technology enabled lives: understanding the social media use of the under 30s
DESCRIPTION
Professional Development Session created for Conestoga College, presented on April 4, 2013TRANSCRIPT
TECHNOLOGY
ENABLED LIVES: UNDERSTANDING THE SOCIAL MEDIA USE
OF THE UNDER 30s
Quinn Battersby Bookstore @qbattersby
Melanie Parlette-Stewart BA MLIS
Library Resource Centre @ConestogaLib_MP
OUTLINE
• Current statistics on the use of social media by the under 30s • Addiction to social media is real • Connecting supplementary course materials with students in and out of
the classroom • Using Facebook • Using Twitter • Using Pinterest
• Practical and realistic implementation of these vehicles • Brief introduction to tools that can be used for implementation • One-on-one sessions to help with these tools and methods
• Canada is a leader in online engagement • Canadians spend more than 41 hours/month online (2nd highest in
the world) • More than 86% of 18-34 year olds have at least one social media
profile • 18-34 year olds do everything online more than older age groups
(except for email) • Comfortable with rapidly changing technology – not constrained by
traditional silos (online collaboration is common – crowd sourcing etc.) • Facebook leads social networking
• Sites to watch: Twitter, LinkedIn, Tumblr, Pinterest + Instagram (all have strong growth)
STATISTICS
Sources: Ipsos inter@ctive Reid Report, Canada Digital Future in Focus 2013, #GenerationFlux
#GENERATIONC (connected) #GENERATIONFLUX #GENY #MILLENNIALS
• Mass appeal, increasing amounts of time spent online • Different types of addiction (gaming, web surfing, online
gambling/shopping . . .) • Social Networking Site (SNS) Addiction • “Cyber-Relationship Addiction”
• Motivations: Keeping in touch, because their friends are, making plans
• May be particularly addictive to young people • Somewhere between 55-82% of teenagers and young
adults use SNS on a daily basis
SOCIAL MEDIA ADDICTION?
Sources: Boost Mobile Survey, Online Social Networking and Addiction—A Review of the Psychological Literature,
Surfing Not Studying: Dealing with Internet Addiction on Campus
• Why are students at risk? • Free + unlimited Internet access • Huge blocks of unstructured time • Freedom from parental control • No monitoring or censoring • Lots of experience – gaming, web surfing . . . • Escape stress • Social intimidation and alienation
• Important to emphasize participation in social and online world
• Balance of Face-to-Face + Online
SOCIAL MEDIA ADDICTION?
Sources: Boost Mobile Survey, Online Social Networking and Addiction—A Review of the Psychological Literature,
Surfing Not Studying: Dealing with Internet Addiction on Campus
DIGITAL LITERACY? BLOOM’S TAXONOMY: TRADITIONAL TO DIGITAL
Sources: Bloom’s Taxonomy in the Digital World
Bloom’s Taxonomy: Traditional Bloom’s Taxonomy: Revised (Digital)
DIGITAL LITERACY? BLOOM’S TAXONOMY: TRADITIONAL TO DIGITAL
Sources: Bloom's Digital Taxonomy (Also provides rubrics and tools)
SOCIAL MEDIA + EDUCATION
Sources: Connected Teaching and Learning – Using online delivery and social media . . ., Engaging with Students through Social Media
• 24 Hour Professor • Need for immediate attention • Time • Resources • Rhythm of students NOT institution • Key – set parameters (when you will be available /
unavailable, preferred response time) • What is the most relevant information?
CHALLENGES
Source: Engaging with Students through Social Media
Image Source: Image from Telegraph
Facebook • Using a Facebook Group or Page as a discussion tool • Expand on in class materials • Students:
• become socially motivated to complete readings, etc. and contribute to the online discussion
• didn’t spend class time reviewing what was already understood • benefit from insights from peers who generally do not participate
Example:
Facebook Group
• Ask for feedback on assignments, activities and exams • Take classroom polls • Use discussions or notes for additional course content • Resource curation - share additional resources for the
course, like books, websites, etc. • Clarify directions
FACEBOOK IN THE CLASSROOM
• Create an instructor profile separate from your personal profile
• Ask students to create a limited profile with controlled settings and to friend your new instructor profile
• Create Lists and Groups/Pages for your classes • More info on setting up a Facebook Page for education:
YouTube Video: Basics of a Facebook Page for Educators
Some additional resources: • 100 updated ways to use Facebook in your classroom • Facebook Privacy
Image Source: Twitter Image Source
• Increase student engagement in large classes • Some benefits include:
• Speed – in the the time it takes for one student to raise a hand and be called on by the instructor, multiple students can be tweeting back and forth on the class channel
• Participation – students who are too shy or too introspective to participate significantly in a live discussion often are less shy digitally
• Documentation for review – Twitter can be reviewed by the students and instructor after the session has ended – ability to identify and highlight teachable moments (additional follow-up)
• Timely feedback to the instructor – address muddy points where students feel the material requires elaboration or clarification in real time. (monitor a channel)
• Backchannel for timely feedback • Communication of student’s thoughts, comments and
insights • Form of documentation for review • Increase participation • Share course materials (generally) • Encourage participation with other like minded individuals
(eg. Nursing students follow -> Nursing the Future @ntfnewgraduates)
• Bonus points: monitter
TWITTER IN THE CLASSROOM
Image Source: Pinterest Image Source
• Why use Pinterest? – You can show rather than
tell. – Students and other
educators can participate with commenting, re-pinning and liking.
– Connect with other educators
Source: A Straightforward Guide To Using Pinterest In Education, 5 Tips For Using Pinterest In Your Classroom
• Pinterest in the Classroom: • Visual sharing for architecture,
photography, design, marketing, business classes (and more . . .) • Idea / brainstorming boards,
showcase student work, marketing tool – creating, mood boards
• Suggest reading materials • Encourage student participation
(through the use of Group Boards) • Student Peer Critique • Share quotes and inspiration • Students can use it to track their
research
PINTEREST IN THE CLASSROOM Example:
Other Examples: 1. Creative thoughts matter 2. COMM 360 3. Advanced media design 4. Texts for English 7542 5. From UVA Faculty
MORE TOOLS
Image Source: Social Media Collage Image
• Hootsuite for monitoring multiple Facebook pages and Twitter, scheduling posts, etc. (in panes) – Hootsuite Website
• Tweetdeck for monitoring
Twitter and scheduling tweets, more advanced use cases – Tweetdeck Website
MORE TOOLS
Hootsuite
Tweetdeck
• Project Management Tools – to be used as a group to collaborate and work together towards common goals/tasks
• Wunderlist – Wunderlist website • Trello – Trello Website
• Blogging platforms to share course/program information
• Wordpress – Wordpress website • Tumblr - Tumblr website
MORE TOOLS
• Collaboration/Sharing Tools– to be used as a group to collaborate and work together on documents, etc.
• Google Docs – Visit docs.google.com • Google Drive – Visit drive.google.com • Dropbox – Dropbox webiste • Box – Box.net website
MORE TOOLS
• Presentation online– to be used to create / share web based presentations.
• Prezi: Prezi website • SlideRocket: Sliderocket website • Slideshare: Slideshare website
• Multimedia– video, live steaming and more
• Powtoon: Powtoon website • YouTube: Visit YouTube • Converting Prezi to video: View video on how Prezi to Video • Skype: Skype website • Vine: Vine App website
MORE TOOLS
• Other Tools – You might want to look at these other ways to engage with students online.
• Learning / Content Management System - D2L: Official D2L website • Conestoga eLearning
• Infographics: visual.ly website
MORE TOOLS
• Business Students planning a public event can all work from the same checklist and share this information with their peers. Faculty can monitor and redirect if need be.
• Public Relations groups can work together from a common checklist to accomplish various tasks relating to increasing awareness of mock business.
• *On each checklist item the student can include notes on what they accomplished and how. This information will be shared with the entire group.
A CLOSER LOOK @ WUNDERLIST
• Faculty and Staff can share resources relating to their particular subject.
• A fitness instructor could create a blogging platform with information about fitness. Publish class schedules and outcomes. Tracking progress of students overall. *private blogs available
• A department could connect with students by sharing the experiences of other students at the school. Creating a more inter-connected level of communication. Participation could be encouraged and open. *would require great insight/participation for success
A CLOSER LOOK @ WORDPRESS
A CLOSER LOOK @ PREZI • Looks are important
to maintain engagement
• Prezi Meeting (online whiteboard for collaboration) • Collaborate in
real time • Also for portfolios
and “Prezumes” • “Enjoy Edu” License
• Taking advantage of collaboration opportunities: • Blogs • Discussion Boards
• Don’t ignore students’ web routines • Connect to existing networks students
participate in • Provide content through a variety of media types • Supply links to external resources
• Ask about embedding content from the LRC!
• Engage students in the creation process • Enlist student assistance in identifying high
quality content that is available online. This can include tutorials, simulations and supplementary material online.
A CLOSER LOOK @ D2L
Source: Rethinking the Course Management System: From Glorified Textbook to Academic Networking Hub, Ten Best Practices for Teaching Online Quick Guide for New Online faculty
• Infographics as teaching tools • Critical thinking, graphicacy (realization of information in
a visual format), data analysis, interdisciplinary learning • Becoming “visually literate” • Need to prepare students (and ourselves) to be
successful learners. • Infographics encourage creative and informed individual
• Prompting Comprehension • Help students want to learn more
A CLOSER LOOK @ INFOGRAPHICS
Source: the ASIDE blog
Visualization Tools: • Visual.ly website • easel.ly website • Wordle • Tagxedo • Creately • Tableau Software • Recite This • infogr.am website
Data Resources: • Google Public Data • Pew Research Data • StatCan • Government of Canada Data Portal • Worldbank Data
A CLOSER LOOK @ INFOGRAPHICS Be inspired:
• informationisbeautiful. net • Infographics from The Guardian • Good Infographics
A CLOSER LOOK @ INFOGRAPHICS
Source: Creative Technologist Resume on Behance
Resume
A CLOSER LOOK @ INFOGRAPHICS
Source: David McCandless: Hierarchy of Visual Understanding Infographic on Information Is Beautiful
Hierarchies
A CLOSER LOOK @ INFOGRAPHICS
Source: Infographics in Education
Application in the Classroom
• Have students produce their own • Timeline, Comparisons, Step-by-Step
instructions, • Explain: Event, Invention, Concept,
Famous Person • Statistics
• Have students evaluate an infographic • Use an infographic to illustrate a concept for
students Why create infographic assignments?
• Make the experience more relevant • Allow students to explore modern tools
and design skills • Share their learning online on one of the
many infographic databases, giving their work an authentic audience.
• Video in Education • Enable knowledge to be represented in different ways, and
perhaps more importantly, enable different forms of interaction with learners
• Tools • Powtoon: create free animated presentation online software
tool • YouTube: explore YouTube EDU and discover many
educational videos • Converting Prezi to video: View video on how Prezi to Video • Skype: Conduct consultations with students, bring in guest
speakers • Vine: Create short videos and post them to social media
A CLOSER LOOK @ VIDEO
Source: Pedagogical roles for video in online learning
• Getting asked to answer the same question / explain a tough concept? • Make a short video explaining
the concept • Interactive Advising /
Consultations • Skype
• Find content that works for you and your class • Explore some of the streaming
resources available from the LRC
A CLOSER LOOK @ VIDEO
Source: Video Use in Higher Education
Application in the Classroom
ACCESSIBILITY AND SOCIAL MEDIA
Image source: Accessibility Keyboard Image
Source: Blind Canadians , Sociability: Social Media for People with a Disability
• Provide text alternatives for non-text content
• Provide captions alternatives for media
• Help students navigate and find the content
• Different tools might have different accessibility issues • Often using the mobile site
works better with assistive technologies
• Link to keyboard shortcuts / accessibility resources
• Social Media is social, what you do online other people will see
• Keep in mind the image you are presenting online as a Conestoga community member • You might want to consider using a disclaimer if you are conveying
your personal opinions on matters pertaining to the such as “The views on this[type of social media] are my own and do not necessarily reflect the views of Conestoga College.”
• Give credit where credit is due • Honesty and transparency.
• Be honest about your identity. Do not hide your identity or misrepresent yourself online.
• Too many places to post to? Consider automating some of your posts with a service like IFTTT (If This Then That)
BEST PRACTICES
Be social. Have fun. Connect.
THANKS.
Quinn Battersby Bookstore @qbattersby
Melanie Parlette-Stewart BA MLIS
Library Resource Centre @ConestogaLib_MP
THE INTERNET ALLOWS YOU TO
DREAM WHILE YOU’RE STILL AWAKE
Douglas Coupland’s Twelve Slogans for the Early 21st Century
THE THOUGHT OF BEING
LESS
CONNECTED THAN YOU
ARE RIGHT NOW IS
IMPOSSIBLE Douglas Coupland’s
Twelve Slogans for the Early 21st Century
Source: Twelve Slogans for the Early Twenty-first Century