service line retail master
TRANSCRIPT
Overview of Paquin Healthcare
We provide Direct-to-Consumer and “Retail” solutions
to the healthcare provider / payor market nationwide
Founded in 2004
200+ hospital consulting engagements
Ecommerce for 100+ healthcare locations
Largest healthcare ecommerce provider in the United
States
100,000+ consumer „members‟
2
Paquin Retail Healthcare
Services3
Service Line Retail – ecommerce by service
lines
Ecommerce Stores for healthcare systems
Event Management – online class
registrations
Customer Loyalty Programs for healthcare
systems
Advanced Retail Stores - converting gift
shops to marketplace stores
Retail Pharmacy - Improving retail pharmacy
Fully Integrated Customer Data5
Messagin
g
Loyalt
y
Event
s
Ecommer
ce
Servic
e
Lines
E – enabled Customer Segmentation
Database
The New Healthcare World6
Hospitals & Physicians looking to increase
patient satisfaction and create new sources of
revenues
Increased competition to offer patients highly
relevant and contemporary solutions
Health care systems engage consumers
thousands of times per day – and know the best products to recommend
Consumers ordering health products online is
at an all-time high
Opportunity to capture critically needed
electronic information and establish an
electronic relationship with patients
The Opportunity7
Patient
Engage patients at time of clinical visit
Extend patient-care continuum
Improve patient outcomes
Increase overall patient satisfaction
Healthcare System
New revenue for the hospital/clinic
Significantly increase web traffic
Valuable intelligence about patient experience
Create an electronic relationship with patients
The Challenge8
Patient
Converting recommendations into
actions
Consumers frequently don‟t follow up on suggestions
Sometimes difficult to find the right products or even
find at all
Healthcare System
Health Care System doesn‟t have extra staff to
try and sell/promote products
Chaos of managing sales at clinical office:
inventory, financial management, etc.
Service Line Retail: A 2012
Solution9
A solution for „front-line‟ healthcare providers
Clinics, diagnostic centers, health events
“E-prescribing for healthcare products”
Engages patients at time of clinical visit
Extends patient-care continuum
Improve patient outcomes
Service Line Retail
Components10
1. Order entry system for healthcare providers
2. Shopping cart for consumers
3. Product catalog/warehouse
4. Order fulfillment
5. Customer service
Ecommerce11
Targeted to Service
Lines
HIPAA Secure
Uniquely designed
for healthcare
Product selection
carefully vetted by
healthcare providers
PCI compliant
Providing Products Made Easy!12
E-prescribe retail products at time
of clinical visit or discharge
Orders entered by clinical support
staff in a matter of seconds
Products go into shopping cart for
consumer
Email notification is sent to
consumer
Product can be delivered to
hospital room, in an outpatient
clinic, or to home
Sample Service Line E-Stores
Diabetes
Cardiology
Dermatology
Oncology
Bariatrics
Orthopedics
Mom and Baby
Urology
Uniforms
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Bariatrics
Physician Response
Patients love the additional service and
product recommendations
Takes less than a minute for an „e-prescription‟
No „selling‟ is required
Many physicians are currently recommending
retail product solutions
Added revenue without increasing patient load
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Passionate Patient Service19
Own and operate our own warehouse
Products from over 200 vendors
Order fulfillment and customer service teams
Sample ROI Calculator
Total Patients Per Month - _______
% of Patients Order Product -15%
Average Sale per Purchasing Patient - $100
Term of Reorders - 6 Months
Average Monthly Product Sale Revenue First Month -
$______
Average Monthly Product Sale Revenue Six Months -
$______
Net R.O.I. After First Year - $_______
Total orders times 25%
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Sample Financial Benefit22
$160,313
$362,813
$565,313
$767,813
$970,313
$9,500 $11,000 $12,500 $14,000 $15,500$0
$200,000
$400,000
$600,000
$800,000
$1,000,000
$1,200,000
$160,313 $362,813 $565,313 $767,813 $970,313
Cumulative Revenue Share To Hospital
Cumulative Investment To Hospital
The Paquin Advantage
Rapid deployment: weeks/months instead of years
Capital and cash requirement reduced by 95%
Protection from inventory and fraud risk
Service-centric organization
Bi-lingual customer service team
Economy of scale ecommerce product purchasing
Ecommerce solutions may be deployed for any
service line
End Result25
Patient gets exactly the healthcare products
they need to optimize outcome
New revenue for the hospital/clinic/service line
Valuable intelligence about how customers feel
about their patient experience
Engages consumers/patients electronically
Patient satisfaction goes up
Summary26
Paquin provides all operations, management, and order fulfillment
No IT resources required from client
60 day deployment (currently!)
50% net income revenue share or 10% of gross sale
Start up fee: $9,500
For additional information & general questions please contact
Gary Paquin - EVP
Thank You27