Pattern Language 3.0 Catalogue) ”Takashi Iba and Iba Laboratory, Keio univ.
Jump-in: Interviews
Voice of Person with Dementia
Even though I have dementia, the many things I can no longer do are also accompanied by many things I can do.
Having dementia has led to more inconveniences, but this does not necessarily mean I am unhappy.
Even though I have dementia, I have introduced ways to be creative in my lifestyle without giving in to despair and continue living with hope.
Even though I have dementia, I have not given up on living.
“Consequential Encounter”
“Voice of Experience”
“Can-Do List”
Learning Patterns: A Pattern Language for Creative Learning
http://www.amazon.co.jp/dp/1312408855/
Second step:Concept prototyping
- Across Sectors -
Stakeholders mapping
Rough estimation of
structure
Business Sector
Public Sector
Social Sector
Source: KDI/Glocom Takahiko Nomura “Future Center” presented at GLOGOM 2011.10.07
Propositional
Question
Setting a boundary Object
In case of Project Shakti
Kirti P. Mishra： International University Glocom Workshop 2010.12.2
“Vision”
“Services”
Drawing Future on Dementia Issues
“Products”
The 5% MarginTravel probably makes up less than 5% of our lives, yet that 5% uplifts and enlivens the remaining 95% of our lives! It is important that 5% of our everyday lives is uplifting and bright.
New forms of businessHotels are also in the banquet and party business, which has led to the emergence of a new business: establishing ties and relationships among people.
New forms of workRather than treating people with dementia as simply service recipients, treat them as potential service providers as well.
Deep dialogue for new vision
Business Sector
Public Sector
Social Sector
Propositional
Question
Visualizing prototype ideasDrawing new services to be central
character with dementia
Driving
Shopping
New role
Third step:Developing and enlarging
relations
Future: Inspiring Social Innovation
- across sectors, across borders -
http://www.britishcouncil.jp/en/programmes/society/futures
Future: Inspiring Social Innovation - across sectors, across borders –
https://vimeo.com/52979128
1st Futures Session on 9th July 2012 【 Social Innovation x Successful Aging】
Learning Journey (1)
Unillever PwC
Vollans
Vollans
NetherlandsThe
Shipyard
Learning Journey (2)
NetherlandsCare home for dementia
people “Hogewey”
Learning Journey (3)
Social engineering (1)Design Council, UK
Shift, UK
Alzheimer’s Society, UKMinistry of Health, Welfare and Sport, NLKeio Univ., JP
The concept “people with dementia too” connects 3,000km
http://runtomo.jimdo.com/
Social engineering (2)
Start
Goal
Social engineering (3)Dementia Friendly Japan Summit 2014, 2015
http://www.dementia-friendly-japan.jp/
4th step:Connecting dots
Future: Inspiring Social Innovation - across sectors, across borders –
https://vimeo.com/76936405
UK Social Innovation Journey December 2012
Volans executive chairmanJohn Elkington
Collaboration across sectorsWith relatively new technology such as big data, and with the rise of sustainability agenda, a coming together of various sectors, businesses and activists have started
System ChangeA single business, industry sector, specialized supply chain cannot solve this by themselves
Social EngineeringFor various businesses and sectors to work together, social innovation and social engineering becomes necessary, and in a way, this is part of the challenge
Across Sectors, Across Borders
Impact
Vicki Sellick, Senior Programme Manager, Nesta
Impact creation: System change
Product +service
innovationMarket
innovation
Politicalinnovation
Culturalinnovation
Vicki Sellick, Senior Programme Manager, Nesta
Behavior changeBehavioral change is the target of true innovation
(1) Passive
experience
(2) Abductive questions
(4) Concepts
(5) Prototype
(6) Business Models
Ladder Actions
Layer of practice(3) Abductive
Validation
(7) Services process (operations, rules, and teams)
Layer of concept
a. Create questions
b. hypothetical
reasoning
c. Conceptual design
d. Proto-typing
e. Business model design
f. Services design
Crating new/next question
Activity
Development
Relationship
result
design
Activity
Development
Relationship
InnovativeMediation
A
D
R
A
D
R
A
D
R
InnovativeMediation
Series of ADR Relation Channel Development Process
Linked relations to generate recursive projects
DementiaProject
Social InnovationStudy group
Futures
Business/NPOStudy in UK
Open dataStudy group
Historypin Japan
Fujinomiyaproject Historypin
In Chiba pref.
Study for aged society in UK
Historypin forLocal govt.
National-funded project
Dementia Friendly Japan Initiative (Living Well with Dementia ）
ADR
ADR
ADR
ADR
ADR
ADR
ADR
GlocomDFCBC/Kao/
Benesse DFC/Glocom
BC/Kao
Glocom
GlocomBC
Glocom
BC/DFC
BC
BC
BC
Fujinomiya city
Nagoya city
Chiba city
Ministry of Health Labor and Welfare
Glocom/DFC
Glocom
Glocom
BC/Kao/Benesse
Dementia Initiative
Open socialRelations
Open DataRelations
Fujinomiya ProjectBridging Communities: sharing our
memories
HistoryPin (UK)
Run-tomorrow
Open Personal Data× ×
https://vimeo.com/110885509
Bridging Communities : Sharing Our Memories
- Fujinomiya Project -
Creators x Dementia
Creating opportunities and new relationships
http://runtomorrow.jp/https://youtu.be/hB-WCme25Aghttps://youtu.be/yf8by70YlxQ
RUN TOMORROW- LIVING WITH DEMENTIA -
Effect of ADR seriesIncreasing multi-layered relationship
Early Adopters
Innovators
Early Majority
Late Majority Start
Goal
Connecting innovators
48
Connecting Dots, filtering innovatorsCreating opportunities
5th step:Utilizing connections
Business Sector
Public Sector
Social Sector
Source: KDI/Glocom Takahiko Nomura “Future Center” presented at GLOGOM 2011.10.07
Creating Common
Tools
Setting a boundary Object
In case of Project Shakti
Kirti P. Mishra： International University Glocom Workshop 2010.12.2
Value for StakeholdersIn a fast-changing society, focusing values
End Users CustomerRelations
InnovationMarket
Development
Cost Stakeholdersin-house users
Continuous actions…
Financial Service Charter
City-bus Actions
“Job-Specific Contributions”
Dementia Action Alliance in UK
A pattern language for living well with Dementia
Pattern Language is an idea proposed by architect Christopher Alexander for scribing out people's knowledge.
http://journey.sfc.keio.ac.jp/
June – October, 2014
This project is the result of collaborative work between Keio universities and the Dementia Friendly Japan Initiative.
The challenges of this book is to spread and share the positive and practical wisdom of the people who live with dementia.
Can-Do List- Don’t get too depressed by the
things you can’t do. -
Special Day- A day when you can be someone
different from your usual self. -
“Favorite Place”A place outside the home, which your
family also knows about.
The first Pattern Language for Welfare Issue
Everyone can apply the ideas if they like.Focusing on the practical knowledge about how to live well in the daily life, not on medical or techniques of caregiving,
The words enable us to talk with others!
“Mix-Up Event”Dementia-or-not, come enjoy with us!
T. Iba ： PURPLSOC2015 - KEYNOTE
Idea Generation with Pattern Languages
Strengthen eco-system
http://journey.sfc.keio.ac.jp/
Summary
“Jump In”“Do not hesitate to jump into a new
learning environment.”
http://www.amazon.com/dp/1312408855/
From “Learning Patterns: A Pattern Language for Creative Learning (Pattern Language 3.0 Catalogue) ”Takashi Iba and Iba Laboratory, Keio univ.
Activity
Development
Relationship
result
design
Activity
Development
Relationship
InnovativeMediation
A
D
R
A
D
R
A
D
R
InnovativeMediation
Series of ADR Relation Channel Development Process
Strengthen eco-systemIncreasing multi-layered relationship
DementiaFriendlyJapanInitiative
Q & A
1. What is the most important figure?2. What is the most important gap?3. Where will you go, whom will you meet, and
how will you find him/her?4. How will you create your own team?5. What kind of questions are suitable to attract
people in another sectors?6. How do you share the issues with people?7. What kind of marketing process do you use?8. What meaning does it create for your team
members?9. Are there any unused new relations next? 10. What kind of chemical reactions do you expect
from the new relations? What is your position in the relations?
Questions: For Your Capstone Project
1. Think of a personal story or motivation related to your capstone project.
Amazement Question
InspirationEmpathy
Aha！Wow!
Why?(Desires to know more about)
Could possibly…Might actually…
Right on!I understand how you feel.
！？★❤
Short Practice
A good capstone
project induces internal findings
2. Share it with your neighbor. (Listener: Don’t speak, listen attentively with the finding sheet.)
1. What is the most important figure in your capstone project?
2. What is the most important gap in your capstone project?
Amazement Question
InspirationEmpathy
Aha！Wow!
Why?(Desires to know more about)
Could possibly…Might actually…
Right on!I understand how you feel.
！？★❤
Short Practice
1. Where will you go for your capstone project, whom will you meet, and how will you find him/her?
2. How will you create your own team for your capstone project?
Amazement Question
InspirationEmpathy
Aha！Wow!
Why?(Desires to know more about)
Could possibly…Might actually…
Right on!I understand how you feel.
！？★❤
Short Practice
1. What kind of questions are suitable for your capstone project to attract people in another sectors?
2. How do you share the issues with people?
Amazement Question
InspirationEmpathy
Aha！Wow!
Why?(Desires to know more about)
Could possibly…Might actually…
Right on!I understand how you feel.
！？★❤
Short Practice
1. What kind of marketing process do you use for your capstone project?
2. What meaning does it create in the marketing process for your team members?
Amazement Question
InspirationEmpathy
Aha！Wow!
Why?(Desires to know more about)
Could possibly…Might actually…
Right on!I understand how you feel.
！？★❤
Short Practice
1. Are there any unused new relations next to your capstone project?
2. What kind of chemical reactions do you expect from the new relations? What is your position in the relations?
Amazement Question
InspirationEmpathy
Aha！Wow!
Why?(Desires to know more about)
Could possibly…Might actually…
Right on!I understand how you feel.
！？★❤
Short Practice
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