elearning for marketing agencies
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Most people think that marke.ng is superfluous and that “if you build a
product, customers will come”.
Unless you market your product correctly, it’s near impossible that
it will succeed.
Marke<ng agencies are not much different from any other company. They too need to
cover the same basic needs.
LET’S GO THROUGH THEM
If your agency hires new people frequently, automa.ng employee orienta.on is one of the best investments you can do.
You can organize your orienta<on material in:
Also, the LMS system helps you track orienta<on course aFendance
and comple<on status.
New or old hires both need training, including frequent re-‐training as marke<ng techniques change.
The eLearning solu<on helps to train your employees at their own pace and with no
Also your agency reduces costs of training by fixed purchase or
subscrip<on, whether it involves 10 or 10.000 employees.
Update all your courses online, re-‐use and expand content as you see fit and share them between
What happens to the knowledge of your crucial employees if they:
re.re get firedquit
An eLearning solu<on can help you store all this informa.on in a
formalized and easily accessible way.
You not only get a document library, but you can also use all this informa<on to train new employees or teach exis.ng
These are a few basic reasons why a marke<ng agency should look into e-‐
It will improve your company’s organiza.on and regulate the