(agenda)

•Integrated database?

•Standing out in the crowd

•Evolution of database “speak”

•The check-list

•Questions?

Big Data Stuff

• Facebook – “Like” or comment 3 billion

times/day

• Google – processes 24 petabytes/day

(1PB = 285 million years)

• Twitter has 35,000 tweets every minute.

(around 500M tweets/day)

• YouTube users upload 1hr of video every

second.

GVL’s Check List of ‘Things’• Where is this database? (hosted or installed software).

• Who’s managing the software? You or them? Or some 3rd

party?

• In-house or shrink-wrapped software means that you are

dealing with the software & hardware yourself.

• Build it or buy it?

GVL’s Check List of ‘Things’Company

•How long has this company been in business? (new v. older v. newly

purchased)

•What are the longer term goals history of “buy-outs” and what that

means. Who owns the company? (e.g. V/C Funded)

•Who owns the software? (resellers?)

•Who does the work? Programing, Segmentation/Mail Pulls

GVL’s Check List of ‘Things’General Stuff

•5,000 – 50,000 to 500,000 to 5,000,000 and beyond. (demonstrated)

•In use by how many clients for how long?

•PC, Mac, Mobile (e.g. Browser based v. Web based)

•How much control do you have at the local level? (users, security,

queries, fields, reports)

•Auditing & Exporting Functions

•Where is this database going to reside (if hosted)

GVL’s Check List of ‘Things’Security

•PCI-DSS, if so – what level?

•SSAE-16/SAS-70

•Intrusion Detection Systems

•Backup/Policy

•Disaster Recovery

•How many breaches, downtime?

GVL’s Check List of ‘Things’Functional Areas for Your Organization

•Direct Marketing

•Online & Web

•Gifts & Keying

•Reporting

•Major Gifts & Planned Giving

•Events

•Social/Media

•Future Flexibility?